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Catherine Franz - EzineArticles.com Expert Author
Catherine Franz, a Professional Marketing & Writing Coach, specializes in product development, Internet writing and marketing, nonfiction, training. Newsletters and articles available at web site.
Producer & Host
Let's Talk Marketing Radio Show
10 a.m. Every Tuesday Eastern
When you want to play bigger, call me!
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Catherine Franz Email Alerts
- Creating a Computerized Vision Board
[Self-Improvement:Attraction] For years my vision board was kept on a cork board with push pins or a foam board with glue. Honestly, I still use a cork board in my office and have two foam vision boards sitting in my storage room I can't seem to throw away.
- 8 Great Journaling Tips
[Writing-and-Speaking:Writing] Journaling is therapeutic, builds communication skills and personal growth. Journaling instructor for 15 years, including two US Presidents and First Ladies, Catherine, shares with you some building tips and techniques to expand your journaling experience. These tips were not in her two journaling booklets.
- Eighteen Ways to Use Your Search Engine More Efficiently
[Internet-and-Businesses-Online:Search-Engine-Marketing] Here are 18 ways you can reduce the number of clicks and increase your efficiency at the same time: We never think about the number of clicks we do on the computer every day, we just do them. Going from the keyboard to the mouse to make a click does cause carpal tunnel problems. You can reduce this and increase productivity, just by learning new ways to use your search engine functions.
- Do Your Marketing Materials Make You Proud?
[Business:Marketing] "Where is your pride?" Is it buried at the bottom of your purse? This is a great story about how to improve your material materials so you can hand them out with pride.
- Unique Ideas That Will Increase Your Writing Quality and Productivity
[Writing-and-Speaking] The environment affects how and what we write. Taking time to work with its energy is guaranteed to fuel the muse.
- Powerful Lessons From a $20 Bill
[Self-Improvement:Techniques] Recently I was speaking to a group of 50 women and men. I opened my presentation in silence and just held up a $20 saying, "Who wants this $20 bill?" With space afterwards and then more quietly I added, "No strings attached."
- Features and Benefits Brainstorming
[Business:Marketing] This is it what I use BEFORE I begin to write any marketing copy or launch any new product or service. I complete this exercise even when I think I'm sure that I have it done. The mind plays some funky games, by redoing this exercise, my thoughts zone into what I'm working on, and my mind becomes razor sharp.
- Ten Quick Etiquette Tips For Business Lunches
[Business:Career-Advice] Knowing what to do when meeting a prospective client for lunch, or going to lunch with the boss or colleague can be confusing at times. Here is a quick list of items to remember.
- Spiritual Journaling
[Self-Improvement:Spirituality] Spiritual journaling is a reflection of our soul. It isn't about religion. It's about feeling, seeing, understanding what are the higher messages that direct us.
- Writing the Autobiographic Voice
[Writing-and-Speaking:Writing] Today, is as good as any to give you a real B-I-G challenge. I know you can do it, but you will need to put some energy and your mind into this one. And, of course, your pen.
- Letter Writing Journaling
[Writing-and-Speaking:Writing] When you read a letter from someone, we are immediately transferred into their world, experience, and physical reality. You can capture the same feeling by writing letters to yourself or about other people in your journal.
- Mind Mapping Your Journal Entries
[Writing-and-Speaking:Writing] Clustering, also called Mind Mapping, is a great way to save space and time when you journal. For those of you that aren't familiar with Mind Mapping, you can search in Google on the words or reading one of Tony Buzan's (the creator) books. At the end I've included the ten basic rules of Mind Mapping.
- 52 Words and Phrases That Weaken Your Credibility
[Writing-and-Speaking] Whether you are writing or speaking, here are 52 words that weaken your credibility that you probably don't even realize you are using. 1. Well.
- Secrets and Their Problems
[Self-Improvement:Techniques] Secrets are caused from harboring guilt, fear, and judgment with someone. The author discusses secrets, the problems they cause, along with ideas and a journaling exercise on how to free yourself from their weight.
- Increase Book Sales at Book Fairs, Festivals and Trade Shows
[Writing-and-Speaking:Book-Marketing] Play a bigger game with your book sales by expanding your audiences at local or nonlocal book fairs, festivals or trade shows. Can't afford a booth or table? Rent a space on someone else's table and volunteer to be back for their book. In fact, rent a corner at various different tables in the same fair or show and triple your exposure.
