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Robert Greenshields - EzineArticles.com Expert Author   RSS

Robert Greenshields is a marketing coach who helps entrepreneurs and independent professionals develop the success mindset and persuasive marketing strategies for a better lifestyle.

[View Robert Greenshields's Extended Author Bio]

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  • Making Selling Easier - Three Questions to Find Out What the Customer Really Wants
    [Business:Marketing] Understanding someone's values helps you influence them more effectively - particularly if you want to sell them something. These are the three questions you need to ask and how to use the information.


  • One Surprising Word That Can Help You Get What You Want
    [Self-Improvement] Most of us really want to help others, whether at work or at home but sometimes our good intentions can get the best of us and we end up taking on too much. This article shares effective strategies for saying 'no' when it really counts.


  • How to Stop Procrastination From Holding You Back
    [Self-Improvement:Motivation] Procrastination can destroy your life if you let it. It can cause financial problems, relationship problems, health crises, and more. Yet it can be so easy to overcome by following these simple techniques.


  • Three Steps to Winning More Energy by Clearing Clutter
    [Self-Improvement:Organizing] Having your home and your office well organized makes it easier to get things done. But purging clutter and unnecessary items from your surroundings can also symbolize a deeper process of cleansing and purification in your life. Here are tips on how to get rid of useless clutter and better organize what's left to benefit yourself both mentally and spiritually.


  • How to Find More Time by Simplifying Your Life
    [Self-Improvement:Time-Management] The busier you are and the more responsibilities you have, the more difficult everything seems to be. If you can take steps to simplify your life, you'll find your energy and focus gradually returning. This article shows you how to simplify your life to get more done.


  • How to Lighten Your Load and Find More Time in Your Life
    [Self-Improvement:Organizing] Are you afraid to ask for help - yet you're weighed down with things to do, including tasks for other people. Learn how to get help while also being able to say no to others.


  • Why Sleep is the Hidden Secret of Business Success
    [Business] When you're tired, you don't have the mental or physical stamina you need to meet your daily demands. It's like trying to run an appliance on limited power. You'll either get poor performance, or glitches will occur so it doesn't run properly. Discover the secret of having all the energy you need to complete your daily tasks.


  • How to Make Sure Your Customer Never Says NO
    [Business:Customer-Service] How important are the questions you ask your customers and the words you use when you speak to them? It turns out they make a huge difference. Discover how one legendary marketing expert used 'word laboratories' to find the best words to use and how they had a major impact on sales.


  • The One Thing That Will Make Your Customers Pay Attention
    [Business] The key to getting prospects and customers to take notice lies in telling them something they don't already know. It's an old secret but one that few businesses take advantage of. Learn from these legendary marketing experts and see how educating your customers can help you make more sales.


  • Successful Goal Setting in 7 Easy Steps
    [Self-Improvement:Goal-Setting] If you've ever wanted to accomplish something but been unsure how to get started, this process could be what you were missing. These 7 steps show you how to set the right goals and then take action to make sure you get them.


  • NLP Secrets - Building Trust and Rapport Through Published Communication
    [Self-Improvement:NLP-Hypnosis] From the field of Neuro-linguistic Programming (NLP), rapport is state where it is much easier to communicate effectively. You can build it in a live situation through what you see and hear in the moment - words, body language and gestures. However, building rapport through published communication such as email, video and audio is arguably even more important. Here are 5 tips on building trust and confidence through published communication.


  • Build Rapport to Make Your Communication More Effective
    [Relationships:Communication] Rapport is a powerful technique from Neuro-linguistic Programming (NLP) that helps you quickly build trust and confidence with people to enable you to get better results from your communication and marketing. Here are 6 ways you can do that quickly.


  • 5 Steps to Creating the Psychology For Success As an Entrepreneur
    [Business:Entrepreneurialism] Many people who had successful careers in large organizations don't enjoy the same success when they run their own businesses. Though having the right product and good marketing is vital, there's another key ingredient that will determine whether or not they succeed - having the right mindset. This article shows 5 key steps to developing the success mindset in business.


