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Cindy King - EzineArticles.com Expert Author   RSS

Cindy King is a Cross-Cultural eMarketer & International Sales Specialist, aligning businesses with different cultures. With over 25 years field experience in international business development, she runs an international marketing company, King Business Tools, based in France. Cindy helps mid-sized business owners create international business development strategies that shorten time to profitability. Ready to make your website international? Need more control over the risks? Still looking for your best international offer? Contact Cindy to: Rationalize your ... [More]

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  • Is Social Media Changing International Business Networking?
    [Internet-and-Businesses-Online:Social-Media] Is Social Media Changing Business Networking? Should we start questioning standard communication practices? Should we really be customer centric and ignore the old-way, the way that has always worked?


  • Online Business Networking When Cultural Communication Styles Clash
    [Internet-and-Businesses-Online:Social-Networking] Online networking for international business development using social media brings in results. International social media networking does work within cultures that are comfortable with direct communication.


  • Different Cultures Do Things Differently
    [Business:International-Business] When you begin to do business across many different countries you quickly learn the different ways to address people. The way you say hello, goodbye and the sequence that you enter a building change depending on culture. Read on to have a look at a few culture blunders that I did, and you will see how to avoid similar things yourself.


  • How an Open Mindset Increases Confidence
    [Business:International-Business] I advise people entering new foreign markets to concentrate on developing the right mindset. For some, an open mindset may seem secondary in importance when you are busy with the business of going international. But your mindset can be crucial to international business success. Read on to understand how this right mindset can really help you get international clients


  • What Are Your Words Saying to Your International Market?
    [Business:International-Business] When reviewing a blog, one of the first things that jumped out at me was that the content did not match the blog title and tag line. It is important to think about these because finding the words that capture the attention of your international readers can help you improve your international communication. Read on to understand if the words you write actually mean to your reader what you want.


  • The Rise of the Minority and Better Cross-Cultural Understanding
    [Business:International-Business] Throughout my 25 years in international sales and marketing I have learned to do my own research and not assume that my interpretations of common generalizations apply to a current business situation. Read on and you will learn a couple of cultural mistakes to avoid when dealing with different cultures and minority groups.


  • A Different English For Your International Audience
    [Business:International-Business] Globish (or International English) is picked up by non-native English business professionals who need to communicate effectively in English. They need to have results and they also need to limit cross-cultural communication blunders and barriers. Read on to learn how your international clients may be speaking to you - and how your English may be wrong for business.


  • Likability For International and Social Media Communication
    [Business:International-Business] In all my years in international business, I have only met a handful of true, top level international communicators. It is very hard to describe what makes a great international communicator - well, great. When you meet one, you are just aware of. Read on to learn the signs of the great and take these ideas to work on your international communication skills.


  • More Segmentation = More International Sales
    [Business:International-Business] It is easy to understand why market segmentation is necessary. International marketing has always inherently involved market segmentation. The geographic segmentation is obvious and businesses rapidly understand the need for cultural segmentation. Read on to learn how segmentation works, what categories you can use for your segments and more.


  • Cultural Perception of the Use of Information
    [Business:International-Business] Different cultures have different ways of dealing with information. Some are open, while others tend to hold something back. Read on to understand who may be holding back information that you consider vital in your business deals.


  • International Customer Experience
    [Business:International-Business] The process of finding out what your international client needs is important. Your company might have a process - and you might have a process that does not give your full value. A good process does not need to be complicated. Read on to understand some simple tactics and why the most simple tactics work best.


  • International Perceptions of President Obama's Inauguration News Coverage
    [News-and-Society:International] Watching international news in different countries can be very revealing. Years ago I used to systematically watch any big international news stories on at least 3 different national TVs


  • Marketing Maturity at Different Stages
    [Business:International-Business] I personally cannot think that an entrepreneur in one country is really any different from an entrepreneur in another country. People are people.


  • International Exposure to Develop Cross-Cultural Skills
    [Business:International-Business] In order for you to realize that generalizations are too broad, you usually need some international exposure. When you confront a different culture for the first time, you see the differences - the Japanese client may bow, and a French man may expect to kiss you on the cheek. Read on to learn why you must use these first cross cultural experiences to connect better with your international clients.


  • Cultural Differences Selling Eggs
    [Business:International-Business] When you begin to expand your business internationally, you will be confronted with the different ways things are done in different countries, for example if eggs need to be refrigerated or not. Simple differences can lead to major misunderstandings. read on to understand how differences in cultures can cause interesting conflicts in business.


  • Branding and Building an International Business
    [Business:International-Business] When talking about international business development, it is a good idea to define "branding" and its scope in product positioning. Many cultures have different ideas about branding and once you say the word "brand" the personal definition some people have seems to override everything.


  • A Comparison of Words in Different Cultures
    [Business:International-Business] Here is a cultural comparison of words. When you live in different countries you realize that people have very different definitions to common words.


  • A Cultural Generalization Out of Context
    [Business:International-Business] The incident happened during the LeWeb event, which took place December 9-10th in Paris. Loic LeMeur, a Frenchman who moved to Silicone Valley to set up his company, organizes LeWeb. During the "friendly" wrap up session, there were a few comments about whether Silicone Valley entrepreneurs were better than French entrepreneurs were.


  • A Communication Disconnect Between Two Cultures
    [Business:International-Business] LeWeb is one of the few events in Europe that gets successful web businessmen from North American to come to Europe to discuss web trends. It is an initiative by the French man Loic LeMeur who runs a business in California.


  • An Example of Cultural Differences in Behavior
    [Business:International-Business] In order to have good cross-cultural communication you need effort on both sides. Most of the time, the effort is not balanced. The person with the stronger cross-cultural skills will cover more distance between the two people. Read on to understand what to do, and what NOT to do.


  • Marketing Tactics For Different Countries
    [Business:International-Business] Interested in finding the best marketing tactics to develop your international markets? Read on to understand the different marketing tactics before jumping into your international marketing.


  • Website Globalization Planning - Website Internationalization Makes it Easy
    [Internet-and-Businesses-Online:Web-Design] When a business sets up its first web site, it often cannot anticipate the full reach to its international markets. Businesses are normally focused on their immediate business opportunities. Creating a web site opens your company to markets you are unable to imagine.


  • International Market Research Essentials
    [Business:International-Business] Can you use one methodology for your international market research? That depends on what you need to get out of your international market research and what type of market research you are using.


  • International Market Research Success
    [Business:International-Business] Can you use one methodology for your international market research? That depends on what you need to get out of your international market research and what type of market research you are using. Read on to discover three different types of market research.


  • Choice of Social Media For International Markets
    [Internet-and-Businesses-Online:Social-Media] In international marketing, cultural and market differences mean that there are few certainties. There is no way to know in advance what will work and what will not. There is no secret marketing formula to tell you what to do. And you cannot know for sure what type of social media marketing will get you international sales in a foreign market.


  • Methodology For International Market Research
    [Business:International-Business] What are the goals of your international market research? Will different cultures interfere with the methods you get from this information?


  • Why You Need to Adapt Your Sales and Marketing to Fulfill Your International Client Expectations
    [Business:International-Business] Clients from different cultures have different expectations on the type of service you provide them. And when you outsource your customer support to another country you may open your company's communication up to a whole new set of cultural blunders.


  • Social Media Marketing Across Cultures
    [Internet-and-Businesses-Online:Social-Media] Social media marketing can build relationships with your clients. And this includes your international clients.


  • Christmas Trees Around the World
    [Home-and-Family:Holidays] Understanding how cultures are really different, have a look at how different countries decorate their Christmas Trees. A seemingly small thing, everyone more or less assumes that all Christmas Trees are decorated just like theirs. Once you understand that something so common as the Christmas tree is decorated differently, you can begin to understand how different it is selling to different markets.


  • How People Cope With the Risk of International Business
    [Business:International-Business] International business development has traditionally been expensive and increases both the barriers and hurdles towards success. Read on for insights into dealing with your risk.


  • Where Are the International Sales
    [Business:International-Business] The slow economy forces international businesses to become more competitive across many different angles. It is not just about price. It is also about exactly what you have to offer.


  • When Not to Look For International Sales
    [Business:International-Business] When the economy slows, it can be a good time to look for international clients. Expanding your market at any time is a good idea. Take the time to think about your international clients and determining where your offer fits in with their needs before launching blindly into a new market - read on to understand the mistakes to avoid while making this potentially profitable launch.


  • Cultural Differences in Social Media Marketing
    [Internet-and-Businesses-Online:Social-Media] Social media is growing. And you might want to choose a social media communication channel to reach your international markets. There is one key difference though. Social media is growing differently in different cultures.


  • Prejudice - A Cross-Cultural Business Barrier
    [Business:International-Business] When a prejudiced person communicates with their own words and feelings, the word cross-cultural often takes on the meaning "racial difference". Read on to understand what it really means and why cross-cultural thinking is required for your international business.


  • The Buffling Phrases Britain Hates
    [Communications] Good cross-cultural communication is clear. And clarity is a vital ingredient to build trust in international business. Read on to understand to what point clear communication requires effort.


  • A Future For Ethnic Marketing
    [Business:Marketing] Very often, management assumes that ethnic or multicultural marketing is "just marketing". They do not realize the extent to which selling to different cultures effects the entire business. Read on to understand what is coming in ethnic marketing.


  • Different Definitions For Culture Words
    [Business:International-Business] Over this past year, I have noticed an increase in the buzz around the word "cross-cultural" and other related words related. Read on to understand the changes in peoples perspective - and don't forget to build your international business on a solid foundation.


  • Santa Claus in Different Cultures
    [Home-and-Family:Holidays] To understand the differences in cultures, have a look at the different Santa's that exist in the world. Santa may seem like a small way to measure cultures, but once you understand that something so simple as Santa is different in different markets, you can begin to understand how you have to change your selling style to match your different markets.


  • Living in a Multicultural America
    [Arts-and-Entertainment:Humanities] the American National Public Radio did a month long series on multiculturalism. Read on to understand how living in a multicultural America can help you in business and change the way you do business, for your profit.


  • International Business and International Christmas Shopping
    [Business:International-Business] One way to understand your foreign markets is to understand what traditional Christmas gifts are given, and to know what can be eaten during a holiday that is celebrated worldwide. Many people assume that their Christmas gifts and Christmas dinner are the norm for everyone. Below you will read what is the norm is other countries. Read on and try to imagine how you can target these countries with your products or services, and what changes you might make in your marketing plan to be better viewed in a market that you want to enter - or to improve your market penetration if you already have sales in these countries.


  • How Cultural Differences Influence Marketing Segmentation
    [Business:International-Business] You cannot compare multicultural marketing in one country to multicultural marketing in another country. People in different countries have their own on different cultures, and this impacts your marketing. read on to understand the tripping points that you can avoid.


  • Marketing Segmentation Grows Both Sides of Your International Business
    [Business:International-Business] Market segmentation used to be easier. You only had a few criteria: products, distinct communications channels and locations. Businesses had control of how their clients heard about their products. Learn how business has changed giving customers more control. Customers will initiate contact with businesses at varying stages of buyer readiness and you have to be ready for it, no matter what the stage.