- Have You Ever Thought of Joining Or Forming a Consortium?
[Business] Are you an entrepreneur or small business owner? Do you know what consortiums are? Consortiums can expand your revenue stream in big ways. They have been around for years but most people don't understand what they are or how they work. This article starts the learning process.
- Increase Awareness With One Simple Question
[Self-Improvement:Inspirational] There are many ways we can increase our own personal awareness about our life and what we want to make out of it. Yet, we seldom ask the question, "Why am I doing this?"
- Kindergarten Planning Works - And Works Extraordinarily Well
[Business:Small-Business] A simple planning method that pulls you into your day fast, efficiently, and is so easy to complete its like going back to business kindergarten. Have you ever returned to your office after time away to find where you left off and what priorities you are working had escaped your memory?
- Secrets Revealed By A Master Attraction Practitioner On How You Can Change Your Daily Results
[Self-Improvement:Coaching] Here are five ways that occur in our daily lives that you can use to help towards living a full attraction day and bring in more of your desires:
- The Secret To Using a Piggy Bank To Become Rich
[Finance:Wealth-Building] Who would have thought that a piggy bank could make or break your wealth. Well, it can. Read how wealth and abundance master coach, Catherine Franz, explains how it does and how you can use it to your benefit.
- The Ten Beliefs You Want To Have To Succeed In Business
[Self-Improvement:Success] Beliefs are the foundation from which we stand. They are formed through experience, observation, heritage, and environment. Here are ten ways to support your uncovering of what beliefs are keeping you stuck and five questions to help you uncover them.
- Write Nonfiction With Passion: Four Steps To Emotionally Charge Your Article
[Writing-and-Speaking:Writing-Articles] Improving a nonfiction article is more than just editing or polishing. There needs to be some type of emotional impact. Here is a four step process to take your article and step it up emotionally.
- Let Google Baby Sit For You
[Internet-and-Businesses-Online:SEO] Do you need to increase your productivity yet stay on top of where your name or your interests appear on the Internet? The Internet has gotten more complicated over the years and that is just going to continue to grow. Here is a new way you can get Google to baby site the Internet for you. A strategy that is simple to understand, simple to complete, that keeps on giving, and giving, and giving.
- Living A Guilt-Free Christmas
[Home-and-Family:Holidays] Improve your happiness over the holidays by discovering why
you do what you do and how to enjoy a guilt-free Christmas.
- Be That Miracle
[Self-Improvement:Inspirational] An inspirational message and story about being your own miracle.
- A Marketing Strategy In Its Simplest Form
[Business:Strategic-Planning] Thousands of marketing strategies exist and a thousand more
are being created yearly. How do you create your own?
Where do they fit in on a marketing plan? Here are two key
parts when creating a strategy seldom discussed yet are
mandatory to creating a successful plan.
- Book Review: The Sound of Paper
[Book-Reviews:Non-Fiction] Looking for a good book that will improve your communication and writing skills? Writing coach, Catherine Franz, shares with you the joy of reading eloquent writing.
- What Distinguishes You From Your Competitors?
[Business:Marketing] Learn how to calculate your own unique selling points by examing your competitors with this simple to use list of 50 questions.
- Find What Distinguishes You From Your Competitors
[Business:Marketing] Finding the uniqueness of your product or service can be difficult if you don't know what questions to ask. Here are 50 questions that will provide you great insight in finding the answers.
- A Business In One Sentence
[Business:Marketing] A useful fill-in-the-blank method for getting clear on your business, a niche, a product or service, creating a theme and positioning statement for your business.
- Color Psychology Will Make Or Break Your Sales Success
[Business:Sales] Americans have been trained to associate certain colors with certain responses. Here is an article that will help you trigger the right response from your marketing information.
- Astonish your Customers With These Customer Service Tips
[Business:Customer-Service] Six ways you can thrill customers and snatch a larger market share from your competitors.
- Imagine How Different The World Would Look Just By Knowing What Type of Learner You Are
[Self-Improvement:Inspirational] President John Kennedy was a reader and writer. President Lyndon Johnson was a listener. How you learn affects your success, your relationships, and your results. Know which type you are to make a choice on how to best live your life and who and what you attract. Even you are never President knowing your learning style does affect the world.
