Article writing is useful for many purposes. It strengthens your skills as a writer, helps you to create content quickly and easily, and the writing can be repurposed into many different purposes. But the primary reason I write and market my articles is to build my list.

Getting your readers to take action after they have read your article is the biggest challenge you will have, but once you understand the process your list will begin to grow quickly. You want to avoid talking about yourself too much in the resource box and, instead, offer something to your readers that they will not be able to refuse.

People typically read my articles because they want to start a home based business, work at home from their computer, or work from anywhere in the world where they have an internet connection. It makes sense that I would offer them a free teleseminar to help them get started in this direction. Most of my resource boxes invite them to download this free information by simply leaving their name and email address.

If I told even a little about myself at the beginning of my resource area, readers would know that the article is finished and that they do not need to read any further. Instead, I tell them about what I want to give them as my free giveaway and then I tell a little about myself. Even then, I am telling them about what I do in terms of how it can help them to get what they want. If you want to have your own online empire, you will want to download this information as well.