  • Listen to Your International Clients to Build Trust and Increase Sales
    [Business:International-Business] Most business professionals recognize the intrinsic need for trust in all business to take place. Without trust, customers will not want to buy from you. And yet, this is the reason why most international leads usually fall through. Read on to learn how building trust will bring you international sales.


  • Why International Marketing Needs to Do More
    [Business:International-Business] International marketing has a bigger task to complete compared to your domestic marketing. Your domestic marketing works well within a culture that you understand. But read on to understand why cultural differences will impact many aspects of your international marketing. How cultural differences impact any given part of your entire international business.


  • Market Research Takes Your International Ideas Further
    [Business:International-Business] Some people want a quick solution to sell products abroad, almost like buying from a fast food joint. Learn how to use your current business structure, and your business operation practices to improve your international sales options.


  • International Sales in a Fast Food World
    [Business:International-Business] Your business structure and the way you operate your business dictates the options you have to sell abroad. You cannot learn how to sell your product to other countries unless you jump in and get your feet wet. Read on, and learn how to get your feet wet.


  • Avoid Email in Cross-Cultural Conversations
    [Business:International-Business] Some people know how to use good email etiquette and some people do not. For example, how many subject lines do you still get in your inbox that are misleading and end up wasting your time?


  • How to Address Cultural Differences in Expectations
    [Business:International-Business] At the beginning of international sales you need to establish where you need to get confirmation from your international client that you are fulfilling his expectations. The easiest way to do this is to make sure you are of the same understanding. read on to learn how to get this confirmation so you can evaluate whether you are meeting your clients expectations.


  • Where Cultural Miscommunication Happens
    [Business:International-Business] It often seems as if cultural miscommunication crops up in the most unexpected place. If you take a closer look, misunderstandings happen due to the wide areas of cultural differences.


  • Books to Develop International Skills
    [Book-Reviews:Business] The decision on which book to read to help you better understand a subject can be a daunting task. Here I have a brief description of 11 books broken into 5 main categories. I believe this will help you decide which books really merit your precious time. Read on, and enjoy.


  • Beyond Cultural Generalizations
    [Business:International-Business] It is often very difficult to describe differences between cultures. Unfortunately, it is easy to fall into using generalizations. The reason for this is because cultures are complex and we are starting with a limited knowledge of the other cultures. All humans have basic needs and characteristics but people who live in different places can have a very different perspective one what is important.


  • Forgive and Get More International Sales
    [Business:International-Business] There is often friction in cross-cultural communication. The differences in cultures become evident.


  • Getting Beyond Visible Cultural Differences
    [Business:International-Business] People from different cultures do things differently. This is often easy to see. But there are some cultural differences that are more difficult to see. When developing cross-cultural skills, you need to know where to look...where you need to dig deeper, to increase your understanding of this different culture and then adapt your own communication.


  • How Culture Impacts an International Business
    [Business:International-Business] Cross-cultural differences impact all interactions. Today we are going to look at how the impact the organization within a business.


  • International Research by Phone
    [Business:International-Business] There is only so much market research you can outsource or do online. No matter what your business is, there comes a time when you need to pick up the phone and call people located in your target country.


  • Do You Know the Real Questions Your International Clients Are Asking?
    [Business:International-Business] Do you already have a few international clients? One of the easiest ways get more international sales is to ask questions. This is the simplest way to learn more about your new foreign markets.


  • Don't Give Up Too Soon on Your International Business
    [Business:International-Business] Are you giving up on your international business opportunities too soon? It seems that there is never a week without an email from a reader asking for an international sales miracle. It is like they are expecting a magic software to instantly create international sales for their business.


  • When Businesses Waste Time to Get International Sales
    [Business:International-Business] Here in France, I often meet businessmen who say they want to develop their international business. The problem is there is always a "but".


  • Cultural Perceptions of Voice
    [Business:International-Business] Differences in cultural perceptions are numerous. If you are in international sales, there are a variety of perceptions that may change when you start selling to different cultures. Read on to understand how the sounds of languages are important in international sales.


  • Avoid Cultural Assumptions
    [Business:International-Business] If you enter international business with wrong assumptions, and you do not correct them, then you have little chance of success. Read on to learn ho to avoid this potentially costly mistake.


  • Do You Have a Clear Vision of How to Get International Sales?
    [Business:International-Business] Readers often ask me questions about how to get international sales that show they do not have a clear vision of what international sales means to them. And of course, it is hard to answer unclear questions.


  • Better Cross-Cultural Communication - Rephrase, Don't Shout
    [Business:International-Business] There are different stages of proficiency in learning a language. In each one of these stages people understand the language much better than they can speak the language.


  • Improve Your International Sales Skills For Your Competitive Advantage
    [Business:International-Business] When business is slow business turn to basics. Sales professionals put more focused attention to develop a competitive advantage. Read on to learn how international sales may be your hidden advantage.


  • Take Time to Qualify Your International Leads
    [Business:International-Business] Good sales professionals do not want to waste time on leads that will never turn into sales. This is why they qualify their leads. To concentrate their efforts where they have the most chance of success.


  • Easy Steps Towards Cross-Cultural Empathy
    [Business:International-Business] Empathy with foreign clients can improve your cross-cultural communication and increase your chances of more international sales. So, let's have a closer look at empathy.


  • Empathy Connects and Crosses Cultural Barriers
    [Business:International-Business] The power of empathizing with your clients has a direct link to your business success. When you understand your clients you are able to sell your products directly to their needs.


  • Prequel to Empathy
    [Business:International-Business] Your international success can start with questions and curiosity in cross-cultural communication. Good cross-cultural communicators usually have a good store of empathy up their sleeves.


  • Do You Have an International Market?
    [Business:International-Business] Readers often ask me for my opinion on whether they have an international market or not. The short answer is that no matter what anyone thinks, you are the only one that can find the answer that question. Here are a few guidelines to help you.


  • Review Your Product For More International Sales
    [Business:International-Business] So you already have a few international clients and you would like to get more? Here is a list of brainstorming questions to help you review your product and how it is perceived in your international markets.


  • Exactly What is Marketing?
    [Business:Marketing] Marketing makes people want what you have. It makes your product or services desirable. Marketing should make your product or services so desirable that your prospects are ready to buy it.


  • Cross-Cultural Strategy in Sales Negotiation
    [Business:Negotiation] The most important cross-cultural strategy in sales negotiations is the same for your domestic sales negotiations; preparation. read on to find out what else you need for international business success.


  • What Makes a Good International Sales Specialist?
    [Business:International-Business] First, I have to say that I distinguish different levels of international skills. The experts are easy to identify. They always remain professional no matter where they are.


  • Culture Changes How Brains Work
    [Business:International-Business] Businesses targeting broad international audiences with one website need to pay particular attention to the images and visual perceptions of their websites. And this is part of the reason why country-specific websites provide stronger marketing.


  • Content Rich by Jon Wuebben - A Book Review
    [Book-Reviews:Internet-Marketing] This book shows how to improve your web copy for better SEO for both humans and search engines. Take the time and read a good book on SEO Copywriting.


  • Offense Taken With the Word "Foreign"
    [Business:International-Business] Is it politically incorrect to refer to people or groups of people, and anything that can be linked to them, as "foreign"? I wrote an article for an online publication about how political correctness puts up barriers to effective cross-cultural communication in international business. A reader was offended by my use of the word "foreign"... and she also derailed into a series of insults.


  • International Article Marketing
    [Writing-and-Speaking:Article-Marketing] The internet provides an opportunity for international visibility. It astounds me how people try to have an international business without any business activities. The promises of the "get rich quick" style of online marketing are part of the reason why many "online businesses" do not realize you need more to develop an international clientele. Read on to understand what marketing you need.


  • Marketing Segmentation in International Web Marketing
    [Business:International-Business] There is a need for everyone in business to understand marketing segmentation. Read on to learn several examples of segmentation in marketing.


  • Preparation For International Sales
    [Business:International-Business] Are there any changes you need to make before you start to sell to international markets? If you are currently selling to a market you are familiar with, you will need to make some adjustments when you first start selling to international clients.


  • How Translation Ruins the International Sale
    [Writing-and-Speaking:Copywriting] A common question asked is if an international client should take the sales letter and translate it into another languages. Translation or writing new copy?


  • What is International Multichannel Marketing?
    [Business:International-Business] Many businesses look to web marketing as a cheap and accessible international marketing option. Doing this will allow you to reach your international audience. But the question is are you seriously committed to developing your international markets? If your answer is yes, read on and learn how to use multichannel marketing to get international clients.


  • Exactly What is Copywriting?
    [Writing-and-Speaking:Copywriting] Copywriting is any type of writing that offers products or services for sale. It is the key to making sales, read on to find out you can use copywriting to get more sales.


  • A Question of Mindset
    [Business:International-Business] It surprises new international businesses just how much their success depends on mindset. And on the mindset of the people in their company and the mindset portrayed by the company as a whole. Read on to find and easy was past this hurdle.


  • What is an International Business Development Executive?
    [Business:International-Business] A reader recently asked what the difference is between an International Business Development Executive and an International Sales Executive. The answer can seem simple to many readers. For many companies they are one and the same.


  • Your International Mindset
    [Business:International-Business] Successful international business development is a question of mindset. Yes, there are also many other key components too.


  • International Email Marketing - How to Get International Clients
    [Business:International-Business] Effective international marketing involves segmentation. You need to create country-specific messages to get more international sales. This can be a huge task for small businesses. But email marketing is actually be quite easy to set up. Read on, then get some international clients.


  • Your International Marketing Choice
    [Business:International-Business] Many businesses get international sales through their English language website. They assume they have an international business and forget to market specifically to their international audience. read on and learn the easy things that you can do to get more international clients.


  • Job Titles For Different Cultures
    [Business:International-Business] Company hierarchy works differently in different cultures and this can complicate things if you go in with a job title that is not perceived as relevant. Most businesses understand that job titles can be perceived differently in foreign countries.


  • Differences in Copywriting Job Titles in French
    [Writing-and-Speaking:Copywriting] A year ago, no one in France could understand what copywriting was. Oddly, no one could comprehend the value of good web writing for a website. It was all about the image. Things are changing in the international copywriting world, and the change is good.


  • International SEO For Quick Results
    [Business:International-Business] Business people often wonder how to go about using international SEO to get more international clients. Now... I can not go into great details in one article and you would probably not get much out of it even if I tried. You see, I learn technical things on my own, as I need them and make up my own vocabulary in my head as I go.


  • Where Clarity Strengthens Your International Sales
    [Business:International-Business] Clarity is vital in cross-cultural communication. It builds trust. Any lack of clarity in your communication can potentially cause those dreaded cultural blunders. And clarity is also key in international sales. In addition to building trust, clarity makes the sale easier.


  • A Glossary For International Websites
    [Business:International-Business] One way to make your website easier for foreign readers is to offer an online glossary. read on to see how you can use this to your advantage to get international clients.


  • Is International SEO Easy?
    [Business:International-Business] As an international web marketer it often appears easier to get good Search Engine Optimization (SEO) results in a language other than English. Easier and Faster.


  • Emotion Buttons For International Sales
    [Business:International-Business] Sales are always made by appealing to emotions. Different cultures respond differently to emotions and they also respond to different emotions. Read on to understand how to use the emotionally hot-points to help your international sales.


