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Kelli Matthews - EzineArticles.com Expert Author   RSS

Communicating with all the target audiences your organization needs to reach requires the enthusiasm, energy and creativity that Kelli brings to your public relations and marketing efforts. Kelli is social media savvy with experience planning and implementing campaigns for clients including: blogging, social networks, online video, microblogging and podcasts. Kelli holds a master's degree from the University of Oregon and teaches courses in the public relations sequence in the School of Journalism and Communication ... [More]

[View Kelli Matthews's Extended Author Bio]

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  • Crisis Communications - Don't Let Others Tell Your Story For You
    [Business:PR] Local papers all over the country carry stories with screaming headlines about closures, layoffs and other bad news. Any disruption of normal business operations is considered a crisis. Don't allow the media to tell your company's story. Have a plan in place when bad news strikes.


  • Tactically Speaking - Adding Blogging to the Marketing Mix
    [Internet-and-Businesses-Online:Blogging] The blogosphere is enormous. To really be able to reach your target audiences takes thoughtful planning and execution. When you connect through blogging and other social media tools, it's possible to build meaningful dialogue and deeper relationships with your target audiences. Learn about how to add blogging to your communications campaigns.


  • How Big is Your Digital Footprint?
    [Internet-and-Businesses-Online] Recently I needed to find more info about a business in another city. In fact, I wasn't sure where the business was located. But this particular organization had won an award and I was hoping to get more information on the services they offered. How do you make sure that people who are looking can find you?


  • Three Steps to Social Media Success
    [Internet-and-Businesses-Online:Social-Media] Sounds easy, right? Just follow three steps and you're there! Well, it's not quite that easy, but these three steps will help. Listen. Reach out. Engage. Social media provide technologies for engaging your audiences and creating a dialogue. It's not just "media online," but social media represent a new set of tool that open up remarkable possibilities for interaction.





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