  • Three Secrets of Maintaining Your Focus
    [Self-Improvement:Success] It's easy to say we're going to do something, but how many of us actually follow through? Focus is necessary if you want to become more successful. But it's not always easy to achieve. This article explains how you can stay on track to get what you truly want.


  • Why the Power of Patience Can Help You Get What You Want
    [Self-Improvement] In the age of instant gratification, it's often difficult to wait for what you want. We want everything now, not later. But it's not always possible to snap your fingers and change your circumstances just like that. This article shares some techniques for developing patience and making the most of the wait for what you want.


  • The Truth About Success With Social Marketing
    [Internet-and-Businesses-Online:Social-Media] Social marketing - using popular social websites to promote your business - is becoming increasingly popular but also controversial. There's a lot of conflicting advice on how to profit from it - or even whether you should use it for business purposes at all. What's the truth?


  • 7 Ways To Use A Guarantee To Sell More
    [Business] People are more likely to buy from you if they feel there is no risk involved. The main way of doing that is by offering some form of guarantee. However many businesses lose out because they don't offer one or offer the wrong type. Here are 7 ways to make guarantees work for your business.


  • How To Turn One-off Customers Into Long-Term Clients
    [Business:Customer-Service] Most of the sales in your business will come from a small proportion of your customers. So how do you build relationships with them so that they stay with you and spend more. This articles shows 7 ways to build profitable long-term relationships with your customers.


  • 5 Steps to an Effective Marketing Plan
    [Business:Marketing] The secret to winning more customers and earning more money is combining the right mindset for success with marketing that is easy, effective and persuasive. This article poses 7 simple questions that will help any entrepreneur or independent professional earn more and work less.


  • How Outsourcing Can Help You Earn More
    [Business:Outsourcing] When you run your own business, it's easy to be busy all the time. You can soon find yourself working long hours and often being busy doing tasks that don't make you money and that you don't enjoy. Outsourcing can make your day a thousand times easier and more profitable. This articles shows you why and when outsourcing is useful and how to take advantage of it.


  • The Secret Power of Loving Yourself in 3 Steps
    [Self-Improvement:Self-Esteem] In business we're usually told all about the importance of caring about our clients and customers. But the truth is many people don't achieve the business success they could because they don't spend enough time loving themselves. Here are three tips on putting that right.


  • Three Easy Steps To Help You Get What You Want
    [Self-Improvement:Motivation] When you know what you want - whether in your work or your personal life - there are three steps you have to follow to start making it happen. This article describes how you can follow them easily.


  • The Truth About Where Success Begins
    [Self-Improvement] It is possible to become successful at nearly anything you do. But the truth is you are more likely to succeed if you know exactly what you want to be successful at - and it should be something you enjoy. This article shares some tips on helping you achieve that.


  • How to Change Your Limiting Beliefs to Help Get Better Results
    [Self-Improvement:Inspirational] One of the keys to success in any field is knowing how your beliefs impact on everything you do. Beliefs may just be thoughts but they have the power to hold you back from doing what will make you happy. So the power to change your beliefs is an important key to getting what you want. This article explains how you can do that.


  • Could You Really Create a Marketing Plan in Just 7 Minutes
    [Business:Strategic-Planning] Most business owners create a product or service then they go out to the world effectively saying to everyone 'buy mine, buy mine' and hope to succeed. But, if you want to win in any field of endeavor, you need a better plan than your competitors. So, in business, you need the best marketing plan possible. This article explains how to make producing one simple and quick.


  • How to Overcome The Self-Sabotaging Behaviors That Prevent Success
    [Self-Improvement] Whatever you want to achieve, there are some common problems that could derail your plans if you're not mindful of them: self-sabotaging behaviors. In this article, you'll discover what they are and how to overcome them.


  • Here's The One Thing That Will Guarantee You Success
    [Self-Improvement] Most people have dreams or goals. But most people give up on them too easily. Perseverance is often the thing that makes the successful people stand out. This articles shares some secrets of how you can beat the obstacles that hold others back.


  • Is Too Much Caution Holding You Back From Business Success?
    [Business:Productivity] Many people don't achieve the success they want in business because they are scared of taking risks. This article looks at when it's right to be prudent and when caution holds us back.


