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Sue E White
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Joined EzineArticles on May 3, 2009 Baby Boomers Will Continue to Be Active Consumers During Retirement
Home and Family: Baby Boomer • Published: November 9, 2009
Baby Boomers control more than half of the U.S. discretionary income and spend approximately $2 TRILLION dollars annually on consumer goods and services. The age 50-65 market segment will grow by 70% over the next 15 years - no other age group will increase by more than 10% during the same time period. So how will they spend all this discretionary income?
Baby Boomers Expect a Retirement Filled With Satisfying Leisure Time Activities
Home and Family: Baby Boomer • Published: November 9, 2009
As a group, Baby Boomers have played hard, work hard and spend hard - and this characteristic is likely to continue into retirement (the "Me Generation" is at it again). About 80% expect to work (either full or part-time) past their 65th birthdays; however, when they play - they're likely to continue to play hard and spend hard, just like always. In fact, Boomers control more than half of the U.S. discretionary income all by themselves and spend approximately $2 TRILLION dollars annually on consumer goods and services. So how do they plan to spend all this discretionary income?
Baby Boomers Are More Interested in Being Someone Than in Becoming Someone
Home and Family: Baby Boomer • Published: November 9, 2009
As Baby Boomers approach retirement, they want to make up for any opportunities, dreams or goals that they missed out on during their working years. They now have different motivations than they did during their younger years. As increasing numbers of Boomers move into retirement, they are most focused on meeting their self-actualization needs. They are interested in "being" who they really are, and developing (or expressing) their full potentials in life. In other words, they are primarily interested in self-actualization.
Top 6 Characteristics of a Baby Boomer Retirement
Home and Family: Baby Boomer • Published: November 6, 2009
Baby Boomers have had a history of making a major impact on American life and society, and now, as they prepare to retire, we can expect them to have an equally significant impact on that time-honored phase of life known as "retirement". The following six things are likely to epitomize the way Boomers live out their retirements.
Retirement Means Time and Freedom to a Baby Boomer
Home and Family: Baby Boomer • Published: November 5, 2009
Many Baby Boomers have spent decades working at jobs that were highly scheduled - with meetings and activities tightly packed from breakfast til dinner, and frequently, after dinner as well. Between work schedules and family schedules (soccer practice, music lessons, etc), the one thing they longed most for was some unstructured time in which they could do whatever they wanted - without worrying about their beeper going off, or the cellphone ringing, or a bunch of emails queuing up in the Blackberries.
Boomers - No, Transformers - Yes! - A Whole New Way of Looking at Retirement
Home and Family: Baby Boomer • Published: October 20, 2009
For decades now, those of us Americans born shortly after World War II have been labeled "Baby Boomers". I don't know about you, but personally, I don't care very much for that label - I'm neither a baby nor do I feel like my life has gone "boom," "bust," or exploded into nothingness. Many people, especially advertisers, consider this group to be a homogeneous one; however doing so is really a mistake.
The Internet is a Level Playing Field That Makes it Easy to Start Your Own Business
Home Based Business: Network Marketing • Published: October 8, 2009
The September job number (9.8%) had just been released, which translates into more than 15,000,000 people currently unemployed. So what's the average American to do? Especially those 15 million unemployed Americans? I suggest that rather than simply sitting around bemoaning the situation, or becoming increasingly frustrated as they continue their fruitless job searches, many of these people should start their own internet businesses.
Top 3 Skills For Senior Level Project Managers
Business: Management • Published: September 14, 2009
Many job postings for project managers emphasize technical skills; however, Australian research conducted by the PMO Executive Council in 2007 found little correlation between technical certification and project success -- rather, that study found that Project Manager behaviors are the critical determinants of project success.
Goals - 5 Steps to Turning Your Dreams Into Reality
Self Improvement: Goal Setting • Published: August 5, 2009
Learn five proven methods that will help you achieve the success you deserve. The difference between a dream and a goal is an actionable plan to accomplish your goal - a dream is just a dream without a corresponding action plan.
Stress Management - Top 10 Ways to Reduce Stress in Your Home Business
Self Improvement: Stress Management • Published: August 5, 2009
One of the great advantages of a home-based business is that you are now your own boss - but that is also one of the biggest causes of stress in your life: you are now the one person who needs to decide what tasks need to be done, when and by whom. Discover 10 ways to deal with the stress caused by working from home.
Entrepreneurship - 5 Characteristics Required to Become a Successful Entrepreneur
Business: Entrepreneurialism • Published: August 4, 2009
Discover five essential personality and character traits for becoming an entrepreneur. Find out if entrepreneurship might be right for you.
Pareto's Principle - 5 Implications For Online Businesses
Internet and Businesses Online: Internet Marketing • Published: July 30, 2009
The Pareto Principle applies to a variety of economic and business situations and states that roughly 80% of the outputs are directly attributable to only 20% of the inputs. This concept is also frequently referred to as the "80/20 Principle" or the "Law of the Vital Few."