- Article Submitting: How To Study A Publisher's Website
[Internet-and-Businesses-Online:Internet-Marketing] With so many places to post your articles how can you
maximize distribution with the least amount of effort?
You can do so by being selective. Post your articles
only on sites that support your topic, have integrity,
and have a win/win approach. Since no two websites are
alike. Here are a few features to watch for when
considering your articles for submission.
- Raise Your Bar: The Power of Yes
[Self-Improvement:Success] Every one of us lives with a ceiling, a belief ceiling.
Some ceilings are lower than others. Beyond that
ceiling is all that is not yet known to us -- all the
possibilities of possibilities. Raising our bar takes
conscious awareness and embracing new experiences.
Here is an experience that will inch your bar
delightfully and positively higher. The exercise isn't
hard to understand, hard to learn, nor hard to
complete. Yet, you do need to approach the exercise
with a child-like openness, maybe even a few giggles,
and allow the harvest of your labor be its own
journey.
- The Difference Between Knowing and Changing
[Self-Improvement] There are seven stages of evolution human beings use to
change. By understanding what these stages are and where
you stand in the process will allow you to move through
change with ease and grace.
- Change How You Say It, Change Your Attractiveness
[Self-Improvement:Attraction] Who has time to slow down and hear what words we are
actually using? Most people don't and it trips them up
every time. Here is a simple exercise, one that takes
courage, that will deliver phenomenal changes in who and
what you attract in life.
- Reasons Why People Usually Don't Buy Again
[Business:Marketing] Why don't people buy the second time from you? Some things
you have control over and some you don't. Here are ten
items you have full control over that affects your repeat
business.
- Ten Ways To Get Visitors To Read Longer
[Internet-and-Businesses-Online] Stop putting plain pictures on your site. Help people laugh
and they will read longer. Help people smile and they will
buy more. Be a little devilish on occasion, humor, it
builds curiosity and visitors stay longer, they want to
know more.
- Getting Past The Shoulds To Write
[Writing-and-Speaking:Writing] A personal and inspirational story about how one struggling
writer fought to release the grip society and her shoulds
had on her writing and build a thriving business on it.
- Networking, iNetworking, What Is The First Rule?
[Business:Marketing] Is networking the same in person as over the Internet? Do you make some networking mistakes via email that don't get answered or you are baffled by the response you receive? If yes, then you want to read this article on iNetworking, Networking, What's The Difference.
- Be a Star in Your Own Life
[Self-Improvement:Inspirational] Have you ever thought of what it would take for you to
become a star in your own life? Life and business coach,
Catherine Franz, shares with you ten characteristics that
will guide you to becoming your own star. Where do you
measure and what can you shift?
- Using Journal to Support Your Job Search
[Business:Job-Search-Techniques] With the job market tight you need to be on your toes on
what type of job you are looking for, what you provide, not
just skills, and how it matches your path. Life and
business coach, Catherine Franz, discusses how you can use
journaling to help you pursue and land your next job -- the
ideal job.
- "To Transcribe" or "Not To Transcribe" Interviews?
[Writing-and-Speaking:Writing] "To transcribe or not to transcribe" the interviewing tapes
is an important question that inevitably comes up during
interviews or workshops. Thus, author Catherine Franz
shares with you 11 secrets that you will not want to read on
this topic that will save you time and expense.
- Keeping a Love Journal
[Writing-and-Speaking:Writing] A love journal can include past love memories or even future
desired loves. Entries can begin from a list or letter and
turn into a gift for the writer and if the receiver.
Journaling instructor shares with you today how to love this
Valentine holiday.
- 10 Free Gift Ideas for a Birthday
[Home-and-Family] Special gift ideas don't cost any money to give and they
make you and the person you are sharing them with the
richest people in the world. Here are ten ideas that create
the best birthday memories even if the person is off at war.
- The Creativity Creed
[Self-Improvement:Creativity] Creativity is profoundly meshed into all we do. It isn't
always touchable because of its vastness nor cannot always
be seen. Yet, it still calls to each of us whether we're
paying attention or not. Coach Catherine Franz shares with
you her Creativity Creed so you can also feel and release
its bright light inside you.
- Journaling In The Now
[Writing-and-Speaking] Living in the present moment is something people generally don’t do. Yet, it is so important to our happiness, what we attract, and how we live our lives. Usually, we don’t live in the present moment because either we don’t take the time to do so or we don’t have the skills. Life and Business Coach, Catherine Franz, shares in this article, a simple easy way to use journaling during your day to learn to transition over from living in the past to living in the now.