  • Viability Analysis in Your Marketing Plan
    [Business:International-Business] Marketing accountability is an integral part of any marketing strategy today. And, when it comes to an international marketing plan, this is even more important. The success of your international business can depend on the viability analysis carried out as part of your international marketing plan. Read on to learn what might stop you and how to avoid it.


  • How Feedback Develops International Markets
    [Business:International-Business] Many people want to sell to their foreign markets, but they usually do not spend enough time on communication. The main reason why you need to spend time collecting feedback from your new foreign market is explained is this article. Read on to help yourself earn more from those foreign markets.


  • Sophisticated Marketing Methods and International Sales
    [Business:International-Business] As an international sales specialist, I spend a lot of time simplifying the sales process to its most basic form. You see, when you sell to different cultures, you need to do certain things - and do them in the right order. Read on for more useful information on these marketing methods.


  • Cultural Differences in Testimonials
    [Business:International-Business] Most online sellers are aware of the power of testimonials. They often fill up several screens on the single online sales page.


  • The Job of an International Sales Specialist
    [Business:International-Business] Obviously an international sales specialist knows how to make sales. International sales. But, let's look into this a bit more.


  • Where to Learn How to Write International Or Global English
    [Business:International-Business] first step to Internationalize Your English is to take out all culturally specific references. Cultural references that can only be understand by people with a similar cultural background to the writer. read on to find out how to write for an international audience.


  • Easy Guidelines For Writing International English
    [Business:International-Business] Do you need to communicate with a broad international audience? Is your website an international website? Read on for some easy (yet important) guidelines to follow to write better for an international audience.


  • Flexibility in Your International Marketing Plan
    [Business:International-Business] It is extremely important to incorporate flexibility into your international marketing plan and you will need feedback and the ability to maintain marketing accountability. Incorporating flexibility into your international marketing plan, read on to learn what to do.


  • The Challenge of Cultural Filters
    [Business:International-Business] Everyone has cultural filters. People acquire cultural filters naturally from their own environment. They can't help it. Even the rebels, the radicals and those who claim they think out of the box still have cultural filters.


  • The 3 Differences in Your International Marketing Plan
    [Business:International-Business] Do you already have a marketing plan for your domestic business? Do you realize that you need an international marketing plan too? read on to find out why and what the differences are between a marketing plan and an international marketing plan.


  • White Papers For International Lead Generation
    [Business:International-Business] White Papers are a great lead generation tool. They can easily be used online. And they are also a great communication tool for live events, conferences and exhibitions. Read on and learn how a white paper can help you get international clients.


  • Prepare For International Markets
    [Internet-and-Businesses-Online:Web-Design] Today you are limiting yourself if you are not reaching all of your online audience, and your audience does not all speak English. All of the leading global websites reach more people by using more languages.


  • How to Localize Your Website
    [Internet-and-Businesses-Online:Web-Design] What is website localization, and why should I care about it? Read on and you'll understand what and why.


  • Global English to Avoid Miscommunication
    [Business:International-Business] The widespread use of English in international business makes it easy to assume writing your content in English is enough. All you need is to simply avoid slang and culturally specific English language phrases and vocabulary.


  • 3 Reasons to Start With Integrated Marketing
    [Business:International-Business] Integrated marketing is on most marketing managers' agendas today. The reason why it is on most agendas is because it strengthens all of your marketing actions. It has become an essential part of business.


  • How to Get Your Computer to Read Foreign Characters
    [Computers-and-Technology:Personal-Tech] How can you get your computer to read non-Latin foreign language characters? Sometimes it is the smallest of things that get us stumped in international business development, read on so different characters won't hold you back.


  • What is the Biggest Barrier in Cross-Cultural Negotiations
    [Business:International-Business] Without a doubt the biggest barrier in cross-cultural negotiations is your own mindset. Read on and learn to get over it.


  • When International Phone Negotiations Go Bad
    [Business:International-Business] Cross-cultural communication blunders happen. They are part of doing international business. Fortunately it is easy to improve cross-cultural communication skills through practice and reading on will show you how to avoid miscommunication over the phone


  • Phone Negotiations
    [Business:International-Business] Twenty years ago in the world of international sales negotiations in business-to-business, it seemed that all of my colleagues would seize the slightest opportunity to jump on a plan. Read on the understand why phone negotiations produce faster signed contracts.


  • Are You an International Exporter?
    [Business:International-Business] Readers are sometimes confused on where they need to look for foreign buyers. This confusion leads many international sellers to ask me to sell their products for them. They mistake me for an international sales agent or importer. Read on and your mind will clear.


  • Cultural Differences in Standard Work Schedules
    [Business:International-Business] When conducting international business you need to be aware of cultural differences in how business is carried out in other countries. Clear your mind and business will follow.


  • What is an International Sales Specialist?
    [Business:International-Business] A useful question that came up recently is "What Is An International Sales Specialist?" Read on to find out what one is.


  • How Do You Create an International Marketing Blog?
    [Internet-and-Businesses-Online:Blogging] Before creating a business blog for international audiences, be sure to thoroughly do your groundwork. This will get you on the right track from the start. Read on to learn what else you have to do.


  • The Secret Way to Enter International Marketing
    [Business:International-Business] What are the ways to enter international marketing? You have the same options in international marketing as you do in domestic marketing. There are many different ways to market to your foreign prospects.


  • Why is International Market Research So Important?
    [Business:International-Business] Market research gives businesses essential information on customers, competitors, and market. Most businesses claim to understand the value of market research. Businesses use this information to sell their product to their market.


  • Focus on Your Cultural Communication
    [Business:International-Business] Is it responsible of a company to send someone who only speaks English to conduct sensitive business discussions with people who do not speak English well? The answer is ... read on to find out.


  • Political Correctness Memories From the Bahamas
    [Business:International-Business] if you are marketing to a country impregnated with various definitions of political correctness you need to adapt your communication to sell to them. Their definitions of political correctness is part of their cultural profile. Read on to understand this extra layer of cultural politeness.


  • Market Research For International Business Development
    [Business:International-Business] Market research can have a bigger role to play in international business development than when selling to your domestic market. Read on to find out why.


  • Culture-Free Communication
    [Business:International-Business] Understand what culturally-specific communication is and how to use it writing in English for a broad international audience. There are a few strategic decisions you need to make and this article will help you with those decisions.


  • 3 Ways of Using Video Marketing to Support Your Offer
    [Internet-and-Businesses-Online:Video-Marketing] Video Marketing is a great way to reach out to your international audience. You can make foreign clients more at ease in the buying process. Read on to see 3 simple uses of video that will generate sales for you.


  • Video Marketing, the Right Offer
    [Internet-and-Businesses-Online:Video-Marketing] Video Marketing is becoming more and more popular and there is the right time, the right offer and the right medium to consider when looking at using video. Read on and find out how you can profit from video marketing.


  • Plans With Adaptability, Flexibility and Agility
    [Business:International-Business] If you are a business just starting your international business development you will first want to draw up a plan. But before you start building that plan, there are some personality traits that you should be aware of.


  • English For International Appeal
    [Business:International-Business] Don't make the mistake of assuming you have clarity in your communication just because it passes your own assessment. You see, cultural differences can make it difficult to find out where any confusion starts.


  • What is International English?
    [Reference-and-Education:Languages] English is today's lingua franca. Just as Latin was in the Middle Ages. A large number of countries speak English. But the majority of the English speakers come from non-native English speaking countries. Read about international English and how it relates to your business.


  • Online Video Marketing, Everyone's Marketing
    [Internet-and-Businesses-Online:Video-Marketing] Making a short films is a great way to get in front of an international market because people can see what you are doing, or they can re-play the film until they understand. Making a video is simple, as is getting it online. Read on to quickly understand how.


  • Plan Your Foreign Language Content
    [Business:International-Business] Culture customized content builds stronger connections in your international markets. But, what do you do when you want to use culture customized content for stronger international presence? read on and learn what options are open to you.


  • When Do You Need Translations
    [Business:International-Business] When businesses embark on the creation of country specific websites, and culture specific content, they quickly run into issues. Read on to see what those issues are and how to get past them.


  • Aligning Your Questions to Build Your International Business
    [Business:International-Business] Most clients call me when they are ready to go into international markets. They have already made a few outlines in their strategy, but they realize they need a stepping stone to help they get into action. Read on to get an understanding of these stepping stones.


  • How Fast Can You Internationalize a Website
    [Business:International-Business] There is a short and a long answer. A lot depends on the extent to which you want to and can internationalize your website. Read on to find out more.


  • What Advice Can You Give Me to Prepare For My First Cross Cultural Negotiation?
    [Business:Negotiation] It is important to go into your negotiation with the right mindset. Open your own cultural responses up to meet another culture. But do not be so focused on the cross-cultural aspect of your negotiation so much that you forget your basic preparation.


  • The Limits of Cultural Generalizations
    [Business:International-Business] Generalizations like the ones you will find in the book Kiss, Bow or Shake Hands will not help you market to foreign clients. Read on and find out why, and what to do.


  • Follow-Up With Your Foreign Customers
    [Business:International-Business] there are some things that every business person has to understand that there is something you must do when you start getting your first international clients. Read on to learn what they are.


  • 5 Sets of Questions to Consider When Working on Website Localization
    [Business:International-Business] Starting into international business development you have many options. You can start with an International Website or with a localized website, or other options.


  • Brainstorming Questions For International Product Development
    [Business:International-Business] Do you need to establish how a baseline for your international product? Understanding clearly how you currently operate will help you to identify possible changes you may need to make once you get feedback from your foreign markets. Here is a list of brainstorming questions to help you with your international product development.


  • Start With One Product
    [Business:International-Business] One of the first stumbling block many businesses face once they decide to develop their business internationally is thinking they need to sell all of their current products abroad. Read on to learn the different stages of international selling, that can begin with one product.


  • International Business Through Culture Customized Content
    [Business:International-Business] There are several reasons why culture customized content is worth the time, money and effort to create. This article will show you some of the reasons why culture customized content is a good international business tool. Read on and use culture customized content to gain more international clients


  • What is an Internationalized Website
    [Internet-and-Businesses-Online:Web-Development] An Internationalized Website sells primarily to a domestic audience and its communication is targeted to this audience. But, this communication is edited so it does not push international visitors away. These edits are usually very subtle and the Internationalized Website continues to communicate well with its original market.


  • How to Connect With Your International Clients
    [Business:International-Business] Are you ready to create stronger relationships with your international audiences? Then maybe you are experiencing a common problem. Read on and find out hot to really connect with your international prospects.


  • When Digital Products Open International Markets
    [Business:International-Business] Have you dropped the idea of expanding into international markets because you think you do not have a product that will sell to different cultures? Even French bakers can get international money by selling digital information products based on their expertise. Are you truly stumped because you think you do not have a product to sell to international markets.


  • Read This Before You Choose Your First Product to Sell Abroad
    [Business:International-Business] Businesses just starting to develop international markets often spend considerable time wondering what they should sell abroad. Read on to understand how to choose what you should sell.


  • Newsletters For International Business Development
    [Business:International-Business] As an international business developer, one of your primary concerns should be to use all available tools to build trust with your foreign prospects and clients. Read on to understand why a newsletter should be one of those tools.


  • First New Products For International Markets
    [Business:International-Business] Feel there is no international market potential for your current products? There actually is. Read on to find out what you need to do to get started getting international clients.