  • 7 Ways to Avoid Being an Email Slave
    [Business:Productivity] Although email is an essential business tool, it can also turn out to be a real productivity killer. This articles gives you seven steps for freeing up time by managing email effectively.


  • 7 Ways to Make Every Minute of Your Working Day Count
    [Business:Productivity] All of us have only 24 hours in a day and few of us want to spend all of them working. So being able to manage your day effectively will determine not only your business success but also your quality of life. This article shows seven ways to make every minute as productive as possible.


  • 7 Steps to Taking Control of Your Time
    [Self-Improvement:Time-Management] One of the biggest obstacles to business success is allowing yourself to feel at the mercy of time. But you can choose how to spend your time and you can spend it wisely or badly. This article describes seven ways in which you can take control of your time.


  • 12 Ways To Maximize The Return On Your Marketing
    [Business:Marketing] To get the best return on the time and money you invest in marketing, you need to leverage all your activities in as many ways as possible. This article shows you 12 ways to get the biggest possible return from one activity.


  • Why Your Marketing Doesn't Make Sense to Everyone
    [Internet-and-Businesses-Online:Internet-Marketing] When you communicate with people, they receive the information using one of five senses - pictures, sounds, feelings, smells and tastes). However, it's crucial to recognize that individuals experience those senses in different proportions. So it's vital to make sure your communication and marketing reflects those differences.


  • Why You Might be Confusing Your Customers
    [Internet-and-Businesses-Online:Internet-Marketing] If you think about the fact that each of your customers is being bombarded with 2 million bits of information per second you'll realize that they don't have time to work out what you are trying to say. So the most important step in communication and marketing is figuring out what your key messages are. Discover why that's so important and the secrets of doing it well.


  • The Unconscious Reason Why People Don't Buy From You
    [Internet-and-Businesses-Online:Internet-Marketing] If you want people to respond positively to your marketing, it has to work at an unconscious level. But a key point about the unconscious mind is that it can't process a negative. So you need to be very careful to choose the right words. Otherwise the effect will be the opposite of what you intend.


  • The Reason Persistence Pays Off In Your Marketing
    [Business:Marketing] One of the secrets of getting your message across to prospects and customers is to communicate with them at an unconscious level. A key point about the unconscious mind is that it needs repetition to generate new habits. That means if you want to get a positive reaction from your customers, you have to be consistent and persistent with your message and there are secrets to doing that successfully.


  • Discover the Real Secret of Earning More and Working Less
    [Business] There's one way that you can quickly and easily start earning more and working less in your business. That's by getting someone else to do most of the work. Discover why outsourcing some of your tasks will make your day much easier and much more profitable.


  • How a 105 Year old Poem Can Make Your Presentations More Persuasive
    [Writing-and-Speaking] Discover a simple and scientifically-proven system for quickly and easily creating persuasive marketing material and convincing business presentations. It's based on a poem written more than 100 years ago.


  • Discover The One Thing That Holds Most People Back From Success
    [Self-Improvement:Success] If you really want to achieve the success you are capable of in your business, it's important to be specific about your desired outcome. This applies whether you are setting the objectives for a marketing campaign or deciding what car you want to drive next year. Here are some IPs to achieve that focus.


  • The 9 Mindset Secrets that Ensure Business Success
    [Business] If you want to be among the handful of businesses that are really successful, you need a 'marketing mindset'. Following these nine principles will change the way you think about your business and your attitude toward promoting it to others.


  • How To Multiply The Value Of Your Marketing By Seven
    [Business] If you want to get maximum return for the time and money you invest in your marketing, you need to harness the power of leverage. These 7 tips show how to make one single activity pay off for you over and over.


  • 7 Ways To Earn More And Work Less Every Day
    [Business] Taking control of your time helps you make more money and gives you a better lifestyle. These 7 tips for mastering time will make you more profitable and effective.


  • Four Words To Make Your Business Communication More Persuasive
    [Business:Marketing-Direct] Would you like to be able to write copy and deliver business presentations more easily and more convincingly? This simple technique appeared in a poem over 100 years ago but has been proven to work effectively through scientific research. Yet most people still fail to follow it.





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