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Montgomery Emerson
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Joined EzineArticles on Nov 10, 2008 13 Simple Rules for Keeping the Peace and Setting Expectations in Your Buy to Rent Property
Real Estate: Property Management • Published: November 19, 2010
In order to maintain a comfortable safe and secure environment for all tenants, instituting house rules can help set expectations and boundaries for your tenants. Creating a document that outlines your expectations is key to keeping the peace and circumventing awkward conversations with tenants down the road.
Why You Should Diversify Your Heat Strategy for Your Buy to Rent Property - Oil Vs Natural Gas
Real Estate: Property Management • Published: November 15, 2010
In the northeast many buy to rent properties have the old water radiator systems throughout the home as the primary heat source. The boiler used to heat these homes utilizes fuel oil to heat the hot water to distribute heat across the entire home.
How to Choose a Location and Prepare to Install a Gas Heater for Your Buy to Rent Property
Real Estate: Property Management • Published: November 15, 2010
If you have natural gas coming into your buy to rent home, you can use this as a supplemental energy source to your primary heating system. Installing a natural gas heater can be a good way to diversify your heat sources to help contain costs and provide redundancy in your heating strategy.
How to Define Your Target Market for Your Buy to Rent Property
Real Estate: Property Management • Published: November 11, 2010
Buying to rent is a long term strategy that real estate investors use to create annuity income and eventual long term wealth. Buying a home with the intent to renting it out for positive cash flow is a very successful business model that can help replace your full time income over time. Unfortunately, managing a rental property can be difficult. Before buying your first property, it is important to accept the fact that you will be dealing with various personalities and situations that may be challenging to say the least.
How to Develop a Rehab Strategy for Your Buy to Rent Property
Real Estate: Property Management • Published: November 11, 2010
Buy to rent homes can need a lot of work and depending on your resources, you may need to do most of the work yourself. When determining your rehab strategy it is important to prioritize the tasks needed to get the property cash flowing as soon as possible.
How to Manage a Buy to Rent Property - 3 Basic Rules to Communicate to Your Tenant
Real Estate: Property Management • Published: November 11, 2010
Buying to rent is a strategy that many property investors use to create long term wealth. Buying properties and renting them out for positive cash flow is a very lucrative business model that can help supplement or even replace your full time income. Managing tenants can be challenging but giving them 3 simple rules will help set their expectations and the foundation for a long term relationship.
Customer Loyalty Or Satisfaction? Why Your Business Should Care!
Business: Strategic Planning • Published: September 14, 2010
When analyzing your customer retention program, do you know if repeat business is based on customer loyalty or satisfaction? When you truly peel back the reasons behind each customer relationship, you may be surprised that they mean to totally different things.
How You Can Fix Your Departmental Procurement Process Using a Purchase Order Flowchart
Business: Productivity • Published: September 8, 2010
It does not matter how large your company is, if you still have paper requisitions and purchase orders, you have hidden issues relative to proper controls and maverick spending. Mapping out your overall procurement process using a Purchase Order Flowchart is one of the necessary activities when deploying e-procurement.
How a Simple Tool Can Help Build Customer Loyalty and Accelerate Your Dental Promotion Campaign
Business: Productivity • Published: August 25, 2010
Asking your customers what they like or dislike can be a powerful tool in identifying your strengths and weaknesses as a dental professional. Fixing what they dislike can help you increase patient numbers and can be a key component of your dental promotion strategy.
Dentists Need Love Too! 4 Dental Promotion Tips to Help Market Your Office!
Business: Branding • Published: August 21, 2010
Dentists and other health care professionals build their reputation on word of mouth advertising, which can take several years to build. If you are just starting out in a new area, creating a dental promotion campaign can help build that initial client base much faster.
The Open, Hook and Close - Sample Realtor Video Marketing Script Ideas
Real Estate: Marketing • Published: August 3, 2010
Realtors choosing to take the plunge and opt to have a high definition video created about them can struggle when trying to develop their agent marketing script. A promotional video is one tool that can help create an immediate impact on the visitor because it stimulates several senses at one time. The typical flat or static web site is skimmed quickly without much regard to the realtor trying to get their brand implanted into the memory of their audience. A marketing video changes things a bit since the realtor who is being touted in the video is becoming more known to the web visitor and more likely to be remembered when the time comes to sell their home.
The Open, Hook and Close - Anatomy of a Realtor Video Marketing Script
Real Estate: Marketing • Published: July 29, 2010
Real estate agents use various tools and techniques to market themselves to try and generate new business and get listings. Promotional Video is one tool that can help create a sense of rapport between a realtor and their prospective client when perusing your web site. Writing content for you marketing script can be a bit daunting, but can easily be broken down into various pieces to flow effortlessly off of the actors lips when he or she speaks about you and your capabilities.
