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Marie-Claire Ross - EzineArticles.com Expert Author   RSS

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  • How to Evaluate the Effectiveness of a Training Video
    [Business:Management] Does your company need a credible training video produced for your staff or even customers? Find out how to evaluate training videos, in order to produce training or induction videos that will improve productivity and reduce training costs.


  • How to Make Your Staff Inductions and Refreshers More Effective
    [Business] Providing consistent and engaging induction materials for new employees and contractors is a challenge. Find out a proven way to get your staff to embrace your company vision and values, while on-boarding them quickly and effectively from the get go.


  • How to Make the Best Training Video For Your Company
    [Business:Sales-Training] Have you been asked to produce a training video for your company? Find out what steps to take in order to get the best training video produced for your organisation.


  • How In-Store Video Is Lifting Retail Sales
    [Business:Marketing] The future of advertising is about communicating to your customer at the place of purchase. In-store video is sweeping through Europe and the UK, as retailers begin to realise the impact advertising has to purchasers in the actual store. Benefits include reducing store clutter, increased sales, an extra revenue stream and improved brand awareness.


  • Six Tips on Making a Successful Training Video
    [Business:Sales-Training] Many companies choose to custom make their own training video, but fail to realise that this does not mean that their viewers will necessarily learn from it. This article gives six great tips on how to make a training video that gets watched and the messages absorbed.


  • Creating Event Magic through Planned Video Production
    [Business:PR] For all of those over-worked corporate events planners out there, this article details the best way to produce an attention-grabbing video for your next event.


  • Trade Show Videos Need to be Planned
    [Business:Marketing] So you are exhibiting at a trade show and you want to show everyone your latest marketing video? Trade show videos are a specialised promotional tool and need to be created with the right objective in mind. We take a look at the creating the right strategy for showing your video at a trade show.


  • How Video Production can be used in PR
    [Business:PR] This article looks at some of the ways video production can be used in public relations to provide effective communication. It contains some examples of PR projects and bonus tips.


  • How to Star in Your Own Promotional Video
    [Internet-and-Businesses-Online:Video-Streaming] Do you have to talk in front of a camera to promote your company? This article gives you tips and tricks on making your speaking role a success.


  • Seven Tips on Making a Successful Video Production
    [Internet-and-Businesses-Online:Video-Streaming] Do you need to get a marketing or training video made, but have no idea how to go about it the right way? This article gives tips on the important things you need to think about before commissioning a video production house.


  • Interview with a "Video Virgin"
    [Internet-and-Businesses-Online:Video-Streaming] Shani Alexander is the founder of Relocations Made Easy (www.relocations-made-easy.com) which produces an interactive website and CDROM tool that advises people on how to make a stress free relocatio...


  • The Nine Warning Signs that You Need a Sales Video
    [Business:Sales-Management] Many companies overlook using a marketing video for their company. This article gives 9 warning signs that a company is in need of video production to promote themselves.


  • What My Neighbour's Cat taught me About Communication
    [Communications] An interesting approach on how we can improve our communication by investigating the simple, but effective communication style of a clever cat.


  • How to Successfully Promote your Business to an International Audience
    [Business:International-Business] Exporting can be a difficult area to break into. This article looks at an effective way to grab the interest of international buyers.


  • Six Marketing Tips for Trade Show Success
    [Business:Presentation] Trade shows are a very effective way to grow your business, but can be a costly exercise. Make sure you make the most of being at a trade show by implementing these six important marketing tips.


  • The Secret to Good Writing
    [Business:Marketing] We've all been taught that writing well means using big words and complicated sentences. In this article, we look at the right way to talk to a business audience.


  • Why Most Marketing Videos Don't Work
    [Business:Marketing] Marketing videos can be an extremely effective tool for increasing sales in your company. Yet, there are some videos that fail to improve the bottom line. This article looks at what pitfalls must be avoided when creating a video.


  • How Video can be used Effectively Online
    [Internet-and-Businesses-Online:Video-Streaming] Incorporating interesting video content onto your website can be time-consuming. Find out the best way to add your promotional video to your online presence.





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