  • International Positioning Process Versus Branding
    [Business:International-Business] When you expand into international markets you must review the positioning of your business in this new market. read on to understand why, and how to review your positioning.


  • How Too Many Contributions Spoil International Communications
    [Business:International-Business] Consider adopting a culture customized content strategy? Do you think every department head in your company would want to contribute? Read more to understand why they would (or wouldn't).


  • How Do I Get International Business?
    [Business:International-Business] People who ask "How Do I Get International Business?" are often from small companies and they come from various different countries. Read on to understand what you need to do to get international clients.


  • Why Selling to Everyone is Too Expensive
    [Business:International-Business] For your first expansion into an international market, you know you need an effective international marketing and communication strategy. Read on to understand better how to sell to the RIGHT people.


  • Pre-Qualification - Not Prejudgment
    [Business:International-Business] Pre-qualification is absolutely essential in international business. This is what you need to do, consistently, to get beyond your own assumptions and prejudgments. Read on to learn how this will get you more international clients.


  • Over the Counter Translation Perfection Not Here Yet
    [Business:International-Business] It is time to understand why it is nearly time for the general public to question their beliefs that all translation software should be avoided like the plague. Don't to continue to base your opinions of translation software on old versions. read on to understand why this can work for you.


  • Small Business Flexibility - My Own Case Study in International Business
    [Business:International-Business] It has now been 7 months since I started my business directory. Read on to learn how writing and publishing an article each work day for 6 months and creating a business system can bring you clients.


  • Up-Sell Expectations Across Cultures
    [Business:International-Business] Depending where you live, and your own cultural background, you might have different expectations on a follow-up call. No matter where you live you need to understand the marketing aspects of these (often poorly timed) calls. Read on to find out how to do the follow-up correctly


  • Translation Software - It is Time to Question Old Truths
    [Business:International-Business] Recently I had yet another request about whether businesses can use free translation software tools. This last inquiry came from an American without any foreign language exposure. She had always been told to avoid translation software like the plague.


  • Online Competitive Intelligence by Helen P Burwell - A Book Review
    [Book-Reviews:Business] Online Competitive Intelligence stimulates your mind with regards to how you can go about getting information. Read on to see how you can use Competitive Intelligence to create better business strategies.


  • Translation Friendly International English
    [Business:International-Business] International businesses need to follow the use of translation software. Translators will come back right away and say this is a bad idea, no software could ever get it right. read on and find out when and where to use these great online tools.


  • Avoid Looking Like a WordPress Beginner Even If You Are
    [Internet-and-Businesses-Online:Blogging] 6 points for a WordPress newbie to be aware of to appear less of a beginner. Easy things to change and do for a better presentation.


  • Identify Your International Readers and Write a Better International Website
    [Internet-and-Businesses-Online:Web-Design] There are certain basic business communication principles that work across all media. And one of the things you need to do when communicating with any prospects or clients is to think about what they want and need to hear from you. You need to look at your business offer, communication or message from their point of view.


  • International Business Development - Initial Research Can Feel Like a Cliff Hanger
    [Business:International-Business] Many businesses are paralyzed by their initial market research wondering if their business would have a market in a foreign country or not instead of taking actions to find out for themselves. Find out what to do.


  • International Business Development - 7 Brainstorming Questions to Determine What to Sell Abroad
    [Business:International-Business] Small businesses can develop international business with good marketing practices. You have just decided to actively pursue international clients. For the best international business expansion opportunities follow the basic sales principals that you use in your domestic market.


  • Don't Get Stumped When Digital Age Communication Fails - Go Back to Old-Fashioned Best Practices
    [Business:International-Business] A short while ago I ran into two seasoned French executives who had been trying to place an order by phone with a large American company, and they were stumped by a sophisticated phone system. They had repeated the same process of phoning into the phone system advertised by the company. Despite the fact that they never managed to speak to an appropriate person, they continued with this same process for several weeks.


  • The Natural Cross Cultural Vision of a Third Culture Kid Can Power International Business Expansion
    [Business:International-Business] Third Culture Kids is a term used to describe people that grew up in strongly mixed international environments. Children of parents from one culture living in a second culture, and their need to find their own identity in their specific third culture. These people see the world slightly different than others and can power your international business expansion.


  • Use a Multicultural Internet Marketing Strategy to Develop Your International Business
    [Business:International-Business] Internet marketing is a great tool for international business expansion. Part of the equation for a successful international internet business is using the correct marketing online for your international audience.


  • The Right Mindset For International Negotiations
    [Business:Negotiation] Understand why entering into international negotiations with the right mindset is almost as important as being thoroughly prepared. Sales people new to international negotiations often have the wrong definition for the right international mindset needed and experienced sales people should take the time to step back and look at how they are presently working.


  • The Most Important Tip For International Sales Negotiations
    [Business:Negotiation] If you start looking for advice on international sales negotiations, you may end up getting more than you need. And you might not know which advice to follow. There are people who call themselves multicultural or attribute themselves with an international expertise, without having the necessary experience to give you advice on cross cultural negotiations.


  • How to Submit Your Website to German Search Engines For More International Business
    [Business:International-Business] If you are familiar with doing business in Germany you know that English is widely used as a second language. And you easily come across Germans who speak English well. If you speak English and want to get more international clients, you should seriously consider targeting Germany.


  • Website Design and the Meaning of Colors
    [Internet-and-Businesses-Online:Web-Design] The colors of nation's flag usually have special meaning and often invoke strong emotions in people that see their flag. Look over this list to be sure your website colors supports the design you want to get across.


  • How to Avoid Communication Mistakes in Foreign Languages and Get More International Clients Quickly
    [Business:International-Business] Avoid having your international business development jeopardized because of bad sales and marketing copy. In international business development using your domestic sales and marketing materials will jeopardize your international results. For all of your foreign clients you will need to have your sales and marketing materials written for your foreign country.


  • Website Localization - Know How Foreign Prospects Use Search Engines, Get More International Clients
    [Business:International-Business] You can get more international clients through internet marketing if your internet marketing is good. Having your website registered in foreign search engines in one step. You also need to understand how your foreign prospect uses his search engines.


  • Website Localization - Analyze Your Foreign Prospects' Navigation Habits
    [Business:International-Business] When creating a website for a foreign country there are very first things you should do. Start an analysis of your foreign prospect and begin with an analysis of his online navigation habits.


  • Easy International Leads With Foreign Search Engine Submissions
    [Internet-and-Businesses-Online:SEO] Some countries have local search directories in their own local language. You should know about these search engines if you are targeting foreign countries because they are the key to having your website spidered by foreign search engines.


  • Boost Your Company Way Out of Your Local Recession Field
    [Business:Marketing] How would you like to be able to free your company up out of any sticky recession your local economy might be in? Do you automatically assume your business will follow the flow if your local economy was going through a recession? Do you lack ideas on how to keep your company slugging through rough times?


  • You Might Have More Options to Develop Your Business Internationally Than You Realize
    [Business:International-Business] When starting your international business expansion keep your eyes open to all possibilities, companies often do not look into all the options available to them. There are actually three options without any or minimum investment up front. Don't forget to look at all your options. One of these may be just right for your current budget and business capabilities. You can get started on getting international clients sooner than you think.


  • How to Prevent Most Cross Cultural Miscommunication by Examining Your Own English Communication
    [Business:International-Business] Miscommunication between people happens all the time, especially when the speakers don't share a common first language. Using a second language, often English, can help get business done, but there are errors and misunderstandings that can easily happen to you.


  • Get International Visitors to Listen to You - Build Trust With 3 Tiny Changes in Your Communication
    [Business:International-Business] There are 3 small Changes that you can make in your Communications that will help your foreign clients listen to you and to gain trust in you. You can't afford to not know what they are.


  • Book Review - Landing Page Optimization by Tim Ash
    [Book-Reviews:Internet-Marketing] Landing page optimization is intended to get you a better conversion rate - the website design you do to increase the rate at which you get your readers to do what you want them to do after reading your web page. There are a few books out there on landing page optimization and this is the ONE BOOK you must read.


  • How Offline Businesses Can Learn From Infopreneurs to Develop Outside Markets
    [Internet-and-Businesses-Online:Internet-Marketing] Brick and mortar businesses tend to look at the market they know and identify themselves with. New sources of revenue often require a long, slow process. So of course business owners are continually looking for ways to increase their business with what they have. And they often look at their own current products or services to see if there are any new ways to market them. It usually takes brick and mortar companies months and months to create a new product and make a first sale.


  • How an Information Product Strategy Develops Lead Generation Beyond Your Current Borders
    [Business:International-Business] Your business is probably already using information products. But are you getting all of the sales value you possibly can with your information products? Businesses with strong international sales know how to use information products effectively in their lead generation strategies.


  • The One Important Step Missing in Many Guidelines For Good Websites and Landing Pages
    [Internet-and-Businesses-Online:Web-Design] Guidelines for creating good websites are easy to find online. But most of these guidelines fail to mention the most important point for successful websites. Without doing this first, your website will lack something with your readers.


  • Why Brick and Mortar Companies Should Use Information Products For International Development
    [Business:International-Business] Here is a basic outline of how information products are used to generate sales on the internet. And how any business can use the internet for international sales and lead generation. Brick and mortar companies often do not take the time to study how they can create their own international business from their office, but they should be the next big winner - indirectly - from the internet.


  • Music in Cultural Differences - Multicultural Marketing
    [Business:Small-Business] Differences in music and background noises change by culture. Are you aware of the differences and will you be sure to make your international clients feel at ease?


  • No Need For Foreign Travel Expenses to Stop You From Getting International Clients
    [Business:International-Business] Some businesses never think to establish an international business development strategy because the old school thought says international travel is the only way to build international business. The old school thinks that international sales come from pressing the flesh, face to face encounters in the same meeting room. There is often more than one foreign meeting before the signing of any international sales agreement. Wrong. Times have changed.


  • Different Consumer Habits in Different Cultures - Multicultural Marketing
    [Business:Marketing] Sometimes the different consumer habits people have in different countries can really surprise us. Our first reaction can be total incomprehension: Wow! Those people are weird!


  • Don't Get Trapped Thinking All the SEO You Need is the Non-Tech Easy Organic SEO Based on Content
    [Internet-and-Businesses-Online:SEO] Internet can be daunting for brick and mortar businesses. Small companies feel they don't have the time to learn all of this technical stuff. They may even feel pressured into getting a website for international business.


  • The Three Factors in Finding the Right Marketing Mix For Your International Business Expansion
    [Business:International-Business] It is possible to get international clients with strong internet marketing. It is even possible to develop your international business through internet marketing. There is one condition though. You will need to find the right marketing mix to use your internet marketing in your foreign target markets.


  • Easy International Business Development With the Right Marketing Mix
    [Business:International-Business] TO have an Easy International Business Development With The Right Marketing Mix the Internet can toot the "Global" horn. But businesses often just don't see how internet can help them expand internationally with their products and their markets. Businesses tend to limit their horizons all by themselves with regards to their products and markets.


  • Adapt Your Own Communication For International Business Success Like the Professionals
    [Business:International-Business] Fear of cultural communication blunders often waves its head at some stage in international business. Especially for businesses just starting out in their own international business expansion. Lack of international business skills can make this fear take all sorts of proportions.