- Block Spam with An Easy Behavioral Change
[Internet-and-Businesses-Online:Spam-Blocker] Internet entrepreneur, Catherine Franz, shares with you in
nontechnical terms, how your e-mails are being pinged back
to their servers from your computer and how you with an easy
behaviorial change can stop this.
- One BIG Way To Increase Your Values and Self-Esteem
[Self-Improvement:Coaching] Take a stand on what you watch on television, it is affect
your self-esteem, your success in life, how much money you
do and don't make, and more. Prosperity coach, Catherine
Franz, shares with a motivational article that will get you
thinking and changing your television habits.
- Managing an Elevator Cash Flow
[Business] Cash flow difficulties in a small business are common. They
can create havoc on sleep and health but they don't need to
be. Here are seven simple money tips to slow down the
elevator ride, tips that might even get you off at the next
stop.
- Does Your Business Really Need A Website?
[Internet-and-Businesses-Online:Web-Development] When does a business really need a website? Leaving
the sales hype from a particular vendor aside, Marketing
Master, Catherine Franz, discusses the facts and truth
of whether a website is right for your business.
- 10 Reasons Why People Attend Book Signings
[Writing-and-Speaking:Book-Marketing] Writing Coach, Catherine Franz, began a personal survey to
prepare her for future book signings. In the process she
learned a massive amount of tidbits. She attended 22 book
signings and 325 people completed the survey. This article
focuses on just one of those questions: "What do you want
when you attend book signing?" The tips you take away will
help you improve your book signing techniques.
- A Strategy for Attracting Higher Paying Client
[Business] Certified Business Coach, Catherine Franz, shares with you
in this article what the reasons are why most people don't
attract higher paying clients. So, if you want to attract
higher paying clients, you will not want to miss Catherine's
advice.
- Three Phases to Email Sensitivity
[Internet-and-Businesses-Online:Email-Marketing] Writing emails requires sensitivity to the reader. This
article discusses how to sensitize yourself, whether you are
a reader or an email writer, to both sides. Seven phrases
are listed that show a writer how to help the reader
transition with the words and thoughts.
- Voice Care for Coaches
[Self-Improvement:Coaching] With flu and cold season in full bloom, professionals
who rely on their voice needs to take extra precautions
in order not to loose their voice and possibly their
income. Business coach, Catherine Franz, shares with
you some of her experiences with laryngitis and the
mistakes that cost her business.
- 7 Healthy Ways To Release Holiday Stress
[Self-Improvement:Stress-Management] Abundance Coach, Catherine Franz, shares with you seven
healthy ways to release the holiday stress from your body so
that it doesn't cause health problems and opens more joy to
the time.
- Five Short Quick Tips on Web Page Titles
[Internet-and-Businesses-Online:SEO] Marketing Master, Catherine Franz, shares five quick and
easy tips on how you can maximize your website page titles
with Yahoo and Google.
- Let Your Survey Write Your Business Plan
[Business:Marketing] Entrepreneurs are first taught to generate a business plan,
then during its creation discover what it is they are going
to offer and to whom. Marketing master, Catherine Franz,
shares how to transfer this uphill battle with surveys
before writing a business or product plan. Catherine also
shares how to complete it fast, easy, and without money.
- Six Key Areas For Evaluating A Strategic Alliance
[Business:Strategic-Planning] Strategic alliances can be difficult to get going because
of all the work involved. Business coach, Catherine Franz,
shares with you a serious list of questions in six key
areas of defining if a strategic alliance is right for you.
- 7 Tips on How To Prepare for Business Events
[Business:Top7-or-10-Tips] Do you prepare yourself well for your attendance at
business events? Marketing Master, Catherine Franz shares
seven tips on how you can prepare and increase the odds
of success at future functions.
- What Does A Website Give You That You Don't Have Already?
[Internet-and-Businesses-Online] When does a business really need a website? Leaving
the sales hype from a particular vendor aside, Marketing
Master, Catherine Franz, discusses the facts and truth
of whether a website is right for your business.
- Being Present Determines Success in e-Learning
[Reference-and-Education] Maximizing the information we inhale begins with
understanding the process of how knowledge passes through
us. By learning how to best utilize each element of the
process we increase the probability of retention.
