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Joseph Winn - EzineArticles.com Expert Author
A 24 year-old CEO aims to save the world, one business at a time. After years of environmental activism with various groups including GreenPeace, REEF, the Florida Keys National Marine Sanctuary, and others, Joseph turned to the business community to help spread his message. Following work and courses for his Master's at the University of Miami Rosenstiel School in Marine Affairs and Policy, Joseph took the next step and established GreenProfit Solutions, a company ... [More]
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- So WalMart IS Finally Changing the Rules
[News-and-Society:Environmental] After years of much behind the scenes initiatives towards sustainability, the world's largest retailer has finally revealed their plans for a more sustainable and, of course, more profitable, method of doing business in the coming years. Walmart has made a commitment to substantially reduce their carbon footprint and, being that 90% of their emissions is due to their own supply chain, their suppliers are the ones now feeling their own form of global warming.
- The Article No One Will Read
[Business:Marketing] Still reading? Really? Continue on to discover some intriguing and altogether disturbing facts regarding general populace readership of various topics, even those of interest to them.
- Federal Speed Limit
[Automotive] It is a topic which has been fought ever since original implementation, and successfully, too, as there are currently no national speed limit guidelines. A federally-mandated speed limit was initially implemented in 1974 with the passage of the National Maximum Speed Law. As a response to the 1973 oil embargo, it was an attempt to curb fuel consumption through the reduction of speed on all roads to 55 MPH or less.
- Funding the New Green Economy (2008)
[News-and-Society:Environmental] We hear numerous interviews and view countless news stories highlighting the so-called "New Green Economy". Extending beyond political lines, it has even become a fixture of the U.S. Presidential Debate circuit, with each candidate providing their own strategies, accompanied with encouraging employment estimates, potentially reaching up to 5 million new, high paying jobs over the next ten years.
- Is Your Seafood Sustainable?
[News-and-Society:Environmental] Fishing practices worldwide are damaging our oceans - depleting fish populations, destroying habitats and polluting the water. Informed consumers can help turn the tide. However, before finding a solution, we must discover the problems facing marine ecosystems. The following three issues can be solved through the same strategy, consumer choice. So what are these global challenges facing fisheries?
- Water - A Valuable Resource
[News-and-Society:Environmental] Being based in South Florida, water is a regular part of our lives. On the west, we are bordered by the Gulf of Mexico, while the Atlantic Ocean graces our eastern shore. The southwest region of the state is entirely dominated by the Everglades, a region of enormous biodiversity and importance. This completely notwithstanding the Florida Keys, the only living barrier reef system in the continental United States.
- Greening Your Paper
[News-and-Society:Environmental] Paper. It comes in countless forms, be it for magazines (shiny), newspaper (thin), or office printers. The material is used for more than just traditional sheets; there are sticky notes, mailing envelopes, and packaging that embrace its varied purposes. Of course, all paper, at its base, is the same, right?
- Green Building - LEEDing the Way
[Real-Estate:Green-Real-Estate] Going Green today encompasses much more than just recycling and changing to CFL bulbs. With a global energy crisis, combined with climate change, companies are just now beginning to look into a relatively new concept: Green Buildings.
- Junk Mail - How Can it Be Stopped?
[News-and-Society:Environmental] Some companies seem to get it...By reducing your paper use, you can also dramatically reduce greenhouse gases. By promoting services like e-statements and online bill pay, your company can also save money. For those of us who do not understand the correlation between paper and climate change, here are a few facts:
- Alternative Disposables
[News-and-Society:Environmental] Yes, I know. Before all of you start yelling Reduce, Reuse, and Recycle, please understand there are times when disposable items are the only practical option. For example, how about when you ask for that doggie bag at your favorite restaurant? Suppose your folks are over for a summer BBQ? Or your company is planning an event or conference?
- Driving (and Stopping) Smarter
[News-and-Society:Environmental] Who loves driving in stop-and-go traffic, only to break through and be stuck at the next 7 straight red lights? Even if there is abnormally fantastic music playing, that scenario is quite far from the quintessential "relaxing evening". What might surprise you is that the environment agrees; from a "green" standpoint, maximizing efficiency produces the least impacts, in this case, a smooth drive home.