  • Why You Need to Internationalize Your Own Communication First to Avoid Cultural Blunders
    [Business:International-Business] If you are just beginning your international business development you are probably concerned about avoiding cultural communication blunders. There are stories out there of major companies making major business mistakes.


  • Book Review - Letting Go of the Words - Writing Web Content That Works by Janice Redish
    [Book-Reviews:Internet-Marketing] On the web, whether on the job or at home, we usually want to grab information and use it quickly. We go to the web to get answers to questions or to complete tasks - to gather information, reading only what we need. We are all too busy to read much on the web. Ginny Redish's Letting Go of the Words helps you write successfully for web users. It offers strategy, process, and tactics for creating or revising content for the web. It helps you plan, organize, write, and design web content that will make web users come back again and again to your site.


  • How to Generate Traffic to Your Website Using a Blog Carnival
    [Internet-and-Businesses-Online:Traffic-Building] According to Wikipedia a Blog Carnival is a 'type of blog that is similar to a magazine'. It has a title, a topic, editors, contributors, and an audience. It is published on a regular schedule. IT IS FREE ADVERTISING! There are many variations of Blog Carnival, but typically, someone who wants to organize a carnival posts details of the theme or topic to their blog, and asks readers to submit articles to be included in an upcoming edition.


  • Small Business Action Plan For First Time International Business Development
    [Business:International-Business] Adapting your business to a foreign country's culture, is not an easy process the first time you try. You will not be able to anticipate the stumbling blocks that would not happen 'back hone'. More importantly you will not know what you need to do to adapt yourself to the new challenges and tasks at hand. You will need to develop a Small Business Action Plan for your first effort with International Business Development. Read on, learn how.


  • How to Speed Up Your Website by Optimizing Your Cascading Style Sheets
    [Internet-and-Businesses-Online:Web-Design] The speed at which your websites loads on their browser is important to your website's success. Designing your website for speed keeps all of your visitors happy. You never know what sort of a connection your visitors are using. They may be using mobile phones, their blackberry or even a old modem connection.


  • Why You Need to Choose Different Internet Marketing Channels For International Business Expansion
    [Internet-and-Businesses-Online:Internet-Marketing] Both your domestic and international clients benefit from good internet marketing practices. In internet marketing, as in traditional marketing practices, you need to spend some time identifying which of the different communication channels your target prospects prefer to hear from you over the internet, including: emails, websites, ezines, podcasts, blogs, forums and other media that will be developed. Internet marketing targeted to a domestic market you know well makes it easier to evaluate the best marketing channels that you should be using, you know seasonal changes and cultural issues - for example an election...


  • Website Design - What to Look at Before Choosing Your Website Based on Cost
    [Internet-and-Businesses-Online:Web-Design] I was online today and saw a person advertising that he would create a website for 200 Euros. This is a reasonable price, but not a reasonable offer. It is not possible for a doctor to tell you what medicine to take unless you tell him what ails you.


  • International Business Negotiations - Don't Waste Your Time Negotiating With the Wrong Person
    [Business:International-Business] International business negotiations are not easy to navigate. Sometimes even the simplest of assumptions right at the beginning can lead you astray. Don't fall into the first cross cultural communication minefield of not thoroughly identifying the right person you need to negotiate with.


  • How to Speed Up Your Website by Using the Height and Width Tags
    [Internet-and-Businesses-Online:Web-Design] A little extra work will make your clients happy. If you want to improve your visitors overall experience of your website, you need to look into improving the speed of the server response time for your clients and visitors.


  • How to Speed Up Your Website Simply Using a Forward Slash
    [Internet-and-Businesses-Online:Web-Design] Search engines run on all sorts of codes that YOU have to know. Search engines do their jobs marvelously. In fact that we get used to them working without our input (nearly). We forget that they need these codes to work properly. And sometimes they need us to tell them what to do or they can make mistakes.


  • How to Speed Up Your Website by Reducing the HTTP Requests
    [Internet-and-Businesses-Online:Web-Development] Website speed affects your visitors experience to your website. Let's look at an obvious one: If your visitor has to wait too long to see what he has come to see, you will feel the results. There are a few tricks to optimizing speed and you shall learn them.


  • International Business Online - 3 Types of Cultural Communication Gets You More International Sales
    [Business:International-Business] You can't learn to ride a bike without... well, a bike. Can you? International business involves cross cultural communication. It is the inherent nature of the business.


  • How to Set Your Computer to Read Foreign Languages
    [Computers-and-Technology:Software] A reader asked "We are adding Russian to our website and our usual visitors do not have Cyrillic type, thus cannot view the Russian area. Have you had this problem with any languages and if so is there a way to solve it without using PDFs or art?" Read on, and find out more.


  • 5 Factors to Consider When Marketing to Different Cultures - Multicultural Marketing
    [Business:Marketing] Marketing to different cultures can be frustrating. Sometimes the response you expect just doesn't come. Instead of chalking your lose down to culture, why not re-examine all of the foreign demographic factors.


  • Communication Across Cultures is Better With a Whole Brain Approach
    [Business:Workplace-Communication] Cross cultural communication is not an exact science. When you begin a cross cultural business conversation for the first time, you cannot be sure where it will end. Within cultures people are different.


  • International Online Success - Study Traditional Paths to International Business Development
    [Business:International-Business] Many online businesses have international clients. Some online businesses actively market to international audiences, but most do not. Some online businesses are only slightly aware that they have international clients. It is easier to stay with one domestic website and kid yourself you are marketing globally because "the internet is global".


  • Create an Action Strategy For Your International Business Development
    [Business:International-Business] I often meet local business owners who say they want more international business but aren't doing anything about it. When I ask them why they aren't taking any actions to actually get more international clients there are basically two reactions, read on and find out what they are.


  • Website Design - Getting Off on the Wrong Foot
    [Internet-and-Businesses-Online:Web-Design] There are several ways to greet your website visitors. Design your website to greet them the right way. If you don't pay attention your visitors may get the wrong first impression. Here is a list of the things that you should avoid.


  • Your Guideline For Successful First Time Cross Cultural Negotiations in Any Culture
    [Business:International-Business] Negotiation tactics differ from country to country. Some cultures expect clients to negotiate over things that would be totally unacceptable in other countries. People simply have different approaches to when it comes to negotiation.


  • Power Each of Your Web Pages With Focus
    [Internet-and-Businesses-Online:Web-Design] Internet users are unlike any other media consumers, they are online with a purpose. In some ways an internet user is more like someone in a huge library rather than a person idling flipping through a magazine in the doctor's office.


  • How to Speed Up Your Website by Reducing Your Graphics and Flash
    [Internet-and-Businesses-Online:Web-Design] Communication is all about an exchange of information and how your web pages communicate with your visitors computer. Your computer communicates when it is online too. It exchanges information with every website you visit. Your computer goes through a longer process when it communicates on the internet. Even if you do not notice any part of this communication it still happens.


  • 5 Success Keys For Small Businesses Developing Into International Markets
    [Business:International-Business] Five important factors for small business owners to think about when moving towards an international market. This is true for small business owners moving outside their comfort zone and getting nation wide sales.


  • Best Small Business Tool For Building Trust in International Clients
    [Business:International-Business] You see, telling a story is a very powerful communication tool. It speaks across cultures, across language levels. A case study is a story. The story of how one of your clients had a problem, how he chose your product as the solution, and the results he has had.


  • Localization is a Door to Innovation
    [Internet-and-Businesses-Online:Web-Design] Think about your new local market. Everyday products are changed to adapt to local market demands in some countries and this needs to be done for you web site, and your products.


  • Get Your Front End Acquisition Strategy For International Clients
    [Business:International-Business] Front End Acquisition refers to all of the marketing and communication that happens before a person becomes your customer or client. It starts from the point in time when you client does not even know you until his first purchase. The methods that work for Front End Acquisition will not work with existing clients or Back End. And the methods used to market successfully to your Back End will not work on your Front End Acquisition.


  • Internet Strategies For Small Business
    [Internet-and-Businesses-Online:Internet-Marketing] As a small company targeting international markets you probably have a website designed in English. Once you have had your business website up for a few months, you will be able to evaluate your results. What can you do if you are not getting the prospects and leads you want from your website?


  • Easy Small Business Strategy Strengthens International Client Relationships
    [Business:International-Business] If you implement a systematic case study plan at the time of sale, you will get several case study elements. Some of your clients may not be willing to commit to a full case study. Not to worry.


  • 7 Tips For International Markets - Website Design
    [Internet-and-Businesses-Online:Web-Design] For any website aimed at an international audience, be it a personal blog or a corporation website, the web design is even more critical for acceptance. Good website design can be the difference between a first time visitors leaving after a couple of seconds or adding your site to their favorites. Here are seven tips to help improve your design.


  • How to Hire a Website Designer
    [Internet-and-Businesses-Online:Web-Design] Developing an appealing site to keep your visitors and, at least occasionally, captivate Mr. Google and Mr. Yahoo! is a challenging, but fun, task. Website design is a very important. Hiring a website designer is a good idea. read on and learn what to look for!


  • Small Business Development Tool - Your Monthly Newsletter, an International Development Template
    [Business:International-Business] What small business development tool will allow a company to communicate internationally and also provide feedback from foreign leads and clients? Would you believe a Two Page Monthly Newsletter?


  • Book Review - The Culturally Customized Web Site by Nitish Singh and Arun Pereira
    [Book-Reviews:Internet-Marketing] The Culturally Customized Web Site is really the book that got me excited about international internet marketing. The Culturally Customized Web Site was also the first book I read by non-European authors who were very obviously cultural experts. Since reading it I have read many more books by non-European cultural experts. And have come to this conclusion; the time when Europeans held the lead in cultural understanding is passing.


  • Small Business Development Tool - Foreign Language Communication Simplified
    [Business:Small-Business] What small business development tools will allow a company to communicate internationally and improve its Integrated International Marketing Plan? Would you believe a Two Page Monthly Newsletter? The newsletter will be one part of your Integrated International Marketing Plan.


  • Website Globalization - International Success With Languages
    [Internet-and-Businesses-Online:Web-Design] The demographics of online uses is rapidly changing, bringing is languages many would not expect. This article explains the importance of understanding the need to present information in many languages.


  • An Easy-to-Read Website For Your International Visitor's First Impression
    [Internet-and-Businesses-Online:Web-Design] Creating a localized website will be a lot easier if your website is already easy for your international visitors to read. Ensuring your website is easy to read for foreign visitors to your website is an important step in internationalizing your website.


  • Book Review - The Ultimate Web Marketing Strategy by Ed Rivis
    [Book-Reviews:Internet-Marketing] The phrase has been used before, but if you have a website you really need to read The Ultimate Web Marketing Strategy by Ed Rivis. Ed covers 22 important web strategies you need to know for all websites. Equally important, any brick and mortar company can also use these strategies to their advantage in their existing markets, or use them as they move online.


  • China Passes the United States in Online Population and Use
    [Internet-and-Businesses-Online] It seems official China has tied or passed the United States in online population. The Chinese government reported that the number of Internet users there has reached 221 million. The figure was reported by the Xinhua News Agency and shows China's explosive growth in Internet use (up 61% from last year) despite government efforts to block access to material considered inappropriate.


