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Pat Marcello - EzineArticles.com Expert Author  

Pat has been working as a professional writer for 20 years, and has had 10 books and countless articles and short stories published traditionally. She entered the world of online marketing to enhance her book sales and got hooked! Now, she works for Overcome Everything, Inc., Tellman Knudson's company, as Project Manager of ListBuilding.com. She is also SEO, Blogging & Social Marketing specialist for the company and enjoys her job and the people she ... [More]

[View Pat Marcello's Extended Author Bio]

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  • SEO - Reviewing the Duplicate Content Question
    [Internet-and-Businesses-Online:SEO] The debate over duplicate content continues, and some people think it's the kiss of death. In one respect it is. Learn the difference between duplicate content that will hurt you and dupe content that really doesn't matter much, but can still decrease the effectiveness of your SEO.


  • Blogging - What's New?
    [Internet-and-Businesses-Online:Blogging] Don't think that writing in a blog has to be hard. In fact, if you use Google to help you, you can write something every day!


  • Articles Rock the Blog Traffic Party!
    [Internet-and-Businesses-Online:Blogging] You can re-purpose articles so that you keep the search engines happy. Try this strategy and watch your site rise in the results pages.


  • Blog Post Titles - Always Use Keywords
    [Internet-and-Businesses-Online:Blogging] What is keyword density and why should I care about it? Blogging is wasted effort, if you don't know that answer. Read more.


  • 3 Important Plugins for Your WordPress Blog
    [Internet-and-Businesses-Online:Blogging] There are many great plugins for a WordPress blog, but these are three essentials that you need to really make your blog user and SEO friendly. Some applications require more oomph than your generic "text widget" for your sidebar.


  • Seven Tips for Affiliate Marketing With Your Blog
    [Internet-and-Businesses-Online:Blogging] Selling affiliate products through your blog can be very lucrative. Affiliate marketers are always looking for hot new products with high commissions that convert well. To find them, they rely on marketing practices, which have been proven over years of hard work and dedication. Here are some tips to allow you to increase your sales and traffic:


  • Article Marketing - What's Keyword Density and How Do I Find It?
    [Writing-and-Speaking:Article-Marketing] If you're new online, so many terms come flying at you from so many different directions that it's hard to keep up. One fundamental term that you really need to learn about is "keyword density." What does that mean?


  • Article Marketing - Coming Up with Great Ideas
    [Writing-and-Speaking:Writing-Articles] Writers are always wondering where the next idea will come from. I never have that problem, to be honest. Here are some tips that may help you keep your idea file full.


  • Article Marketing - Narrow Your Focus!
    [Writing-and-Speaking:Writing-Articles] If you're thinking about writing an article, you may pick a topic and realize that topic is so huge that you really don't know where to begin. That's where focus comes in. You need to pinpoint one facet of the topic and write just about that...


  • Article Marketing Is Certainly Not Dead
    [Writing-and-Speaking:Article-Marketing] Well, I'm here to tell you that article marketing is NOT dead. You may have heard that around cyberspace, but I'm here to tell you it's just not true.


  • Article Marketing- Choosing the Right Keywords
    [Writing-and-Speaking:Article-Marketing] Keywords, keywords, keywords... That's all you hear about these days, eh? The reason is because you need to use the best keywords to get your content in front of the search engines. Though some people avoid SEO (search engine optimization) like the plague, it's really not that difficult when you understand how things work...


  • Article Marketing - How to Keep Your Content Fresh
    [Writing-and-Speaking:Article-Marketing] When you've written an article and you've spent time making it right, it's smart to get the biggest bang for your effort. You may have the inclination to send your article out to several different directories, but here's the thing: Duplicate content floating around in cyberspace isn't going to get you where you want to go, SEO-wise. You need to put original content on your site, and into at least one article directory, as well...


  • Zenaida Lorenzo: An Unlikely Successful Woman
    [Self-Improvement:Inspirational] If you were to follow one person toward success in business or in life, Zenaida is certainly a woman to follow. She has helped many people to succeed at the same level she has succeeded herself. Today, she's eager to help more people live the life of financial freedom and to make herself the best person she can be.


  • SEO 101
    [Internet-and-Businesses-Online:SEO] When you hear the term "search engine optimization," do your eyes glaze over? I know mine used to, until I studied the practice intensively. I don't know everything, and quite frankly, I don't think it's possible.


  • Entertainment Goes Viral
    [Arts-and-Entertainment:Humor] How an entertainment site uses its resources for viral marketing, as described by CEO Richard Spalding.


  • Condo Life: Boomer Heaven or Boomer Hell?
    [Real-Estate] Thinking about living in a condo? Here are the down and dirty details of what you must know before signing on the dotted line.


  • Expand Your Network - Forum!
    [Internet-and-Businesses-Online:Forums] Forum posts are a way to connect with other marketers and just as in offline business, networking is what online marketing is all about. When people get to know you, they trust you and this may spark them to buy your product or join the program you're promoting. And, it's always a great way to make new friends.





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