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MLM Lead - Why Purchasing Leads For Your MLM Business is a Bad Idea!
By Joe Okoro


I have been guilty of buying leads for my MLM business in the past. However, I made an interesting discovery. I noticed and found out that 97% of the time, lead brokers do not tell the truth about the quality of their leads.

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Lisa writes:

Subject: I agree and disagree with you.

I want to remain anonymous here because I want to say that I have written blogs etc and I have not gotten 1 single lead.

It's not as easy as you say it is. You need at least 100 pieces of content all over the internet, you need to write content based on keyword rankings, you need to know SEO, and you need to stand out as a leader.

I find that when i write I end up divulging too much information about myself than if I were to speak to a prospect over the phone.

Training on how to market yourself also COSTS MONEY every single month while you are in training. I didn't find I saved any money. I got further and further in debt, and still no leads.

When you write an article you have to keep going back to it to fix it. You can't just forget about it.

I found that I was spending so much time trying to get things set up on the internet that my phone skills went down the toilet. I stopped calling people because there was no time. I had to market myself instead.

Soon I found that my purpose was screwed up for why I am in business. When I got into this I wanted to keep things simple. Then i found myself way off the beaten path.

Buying leads was a lot more convenient. Don't get me wrong, I am not saying it is a perfect solution, and is not entirely duplicatable either. i also agree that you have to be cautious of lead companies.

It really also depends on where you purchase your leads from. Have you heard of The Leader's Club? The leads there are infinitely more targeted so I hear. They only deliver 3 leads a day. Get response also has targeted leads and you design the advertising campaign for. I haven't actually tried them. I still have leads in my back office I can access at any time.

In the future I do plan on completing my website from site build it, but it is a long term goal. I have picked out a niche that should bring in traffic. In the meantime, I need some thing else.

Lisa

Comment provided September 26, 2009 at 4:34 pm

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