  • Translation Widgets - A Small Step Towards Website Globalization
    [Internet-and-Businesses-Online:Web-Design] I have installed a nearly instantaneous translation widget that translates from any of 24 languages into any of the same 24 languages. The widget appears twice on my site, on the sidebar and on individual posts, so a reader can to choose from any of my pages and articles. This same tool can be installed on any site of the 24 supported languages and have the site translated into any of the other languages simply by clicking an icon.


  • Website Globalization - Consistency For International Business Success
    [Internet-and-Businesses-Online:Web-Design] Explaining why templates are important of international web sites. Will you be ready for these new internauts?


  • How Top Submit Your Website to the Leading Russian Search Engines - Yandex and Rambler
    [Internet-and-Businesses-Online:Search-Engine-Marketing] In Russia, Google holds a distant third place in the search engine domain. Yandex is the country's leading search engine and Rambler is second. Google only has 17% of the market share in Russia.


  • Internet Video Marketing - Special Sound and Motion Effects Let You Go Viral With Video
    [Internet-and-Businesses-Online:Video-Marketing] Sound And Motion Get Viral - Internet Video Marketing is getting better and is becoming more than just a mainstream media. Videos are being used on websites much more productively than in the past. Read on and find out how to take advantage of this trend.


  • International Sales Negotiation Tips For American Women
    [Business:Negotiation] International sales negotiations need to be prepared. Cross cultural communication is mined with potential blunders. And if you are a woman, you need to pay attention to other details as well.


  • Website Globalization - More Business Through Localization
    [Internet-and-Businesses-Online:Web-Design] Localizing your websites is very important, especially when you consider the different locations where your new clients will be coming from. Will your site be ready for these new internauts who speak Arabic, Korean and other languages that don't use the same alphabet that we do?


  • Action to Uncover International Business Opportunities - Small Businesses Actions
    [Business:International-Business] Small businesses complicate their efforts in trying to uncover international business opportunities. Their own personal actions have far more impact on their success than relying on translators and looking for foreign joint venture partners. The small actions you can take at home will have more immediate impact on your international business development than the services you can buy.


  • Website Globalization - How to Localize Your Website
    [Internet-and-Businesses-Online:Web-Design] Companies often adopt a progressive approach to localization. In part due to the time it takes to translate the website, the investment in translation, and also to refine the local marketing strategies. In this case, the company will localize the website before translating all of the web content.


  • Small Businesses Learn Intercultural Communication Difficulties - Grow International Business
    [Business:International-Business] Intercultural communication can cause you problems when dealing with international prospects. It can be hard to figure out if sales message has been received and this will warn you of what to avoid.


  • Is Your Website Sabotaging Your International Business Development?
    [Internet-and-Businesses-Online:Web-Design] When you first created your website you probably made it for the market you know well. And that's normal. Nothing wrong there. The thing is, as your website grows you attract a wider audience. Read on to find out why an international audience will not respond to your website the same way as your current audience.


  • Multicultural Marketing - 3 Easy Steps to Attract International Business Through Your Website
    [Internet-and-Businesses-Online:Internet-Marketing] An easy international business plan. In the first step online business can adapt their English-language websites to increase business in non-native speaking regions. The second step gives companies the opportunity of becoming familiar with their own international markets. And the third step is to use this knowledge to create a fully integrated multicultural business strategy and opening new markets.


  • The Right Mindset For Your International Marketing Strategy
    [Business:International-Business] An international marketing strategy requires sustaining an international mindset. Setting up an international marketing strategy requires a more intense focus than for a local marketing strategy. There are so many more factors to take into account.


  • When is Video Marketing Effective?
    [Internet-and-Businesses-Online:Video-Marketing] Internet Video Marketing is improving and becoming more accessible every day. Videos are used on websites much more productively than in the past. Video marketing is a powerful credibility building tool for your internet marketing. It creates proof and can also create desire for your product. Here are 6 ways to effectively use internet video marketing:


  • How Quickly Do You Need to Get a Globalized Website?
    [Business:International-Business] Plan for your internationalization, localization and globalization with your international market research in mind. The more client research you can do online the more successful your business will be. Internet makes your research cheaper, faster and easier to carry out. But you need to plan on testing methods to get feedback. Internet is much more than a medium to communicate, it also gives you the means to find out all about your international markets. Keep your marketing in mind as you plan for your international websites.


  • How to Mix Global Website Development With Traditional International Marketing
    [Business:International-Business] One way for businesses to plan for their international business expansion is to look at their website progress as they move towards global business websites and international marketing. Read on to lean how to make this work for you.


  • Basic Outline For Cross Cultural Online Marketing
    [Internet-and-Businesses-Online:Internet-Marketing] Cross cultural researchers have studied different behavioral values in different cultures. Research has been done and there is a basic outline for people interested in multicultural marketing. read on and find out why this can do for you.


  • 3 Primary Elements to Physical Security
    [Business:Security] There are three primary elements to physical security; obstacles, alarms and the security response. Read on and learn how they differ, and how you can use them for your security.


  • The Impact of Color and Its Different Associations in Multicultural Marketing
    [Business:International-Business] An earlier series of the Get International Clients Newsletter included articles on how to culturally customize your website. The first feature article focused on the choice of color and their different meanings in different cultures. As this subject interests most readers, I have completed the list of colors here to keep as a reference in the Multicultural Marketing 101 Guide found on my site along with other useful Guides. The use of color plays a role in cross cultural communication.


  • It's All About the Offer - Let's Refuel America!
    [News-and-Society:Economics] In the Get International Clients Sunday Blog Carnival last Sunday there is a post from Keith Goodrum about the new Chrysler advertising a new incentive program called Let's Refuel America! This is brilliant marketing to present a unique offer... but I made a mistake and read the fine print.


  • How Digital Age Communication Wrecked Havoc in Multicultural Communication
    [Business:International-Business] Modern communications can hurt your business if your clients are not used to the same system as you. International clients probably have different habits and are used to doing things in a different way. Consider this or you may lose them.


  • Get Your Website Into China Through Baidu
    [Internet-and-Businesses-Online:Search-Engine-Marketing] Getting your website online in the China market takes a few minutes and you can understand the economic value of opening your business up to the Chinese market. But did you know it could be so easy?


  • Multicultural Marketing and the Influence of Colors
    [Business:International-Business] The question 'what is your favorite color' is one frequently asked when people are getting to know each other. Children like asking this question and will occasionally go so far as to only dress in that one special color. Some people even prefer to be associated and befriend other people that share a favorite color. You can use this in your business, read on and find out how.


  • Planning For Optimum Client Service For Your Online Clients
    [Business:Customer-Service] Client service is all important, especially when dealing with international clients. Follow these 8 tips to generate client satisfaction.


  • International Development With Internet Marketing in 3 Steps - A Clean and Easy to Use Website
    [Internet-and-Businesses-Online:Internet-Marketing] Making sure that your ecommerce site is ready to deal with international clients. Does your online website have a real presence in foreign countries?


  • International Business Development With an Easy 5 Step International Marketing Plan
    [Business:International-Business] Want to get more international clients? This article has a look at the different areas of international marketing. Companies often go through these steps one after the other, but not always. You could start an export business for example without going through the first step of Domestic Marketing.


  • International Business Expansion - Target Your Global Market Understanding Their Demographics
    [Business:International-Business] Some strong tips for small businesses that feel challenged selling to foreign clients. Intimate understanding of foreign clients will lead to more sales.


  • International Business Development - Choice of Internet Marketing Methods
    [Internet-and-Businesses-Online:Internet-Marketing] Relying heavily on internet marketing to develop new foreign markets can reduce your international development costs. It is also quicker and generally involves less risk compared to opening a foreign office or a foreign sales team, for example.


  • Why Use Free Translation Tools?
    [Reference-and-Education:Languages] Online translation tools are great because they eliminate or seriously reduce the costs related to translation and give you a translation almost immediately. There are two main reasons behind the success of the free online translation tools. Translators do not have the time to keep up with all of the translations requested Translating many pages is simply too expensive. Professionally completed translations take a lot of time and online translations tools are almost instantaneous.


  • International Business Development Using Foreign Language E-Communication Tools
    [Business:International-Business] How to limit your risks in International Business Development. Using e-communication tools to get a safer start in a foreign market.


  • 7 Easy Tips to Internationalize Your Website
    [Internet-and-Businesses-Online:Web-Design] By following these 7 Tips in Internationalizing your website, you will be inviting your international visitors to have a real dialog with you. They won't hesitate to contact you because of their language skills and you will generate sales that you may never have otherwise completed.


  • Why Free Online Translation is in Your Future For Getting International Clients
    [Business:International-Business] Getting international clients used to seem so daunting. Communicating with people you can't understand. Costly translation costs.


  • Why Free Online Translation Makes it So Easy For Getting International Clients
    [Business:International-Business] Do you feel lost about how to begin to get international clients? Getting started can seem daunting. You may feel that you are opening the door to never ending costs in translation, and all sorts of communication problems with foreigners.


  • How Do You Learn About Your International Markets?
    [Business:International-Business] Knowledge about your markets is crucial to your business. Knowledge about your international markets can make the difference to your successful international business expansion. How do you learn about your international markets when you first start out?


  • Can You Learn From International Social Predictions on Rising Gas Prices?
    [Business:International-Business] When a recurring topic comes up in the news I enjoy hearing what other countries are say on the same subject. This has always fascinated me. And sometimes, going beyond cultural differences, you even get glimpses of the political propaganda within different countries. Read on and find out more.


  • Cross Cultural Communication Web Tools - Company Hierarchy
    [Internet-and-Businesses-Online:Web-Design] Some cultures expect more emphasis on company hierarchy than others. They need to be able to identify the leaders. They might only want to speak to the person with the right title or who is at an appropriate level for them. Read on and learn how to deal with these different cultural differences.


  • Internationalize Your Website 4 - Consistent Vocabulary
    [Internet-and-Businesses-Online:Web-Design] Internationalizing a business website will generate more clear communication with your visitors, be they local, international or somewhere in between. To be taken seriously a website must leave no place for doubt in a visitors mind, and consistent vocabulary is a keep part of this overall clear communication.


  • Can You Prevent All Cultural Blunders?
    [Business:International-Business] All cultures evolve in time; languages evolve, businesses evolve, the world economy evolves and we keep making mistakes. There are just too many variables that come into play in cross cultural business communication to not make mistakes, but read on and learn how to prevent most of them.


  • Internationalize Your Website 7 - Welcome Your International Visitors
    [Internet-and-Businesses-Online:Web-Design] Good web site internationalization is also highly recommended as a first step if you are hoping to develop your online business internationally. International business development implies web site localization in each country you want to develop your business in. If your current web site is friendly to all of your visitors, including all of your international visitors, it will be much easier to develop localized web sites when your market demands take your there.


  • The Secret of Creating Trust on Your Website
    [Internet-and-Businesses-Online:Web-Design] In all international communication it is essential to build up trust with foreign markets. Building trust can be narrowed down to two things Clarity And Consistency. Read on and find how you can create trust on your website with clarity and consistency.


  • Internationalize Your Website 1 - Make Your Website Easy to Read For All of Your Readers
    [Internet-and-Businesses-Online:Web-Design] The majority of internet users world-wide are non-native English speakers. Your web site visitors may have more difficulty in reading English than you do. If a foreign visitor cannot understand your website easily he will not stay around long.