3 Sample Openings For Your Realtor Marketing Scripts
Real Estate: Marketing • Published: July 26, 2010
A marketing script is the written content you develop and submit to a video production company that will eventually be delivered by the professional actor. He or she will be articulate in their delivery and inflection when they read your words into the camera. This will allow your video resume to be professionally produced by others using your words and style.
How to Write Video Marketing Scripts For Your Company
Internet and Businesses Online: Video Marketing • Published: July 26, 2010
Creating several video marketing scripts can be a daunting process unless you break down the components. The ultimate goal of a marketing script is to sell your company's experience and core competencies to the potential client perusing your website.
How to Write a Sample Marketing Script For Your Company Video
Business: Branding • Published: July 22, 2010
Video marketing should be among the elements of every company marketing strategy. Typically, several samples of marketing scripts need to be created, reviewed and approved before one or two are chosen for your company video.
How to Make an Attorney Video As Part of Your Legal Marketing Plan
Business: Strategic Planning • Published: July 22, 2010
The lifeblood of any law practice is generating new business and due to the economic climate that exists today, firms need every advantage to promote themselves to prospective clients. Traditional advertising through TV ads can be expensive and tend to look like used car commercials if not carefully designed. Attorney videos need to be presented professionally, carry a specific message and be delivered by an unbiased messenger.
How to Revive a Real Estate Business Using Online PR Campaign Strategies
Real Estate: Marketing • Published: July 19, 2010
The days of marketing by just having your face on a "For Sale" sign or business card are long gone. Taking advantage of the internet and online PR Campaigns can be fairly easy if you are open to revamping your marketing strategy.
Why Smart Phones Are Driving Businesses to Use More Internet Based PR Campaign Strategies
Business: Branding • Published: July 19, 2010
The old days of print ads or the direct mail flyer is slowly screeching to a halt. With the increase of mobile technology and access to online internet information at the virtual click of a touch screen, many business owners are turning to online PR Campaign strategies to drive business leads.
Is Your Face on a Static Web Page a Competitive Advantage? How About a PR Video!
Real Estate: Marketing • Published: July 19, 2010
To compete for business in this tough economy you need a PR Video that will set you apart from the other lackluster sites peppering the local realtor sites. Of course, many realtors are not into getting themselves on YouTube using their webcam to promote themselves and would feel very self conscious in doing so.
3 Ways Real Estate Agents Can Generate Leads Using PR Campaigns
Real Estate: Marketing • Published: July 14, 2010
Realtors are like mini-business owners; they need to generate leads to get listings and utilize various techniques to find new business. Unfortunately, the costs of TV or large newspaper ads are usually too costly for their budget. Developing an online Public Relations or PR campaign strategy may be just the thing to generate leads that set them apart from the competition.
Why Your Real Estate Business Needs a Realtor PR Video to Adorn Your Website
Real Estate: Marketing • Published: July 14, 2010
As a Realtor, you are trained to market properties, but rarely market yourself very well when it comes to finding potential clients. A Realtor video promoting your services and experience can be just the thing to build credibility very quickly when a potential customer comes across your website.
What is the "X" Factor When it Comes to the Internet and Lawyer Marketing?
Business: Branding • Published: July 12, 2010
Internet marketing of lawyers and law firms is becoming more mainstream. As law practices become more competitive, the market has become saturated with TV commercials, bus and billboard ads and other traditional media.
3 Things You Need to Juice Up Your Attorney Marketing Campaign
Business: Branding • Published: July 12, 2010
Like any business every law practice needs to have an attorney marketing strategy to promote their services. If your firm is struggling to bring in new clients, you need to pay attention to building a pipeline of interested customers who seek your services.
How to Get From the "As-Is" to the "To-Be" Process Using Sample Flowcharts
Business: Consulting • Published: June 22, 2010
Process mapping consultants need various skills to help business executives understand their own processes so they can blow them up and rebuild more efficient ways of doing business. This can be a challenging task in itself unless you can rely on sample flowcharts to articulate the process in an understandable format.
How to Use Simple Sample Flowcharts to Communicate Complex Processes
Business: Management • Published: June 22, 2010
Helping an organization map out processes can be a challenging task unless you know how to create sample flowcharts. When attempting to get subject matter experts to redefine their business processes, it is imperative to help them identify gaps or redundancies in their current as-is process.