Retirement Plans in Jeopardy? Need to Supplement Your Retirement Income?
Home and Family: Retirement • Published: July 7, 2009
If you're part of the Boomer generation, you're probably giving serious thought to retiring - if you haven't already retired. But today's economy increases the risks surrounding retirement and makes the overall decision-making process that much more difficult. Are your retirement plans at risk due to the current economic crisis? Is your 401k turning into a 201k? Learn how you can supplement your retirement "Nest Egg" quickly and easily.
Affiliate Programs - Additional Revenue Streams For the Online Businesses
Internet and Businesses Online: Affiliate Revenue • Published: July 2, 2009
Learn what affiliate marketing is all about and how it can create additional streams of income for your small business. When done properly, everyone wins - the Merchant, the Affiliate and the Customer. Discover how to make affiliate marketing work for you.
Gain Leverage For Your Online Business With Residual Income
Internet and Businesses Online: Affiliate Revenue • Published: June 24, 2009
Making money with your online business is likely to be your number one business goal - but also your number one challenge. If you're like me, you've found the learning curve associated with internet marketing to be a formidable one. How to create a winning website? How to select the best performing keywords for your Google AdWords account? How to get repeat customers? How to maximize profits and minimize costs?
You Too Can Become an Internet Millionaire!
Internet and Businesses Online: Internet Marketing • Published: June 12, 2009
Have you ever dreamed of being a millionaire, but considered that could never happen in real life? Don't give up your goals - becoming wealthy is feasible.
Obtain Leverage For Your Affiliate Business by Re-Purposing Your Content
Internet and Businesses Online: Internet Marketing • Published: June 12, 2009
Most of us were probably first introduced to the concept of leverage as we explored the wonders of the Teeter-Totter in our schoolyard or at our local park. We quickly learned that if we could change the location of the weight (thus effectively modifying the length of the lever relative to the pivot point), we could easily lift children who weighed a lot more than we did. Re-purposing allows us to make similar shifts in the world of internet marketing.
Gain Leverage For Your Online Business by Outsourcing
Business: Outsourcing • Published: June 12, 2009
Previous articles discussed gaining leverage by 1) re-using content, and 2) re-purposing. In this article, we'll focus on gaining leverage by outsourcing repetitive, or non-value-add work, and any work that simply doesn't fit our personal skills, experience and/or temperament.
Achieve Leverage For Your Affiliate Business by Re-Using Content
Internet and Businesses Online: Affiliate Revenue • Published: June 10, 2009
Wikipedia defines, leverage is "A force compounded by means of a lever rotating around a pivot" and "By extension, any influence which is compounded or used to gain an advantage." The extension of that definition is the most relevant for affiliate businesses.
The Value of Leverage to Online Businesses
Internet and Businesses Online: Internet Marketing • Published: June 9, 2009
Leverage is the ability to achieve a hefty gain from a small investment - whether that investment is time, effort or money. We typically think of leverage as the mechanical gain that derives from using a lever. In fact, Archimedes once boasted, "Give me a lever long enough and a fulcrum on which to place it, and I shall move the world."
PMP Exam - Top 5 Tips For Success
Computers and Technology: Certification Tests • Published: June 3, 2009
The Project Management Professional (PMP) designation is a worthwhile credential to have because it demonstrates a level of experience and professional competence that is vitally needed in today's recessionary economy, and it will set you apart from the rest of your competition - or at least, keep you among the top echelon of your competition. In order to receive the designation, you must pass a rigorous examination.
Internet Businesses - Better to Be a Member of the Posse Than the Lone Ranger
Internet and Businesses Online: Internet Marketing • Published: June 3, 2009
When it comes to starting an online business, it is better to join forces with people who've been there, and done that, before you. There's a lot to learn, and a lot of "tricks of the trade," so it is much better to team up with the experts rather than to try to learn everything you need to know on your own.
PMP Designation - Top 5 Reasons to Get it
Business: Career Advice • Published: June 3, 2009
The Project Management Professional (PMP) designation from the Project Management Institute (PMI) is a worthwhile credential to add to your resume for several very important reasons. If you're like me, and have years - even decades of experience as a Project Manager, you may be somewhat resistant to that idea; however, take it from someone who felt the same way, I'm really glad that I made the effort and got the designation.
Online Business and Full-Time RV'ing
Internet and Businesses Online • Published: June 3, 2009
Many of us want to leave the daily grind of the 9-5 "rat race," but we still need a regular income, and we want to stay involved in the world of commerce. Starting and running an internet business is a great way for Boomers to keep involved, earn a regular income, and at the same time, enable the freedom and mobility that they long for.
Roboform Product Review
Computers and Technology: Software • Published: June 3, 2009
Roboform is a password management program and one of the most useful little utility programs I have. I use it constantly, every day. RoboForm has been was recognized by PC Magazine Editor's Choice, and CNET Download.com's Software of the Year. In January, 2008, PC World named it one of the top 25 products you can't live without.