  • Cross Cultural Communication Web Tools - Polite is an Indirect Approach
    [Internet-and-Businesses-Online:Web-Design] Some cultures are more direct in their communication than others. This is the case of the large English speaking countries. Therefore we need to pay attention when selling to cultures that are different. Read on and find out how.


  • Cross Cultural Communication Web Tools - Soft Sale
    [Internet-and-Businesses-Online:Web-Design] Some cultures respond better to a soft sale. These cultures are often identified as being more "feminine". They have stronger demonstrations of nurturing others.


  • Internationalize Your Website 5 - The Right Order Forms For International Sales
    [Internet-and-Businesses-Online:Web-Design] Creating an order form that is logical to people in all countries is very important if you are hoping to attract international clients. Imagine requiring a street address number for an Irish customer about to spend $100,000 and finding that his house only had a name? Prepare for every possibility.


  • International Business Manifesto
    [Business:International-Business] This International Business Manifesto is written with two main beliefs: International business development is always easier, faster and cheaper in the long run, if you start off with a solid international internet marketing strategy which incorporates multicultural marketing, traditional international development best practices and cross cultural communication skills. It is possible for all businesses to develop more international sales by creating the appropriate information products and using them in an international front end acquisition strategy.


  • Internationalize Your Website 6 - A Glossary For Clarity and Consistency
    [Internet-and-Businesses-Online:Web-Design] Having an industry specific glossary may help you clear misunderstandings and help you generate international sales. A Glossary is simple to make, but may be of critical importance to your clients.


  • Cross Cultural Communication Web Tools
    [Internet-and-Businesses-Online:Web-Design] Each culture has developed its own form of communication using communication platforms common to all cultures. Company websites are communication platforms. So it is interesting to see the different ways that different cultures design the same platform to communicate in accordance with their cultural needs.


  • Internationalize Your Website 2 - Be Reachable by Phone to Everyone
    [Internet-and-Businesses-Online:Web-Design] Everyone is used to how things are done at home, and often one complaint by infrequent travelers is how different things are "Over There". One of the things that is consistently different is telephone communications and peoples availability by phone. If you are really interested in sales from a market other than your home base you should have a thought about how reachable you are by phone.


  • Understanding the Beginning of Business Continuity Plans and Disaster Recovery Plans
    [Business:Continuity-Disaster-Recovery] Entering the computer age, a disaster recovery plan was a concept and not much else. Today and IT is suddenly as big as the sales department, and with a bigger budget. IT consultants were bringing in more hardware and software and no one really noticed the day that computers had a greater value than the people in the office. Read on you have to protect yourself.


  • Internationalize Your Website 3 - Show the World Your Location
    [Internet-and-Businesses-Online:Web-Design] When it comes to internationalizing your web site, or making your web site friendlier to all international visitors, you may wonder just why you should pay attention to how you indicate your address. Give Your Real Address. Why do some companies seem to avoid stating their real address? The address where they can actually be found?


  • The Proper Choice of Keywords
    [Internet-and-Businesses-Online:SEO] The proper choice of keywords is an important starting point in an internet marketing plan. Your product has to be great, your sales page must be compelling, but a large factor in getting people to your site is going to be your keywords - choose good ones.


  • Mind Mapping Makes Life Easier - Today's Information is Quicker to Grasp, Analyze and Process
    [Business:Productivity] One time or another we are all faced with dealing too much information. We need to gather, catalog and make sense of such a pile of information. We doubt we will ever find the time to do it. The number of information sources is increasingly abundant. There are magazines, books, web sites, abstracts, multimedia sources and probably one or more I forgot to mention.


  • Business Continuity and Disaster Recovery Categories
    [Business:Continuity-Disaster-Recovery] A Business Continuity and Disaster Recovery plan can be created for anything. Natural disasters, business plans, infrastructure projects, daily operations of a business, sports teams, really anything that has the possibility of not running right can have a plan. read on and discover the 4 categories in your plan.


  • Proper Keyword Placement on Your Website
    [Internet-and-Businesses-Online:Web-Design] Proper keyword placement on your website is extremely important for your readers and for the search engines that will send you readers. Follow this list for places to locate your keywords and you can't go wrong.


  • How Information Products Sold in Foreign Markets Can Save Your Business When Your Economy is Slow
    [Business:International-Business] Re-purposing information products is an interesting strategy to reach foreign markets with minimum risk and expense. Foreign sales can often make the difference in both good times and bad. American online businesses are using this strategy especially with a low dollar, American products seem inexpensive to the foreign markets now.


  • Getting Your Communication Platform Ready For International Marketing
    [Internet-and-Businesses-Online:Internet-Marketing] Before you start an international web marketing campaign take time to look at the communication platform that you will be using. Your international communication platform is your website. You need to stop and evaluate your website. Is your current website international-friendly? Read on and find out what you can do.


  • How Web Themes Based on Tradition Can Help You in Certain Foreign Markets
    [Internet-and-Businesses-Online:Web-Design] There is more than one tool you can that will to appeal to each of the different cultural behavioral traits. There are the two web tools for cross cultural communication to cultures with a high Uncertainty Avoidance behavioral trait. Read on and learn how to work with your foreign clients.


  • International Business Communication - How to Use Free Online Translation Tools Expand Your Business
    [Business:International-Business] Is your lack of language skills stopping you from moving ahead in your international business development? Are you persuaded you will need a fortune just to break through language barriers? The solution might be right under your nose.


  • International Business Development - 7 Initial Market Research Ideas
    [Business:International-Business] Here is a simple plan for small businesses, or businesses who are highly motivated to expand internationally, but want to do it on a very small budget. This tested method also has the advantage of going one step at a time, giving you and your team the time to learn to adapt your products and sales procedures to different cultures.


  • Include Video Marketing in Your International Marketing Mix
    [Internet-and-Businesses-Online:Video-Marketing] Online video is one of the best way to engage an audience in countries where you don't have an office for your international marketing plan. The costs is low, the market penetration is targeted and if you are going to be using translations, there are ways to be sure that your viewers get to see your video in their native language. Read on and learn how to use video for your international clients.


  • Productivity Through Managing Your to Dos
    [Business:Productivity] One of the things you have to do to become very effective is to develop a style of handling the long list of things you have to do. This will improve your productivity in today's age of information overload. Read on to learn how to manage your your action items, called a to do list.


  • Productivity Tips on Managing Your Media Diet
    [Business:Productivity] One of the things to be proficient in a world of information overload is this very effective style of handling Media Diet. Your media diet is the information avalanche that you live under right now. Here are different tips to help improve your productivity in today's age of information overload. How many different types of information media are calling for your attention right now?


  • Who Do You Need to Write Your Foreign Content - Freelancer Or Agency?
    [Business:International-Business] Torn between freelance translators and a translation agency, both stating they are the best option for companies needing foreign content? Read on to find out what really matters. And it is not the freelance or agency decision.


  • Reasons Why Companies Do Not Have Good Foreign Language Content
    [Business:International-Business] There are two main reasons companies do not have good content in foreign languages. They don't take the time to hire the right people and they don't adapt to the foreign market. read on and find out how to avoid these mistakes.


  • Cost Effective Video Marketing
    [Internet-and-Businesses-Online:Video-Marketing] Video marketing is something we are seeing more of, and the trend is not going to stop. Email storage space in increasing at rates that astound anyone who had an email account 5 years ago. Price is no reason to delete anything, including videos. Read on and learn why your marketing will have a limitless storage life.


  • Who Should You Get to Write Your Foreign Language Web Content
    [Business:International-Business] Good web content is written for a particular reader. Great web content is written differently, especially if the reader is from a different country.


  • Productivity Through Your Problem Resolution Practices
    [Business:Productivity] Problem resolution experts have told us that everything we need to know to resolve problems was probably taught to us in kindergarten. This is probably true, but there are some basic things that every leader will do. For a manager to become a leader, these steps are important.


  • Boosting Productivity
    [Business:Productivity] Getting the most out of your day can be difficult with a busy schedule, but you can use these tips to help you maximize your time in order to be better available to employees. Do your personal email first. Productivity experts will tell you this is wrong, but if you read family mail only after you have read all your office mail (including the interoffice memo about parking spaces) is simply bad for moral.


  • Disaster Recovery Support Services
    [Business:Continuity-Disaster-Recovery] Every day there are natural disasters that destroy offices, and occasionally major office buildings. Organizations must understand that bad things can happen that every company must have the ability to recover their data quickly and completely if a disaster does strike. Read on and learn the services that you can put in place.


  • Keeping Up With Change in Office Productivity
    [Business:Productivity] There is no way to stop change but even the most negatively viewed changes can have positive aspects, if they improve your productivity. Read on and see how keeping up with change can help you keep up with productivity.


  • Should You Be Afraid of Cultural Blunders?
    [Business:International-Business] Mistakes happen, and cultural blunders are usually due to human error. Companies are made of people, so when a company is afraid of cultural blunders it is often because the people in the company recognize the challenge this represents for them. Read on and learn how to prepare yourself for the blunders destined to occur.


  • Cross Cultural Communication Web Tools - Customer Service
    [Internet-and-Businesses-Online:Web-Design] Cross Cultural Communication Web Tools is a new and long series. I will look at different things you can emphasize on your website to communicate more effectively with different cultures through your website. Read on and find out more.


  • Reliable Data Protection For Business Continuity
    [Business:Continuity-Disaster-Recovery] As far back as we go in history, reliable data protection has always been essential. Read on to know what is going to be important to you in data protection, business continuity and disaster recovery.


  • Integrate Your Disaster Recovery Plan in the Management Process
    [Business:Continuity-Disaster-Recovery] The best disaster recovery plan is one that deals with the events or risks most likely to hit your company. The biggest problem today is that most people agree with the idea of having a disaster recovery plan but very create and maintain it. Read on for some ideas on how to keep your DR plan.


  • What Website Do You Need to Open For International Business
    [Business:International-Business] There are many basic sales principals for your domestic market that also apply to your international markets. These principals can help you when planning for your international business expansion. Your website is an important platform for your business communication. Ideally it is designed to communicate effectively with your market. It is designed to do something specific for your business in your domestic market.


  • Your Disaster Recovery Plan is Out of Date
    [Business:Continuity-Disaster-Recovery] Is it an overly broad and untrue statement that your Disaster Recovery plan is out of date? Probably not, and if you read on you will find out what you can do about this problem.


  • Productivity As Seen Through Your Body Language
    [Business:Productivity] Body Language experts, and out mothers, have long told us that there are some basic things that people should know and do; gentlemen shake hands when they meet, crossing your arms across your chest is a defensive posture. Read on and see what else you can slightly change to increase your office productivity.


  • International Online Sales - How Do You Fit Your Marketing Pipeline Into Your Lead Generation Plan?
    [Internet-and-Businesses-Online:Internet-Marketing] There are three parts of your lead generation system. These three parts are what happens prior to your clients buying your products. Read on and make them work for you.


  • Organize Country Specific Content on Your Website, Foreign Language Subdirectories, Subdomains
    [Internet-and-Businesses-Online:Web-Design] When you first start marketing to different countries you will need to organize the information on your website to deal with different languages. Read on to find out how do you go to doing that.


