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Graham Kelly - EzineArticles.com Expert Author
Graham J Kelly is a journalist turned media trainer who is passionate about Internet Marketing and sees that as his last career move. He has a number of websites about a number of topics and his IM empire continues to grow.
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Graham Kelly Email Alerts
- Mistakes Made With Corporate Video
[Business:PR] The power of video is legendary but a lot of companies still shun this media often unaware that costs have fallen since the high-flying eighties. I also believe that a lot of PR people (who usually make the decisions on corporate videos such as Video News Releases and promotional programs) have a straight print or university background with very few coming from a TV or video production grounding.
- Journalists Love The Word 'Sorry' So Why Don't You Use It?
[Self-Improvement] The mass media might not agree with this but they are merely the conduit through to the general public. And that public has a real love affair with the word 'sorry', so why not use it when you have to in any media encounter. In my country, Australia, we had a gigantic example of this in February 2008 when then new Rudd government formally apologized to our aborigines for the way whites had treated them in the past.
- Top 10 Mistakes People Make With The News Media
[Business:PR] People often make mistakes when they're faced with a media interview. I've been on both sides of the fence, as a journalist and a media trainer, and here are my top ten mistakes.
- Jargon Will Kill A Media Interview
[Business:PR] Many a media interview has not made it to the public because it was riddled with jargon, business speak or goobledygook. This article talks about that problem.
- You Will Do Better If You Help The Journalist
[Business] Helping the journalist does not mean crawling to them. It means making them think better of you by helping them do their job and this is what this article is about.
- How To Prepare For A Media Interview
[Writing-and-Speaking:Public-Speaking] We all think we look and sound different to what we actually do. And that comes into play if we do a television or radio interview. In my experience as a media trainer, all media (add press and internet to the mix) make people fearful but if you prepare properly, a lot of that fear will go away.
- Hard Media Interviews Are A Doddle
[Business:PR] People seem to worry themselves silly over facing a tough media interview and most are too frightened to stand up to the journalist and actually have a go at him/her if the line of questioning becomes unreasonable. Well, guess what? Media outlets just love a bit of a barney or stoush between their journalists and members of the public so give them what they want.
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