- Saving Money, Saving Fuel - Is the Hybrid Worth It?
[News-and-Society:Environmental] Car buying - you cringe just at the thought of it. The tedious search for safety testing results and drivability reviews is at hand, not to mention the new set of payments that will go along with this vehicle. This is the point at which to decide to go new or used.
- New Or Used Car - Which is Greener?
[Automotive] As much as you try, bicycling and public transportation just won't cut it. Perhaps your home is far from a transit hub, or you simply live in a region where public transportation is ineffective. Bicycles are out of the question for any length of trip because your bike lanes are approximately 12 inch strips on the right side of the road (welcome to my city). Even carpooling, while beneficial for certain destinations, cannot always assist in getting groceries and other necessities. So, as green as you strive to be, there's no way around having a car.
- A National Recycling Standard
[News-and-Society:Environmental] I recycle, at least, I try to. Lifelong dedication to the environment, and I still wonder whether that envelope I'm holding is accepted in our paper recycling program. Are the plastic windowed ones allowed? If so, does the window have to be under a certain size? What about shiny paper? Usually it is excluded, however, junk mail is specifically mentioned as accepted. Of course, that doesn't cover the plastics.
- Greening Your Thanksgiving
[Home-and-Family:Holidays] As the Holiday Season approaches, we all tend to resort to our own family traditions, which may not include any thought of sustainability. One possibility? Start some new Green traditions. Here are a few ideas for a Green Thanksgiving from Lynn Colwell, and her daughter, Corey Colwell-Lipson, authors of the book: "Celebrate Green":
- Differentiating by Going Green
[News-and-Society:Environmental] As any experienced marketer knows, differentiating your business from your competitors is a primary key to attracting new prospects and customers and retaining them once they decide to become your customers. But will the same "hook" that attracted them to become your customer be enough to maintain their loyalty? Let's examine a few strategies:
- Is Your Company a "Grey" Business?
[Business:Marketing] During the past year, news outlets have been littered (forgive the pun) with stories highlighting Fortune 1000 companies investing in new green initiatives. Throughout 2008, numerous surveys released by Harris Interactive, Intellitrends, Bentley, and Mintel indicate an increasing consumer awareness in going green.
- Greenwashing - The Dark Side of the Green Movement
[News-and-Society:Environmental] For every positive action in nature, there is an equal negative reaction. Yin and Yang. And so it has been since history began. The Green Movement is no different. Now that a growing number of consumers are becoming educated on the environmental issues facing us all and wanting to do their part to protect the health of their families , employees, communities and planet, a new evil comes lurking out of the shadows. This evil is not easily recognized as it is dressed in friendly green garb, and comes with promises of purity and environmental benefits.
- Corporate Social Responsibility - Is it Good For Business?
[News-and-Society:Environmental] Going Green today is more than just setting up a recycling program or using e-statements. While many businesses are familiar with the old concept of social responsibility, wherein companies, on a voluntary basis, reached out to assist their customers and communities, the definition now has been greatly expanded. Possibly due to the growing environmental issues facing our communities and planet, a new concept is being applied.
- How is Your Company's Indoor Air Quality?
[News-and-Society:Environmental] Sounds like a simple question, with a simple answer. But based on several recent studies which showed various levels of contaminants in many company facilities, it may be time to take a serious look at what the air quality is at your place of business. Going Green does include minimizing or eliminating any inherent health hazard.
- The New Green Language
[News-and-Society:Environmental] Embracing new, environmentally sustainable ideas is often confusing. New terms like "Greenhouse Gases", "Carbon Footprint", "Greenwashing", and even the "Three R's" (nope, not what you learned in school) are tossed about by a new generation of green techies but for most of us, they may as well be speaking in Latin.
- Environmental Responsibility Vs ROI - Is There a Balance?
[News-and-Society:Environmental] Green is truly the new black on the American business balance sheet. We read almost daily announcements citing Fortune 500 companies and small, but well funded, start-ups engaging in new green initiatives, all speaking of exciting technologies and strategies rapidly becoming a part of daily life. But what about the small and medium companies? What can they do and how can they get a share of this ever growing market?
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