  • International Lead Generation - Qualify Your International Leads With the BANTS Formula
    [Business:International-Business] You need to know where in the purchase process your international leads are at all times. This helps you to put up the best lead generation process to get more sales. Before doing anything, you need a comprehensive definition of what a good lead is to your company.


  • Is Your International Marketing Pipeline Working For You
    [Business:International-Business] International business counts more today than every before. It often represents more stability through times of domestic economic instability. And we are going through some unsettling times. BUT the Euro is strong, so Europeans are more likely to buy you products and services.


  • International Lead Generation - How to Accurately Define Your International Leads
    [Business:International-Business] intentional success is often stumped by faulty basic marketing. Read on and see why you need to study your international lead definition.


  • Don't Forget This Vital First Step Before You Create Your International Lead Generation Plan
    [Business:International-Business] The initial phases of international business expansion are often full of surprises meaning you cannot control many things in your international markets. Careful planning is important, but it does not prepare you for everything. Read on and learn to prepare yourself.


  • International Success Basics - Don't Forget to Identify Your International Lead
    [Business:International-Business] You may be able to smooth over some lack of good business practices in your domestic markets. This is sometimes possible simply because you know your market well and are able to compensate in other areas. Read on and learn why this will not work with your International Market.


  • Is an International Lead Generation System is Right For You?
    [Business:International-Business] The Internet is a wonderful thing for building relationships in the different countries that your lead generation has taken you. This nurturing process also gives you the time and space to get to know your international markets. Read on to learn more.


  • Guidelines For Your Basic International Lead-Nurturing Plan For Your Online Business
    [Business:International-Business] Marketing is about learning everything you can need to known about your market. The same hold true in international client relations and marketing. Read on to learn as much as you can about your international markets.


  • Cross Cultural Communication Web Tools - How to Use Company Executives For Better Communication
    [Internet-and-Businesses-Online:Web-Design] There are fives scales to measure different cultural behaviors. There is more than one tool you can use to appeal to each of the different cultural behavioral traits. Here, I will cover the second web tool that falls in this group of five: Company Executives. Read on to learn how this can help your international business expansion.


  • Nonprofit Video Marketing
    [Internet-and-Businesses-Online:Video-Marketing] International and national non-profit organization with a compelling story to tell and a need to connect with supporters, volunteers, and donors can benefit from video marketing. Using video is a real benefit for non-profits that don't have the cash on hand to launch expensive fund raising program.


  • Book Review - Mastering Online Marketing by Mitch Meyerson
    [Book-Reviews:Internet-Marketing] Mitch Meyerson is a Guerrilla Marketer and founder of Guerrilla Marketing Coaching. Someone recommended this book to me a while ago.


  • Cross Cultural Communication Web Tools - How to Use Games and Quizzes to Improve Your Website
    [Internet-and-Businesses-Online:Web-Design] Quizzes and games seem right for every website. You can use them for market research. You can use them to create a fun environment on your website. Read on and learn what type client this sill reach.


  • Cross Cultural Communication Web Tools - How Personalization Helps to Sell Across Cultures
    [Internet-and-Businesses-Online:Web-Design] Of the five different scales to measure cultural behaviors you will find more than one tool you can use. Read on to learn the first web tool for cross cultural communication to cultures with high individualism behavioral traits.


  • Cross Cultural Communication Web Tools - International Markets Where Free Offers Work Best
    [Internet-and-Businesses-Online:Web-Design] There are many tools that you can use to appeal to the cultural behavioral traits of Uncertainty Avoidance. Read on and find out what they are and how to use them.


  • Book Review - How the Internet Works, by Preston Gralla
    [Book-Reviews:Internet] How The Internet Works, by Preston Gralla, is in its 8th edition. It is a book for anyone who wants to know how the internet works at a simple level. Primarily aimed at beginner and intermediate level people it includes the occasional item that even most professionals will find interesting. Read on to find out why you WILL buy this book.


  • Cross Cultural Communication Web Tools - When is an Indirect Communication Approach Best?
    [Internet-and-Businesses-Online:Web-Design] There are fives scales to measure different cultural behaviors. There is more than one tool you can use to appeal to each of the different cultural behavioral traits. Let's look at Polite Is An Indirect Approach web tool. Read on to understand why.


  • Cross Cultural Communication Web Tools - When to Use Themes of Independence in Web Communications
    [Internet-and-Businesses-Online:Web-Design] There are fives scales to measure different cultural behaviors. There are many tools that you can use to appeal to the different cultural behavioral traits of different cultures. This article will cover the independence factors revolving around certain cultures high individualism culture behavioral traits.


  • Cross Cultural Communication Web Tools - When to Toot Your Product Quality
    [Internet-and-Businesses-Online:Web-Design] Some cultures are described as being high on a scale of masculinity and are compared to cultures at the other end of the scale which are high in femininity. Some cultures will be drawn to masculine information more than others. Read on and discover why.


  • Curiosity Versus Empathy in Productive Cross-Cultural Relationships
    [Business:International-Business] Experience shows that empathy is more important than curiosity in productive cross-cultural relationships. Read on and find out why.


  • Customize Your Content For Different Cultures
    [Business:International-Business] If you want to communicate effectively with different cultures in different countries you need to adapt your communication and your content. This is how you can begin to build cross-cultural relationships through your online business. read on to learn more about how this works.


  • Target Market Research Versus Persona Marketing, Or Both?
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  • Company Websites Still Use Brochures in Some Countries
    [Business:International-Business] There are many options available speed up your international sales cycle, even is countries where the brochure-style website is still the norm. Read on and find out how to tap into other market opportunities.


  • Marketing is an Integral Part of Copywriting
    [Writing-and-Speaking:Copywriting] Web Copywriting requires market research as well as marketing strategy. Read to learn how copywriting and marketing overlap.


  • Are You Outsourcing Too Much?
    [Business:Outsourcing] Sure the 4 hour work week is the buzz today. But two recent articles on outsourcing made one wonder just how much outsourcing is too much for our own good.


  • Where is Video Marketing Effective?
    [Internet-and-Businesses-Online:Video-Marketing] Internet video marketing is becoming more mainstream and videos are being used on websites more productively than in the past. Since a video is easy to edit it is possible to make multiple language versions of one video by dubbing the voice. If the person speaking is famous and you want to keep their voice, subtitles are simple to create and to add on top of a video.


  • Book Review Marketing ESP How to Pinpoint Hot, Hungry, and Highly Profitable Markets
    [Book-Reviews:Internet-Marketing] A review of Sylvie & Michel Fortin's Marketing E.S.P. Read on and find out how this will give the geeks the marketing "E.S.P." they need and it will give the marketers and business strategists easy to follow geek training on how to get the information they need to become psychic.


  • Should Successful Internet Marketers Get Into International Marketing?
    [Business:International-Business] Determining if international web marketing is for you, or not. Read on and find out if you should get into international marketing.


  • Book Review - How to Win Sales & Influence Spiders - Boosting Your Business & Buzz on the Web
    [Book-Reviews:Internet-Marketing] Catherine Seda followed her 2004 book "Search Engine Advertising with another winner. Published in 2007, How to Win Sales & Influence Spiders offers marketers and business owners a great deal of non-technical information on how to make the most out of the online marketing options available and to give your online business and extra dose of energy.


  • Cultural Blunders in Telesales
    [Business:Sales-Teleselling] There has been such a sudden interest because of cultural differences in customer services expectations. Read on to learn what companies are doing about this feeling of cultural backlash of outsourcing to countries where the culture is just so different that it impacted customer service expectations.


  • What Flavor is Your English?
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  • Adjust Your Own English Communication to Meet Other Language Levels
    [Business:Workplace-Communication] The language you speak in the workplace is important. How you use your language to communicate with others is also important. Read on a lean about adjusting your English communication to meet the language levels of others.


  • Beyond the Dot Com
    [Business:International-Business] The economy has been better in the US, and during the harder times every businesses has to look to spread out to a wider market. Inexpensively. This is especially true for small businesses and online businesses.


  • Interesting Reads For Curious People
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  • Morphing Into a Foreign Culture
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  • Find the Right Definition For Trust When Developing Your International Business
    [Business:International-Business] When developing your international business, one of your first challenges will be creating trust with your foreign prospects. You may not recognize this as a challenge. You probably do a great job in creating trust with your current customers. Read on and find out why this is different internationally.


  • Make the Connection With Your Markets - International Business Development
    [Business:International-Business] When I got my first business websites I spent several weeks looking for the right hosting service. Of course, I wanted to sign up with a host with great service and reliability. There were two other issues buzzing in my head: A Business Hosting Solution I had used an American company before because they have a good after sales service and great technical support.


  • Translations, Foreign Language Content and Culturally Customized Content
    [Business:International-Business] A mid-sized company asked me recently whether they needed to have their new websites translated. This is a fairly well known company in their industry. And they now want to create a presence in several foreign countries and want to create several country-specific websites.


  • Influencer - The Power to Change Anything - A Book Review
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  • 7 Tips For Easy Cross-Cultural Encounters
    [Business:International-Business] Cross-cultural communication skills are acquired through practice and experience. Embarrassing blunders do happen and are often talked about so much, that beginners get nervous. Read and understand the key points.


  • Don't Confuse Sales Method With Your Product Or Service
    [Business:International-Business] Understand the difference between what you sell, and how you sell it. MLM Marketers confuse a sales method with their product or service.


  • What is Your Definition of International Web Marketing?
    [Business:International-Business] When you look for web marketing or internet marketing products and services online, it is obvious there is a variety of definitions for International Web Marketing. Read on to learn what International Web Marketing really is.


  • Website Optimization by Andrew B King
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  • International Sales, Learn Where to Find Them
    [Business:International-Business] You can learn how to get more international sales if you already have some sales to analyze and work on. You don't need to have hundreds of international sales. You can start those that you have and do a little research to find out where to get more international clients. Read on to understand the triggers that you will need to know.


  • Book Review - Dotcomology - The Science of Making Money Online
    [Shopping-and-Product-Reviews:Internet-Marketing] A solid set of lessons for anyone interested in making money on the internet. Stone Evans' book, "Dotcomology, The Science of Making Money Online" is the tools for all beginner and medium level internet marketers. Read on and find out why.


  • Book Review - Bit Literacy Productivity in the Age of Information and E-mail Overload
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  • Productivity Tips on Managing Email
    [Business:Productivity] A very effective style of handling email overload, to help improve your productivity in today's age of information overload. The first step may be the hardest. Delete all the mail in your inbox. Read on and find out why.


  • 10 Top Traffic Generators For Your Website
    [Internet-and-Businesses-Online:Traffic-Building] 10 important website design and traffic generation considerations. Designing your website properly so you will be getting the right people to your website is a difficult undertaking and following these ten ideas will lead you in the right direction.


  • International Development With Internet Marketing In 3 Steps - Getting to Know Your Market
    [Internet-and-Businesses-Online:Internet-Marketing] Once you have your main website open for international business. If your website is actually speaking to foreign visitors and not alienating them, then it is time to take your next step in developing a global market presence. All of your marketing efforts should be aimed at determining where you need to sign up for a localized website.


  • Small Business International Development In Three Easy Steps
    [Business:International-Business] Some companies feel they have a global market ecommerce with an online presence. But are the international clients coming to your online store? And if they are, how did they find you?

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