- Coaching: Communicating What Service You Provide
[Communications] Coaches have a difficult time expressing what they offer.
This article offers a unique and accurate perspective one on
what communications to include. Marketing and mentor coach,
Catherine Franz, shares and shows you, three of some her
most precious techniques for attracting the right prospects
and maintaining a full practice.
- How To Evaluate A Product Opportunity
[Business] Choosing the right product to sell isn't an easy decision,
even if it’s an informational product. Marketing expert,
Catherine Franz, shares nine criteria she uses before
getting to yes.
- Create An Article Reference Box That Calls To Readers
[Writing-and-Speaking:Writing-Articles] With less than five lines to play with, an article reference
box needs to be creative, tight, and include just the right
mix of information that gets the reader to make their next
move -- usually a click here. Marketing Master, Catherine
Franz, shares her thoughts on just how.
- The Listening Gap Between Sight and Sound
[Self-Improvement] The truth, there is a gap between sight and sound in our
hearing that can never be bridged in our communication.
Business coach, Catherine Franz, discusses, shares a
thought-provoking way of looking at the differences and how
it affects your life.
- Open Your Introduction With A Firecracker Moment
[Business:Sales] A regular elevator speech no longer works, thus, it’s
important to light a firecracker into the moment. Marketing
master, Catherine Franz, shares with you two ways you can
fire-up your introductions whether you are business owner,
in sales, or as an employee explaining what you do.
- Freewriting: A Strategy That Will Bring Your Writing To Life
[Writing-and-Speaking:Writing] Freewriting is an exercise that propels a writer's thought-to-paper processing and improves creativity exponentially, actually in leaps and bounds. Writing Coach, Catherine Franz, discusses freewriting and its benefits but also shows you how to use the exercise to POP your writing. She also includes some tips and techniques to keep all your freewriting organized.
- Brand Building 201: Finding The Ideal Way
[Business:Branding] This article, written by Marketing Master, Catherine Franz,
discusses the pros and cons of two ways to launch a brand,
how to pace, and the issues of overcoming the hurdles of
credibility and conventional.
- 7 Simple Steps To A PR Launch
[Business:PR] Marketing Master, Catherine Franz, discusses, in a very
short and easy-to-follow manner, the seven steps required to
launch a PR campaign for a brand.
- 10 Ways Entrepreneurs Shoot Themselves In The Foot
[Business:Entrepreneurialism] All of us have a tendency to get in our own way, however,
entrepreneurs, because of the amount of risk they take, have
a tendency to do it more frequently. This article, written
by Marketing Master and 20-year entrepreneur, Catherine
Franz, shares mistakes she has made or her clients have made
over the years. Catherine begins by listing ten of them in
this what-to-look-out-for article.
- 20 Ways To Increase Website Traffic and eBook Sales
[Internet-and-Businesses-Online:E-Books] Increase your website traffic and ebook sales. Marketing
Master, Catherine Franz, shares a quick checklist of great
possibilities on how you can increase the traffic to your
website and increase your ebook sales along the way.
- 15 Ways to Promote eLearning Programs
[Business:Marketing] ePrograms is the number one marketing jet streamer in 2004
and will not change in 2005. Ten-year Certified Teleclass
Leader and Marketing Master, Catherine Franz, discusses
eLearning, teleclasses and 15 other ways to market your
ePrograms.
- Nine Advance Networking Skills for Seasoned Networkers
[Business:Marketing] Networking requires finesse, being organized, efficient, and
on your toes. It also requires follow-up. Marketing
Master, Catherine Franz, shares nine techniques on how you
can transform your networking skills that are attractive and
makes sales.
- Do You Know Who You Attract to Your Web Site?
[Internet-and-Businesses-Online] The Net has five types of visitors. There are also five
steps that get them to buy when they come. Do you know what
they are? Marketing Master, Catherine Franz, shares with
you the answers to both sets of five. Learn what they are,
design your website pages accordingly and watch the visitor
numbers increase, sales too.
- Three Key Behaviors That Determine Our Success
[Self-Improvement:Success] Whenever you see someone you define successful, you will
almost always see three key behaviors that they have learned
to accomplish: listening, choice, and inner dialogue.
Certified coach, Catherine Franz, discusses in this article
some of the details to improving these behaviors.
- Three NEW and UPDATED Ways to Advertise FREE on the Internet
[Internet-and-Businesses-Online] The Internet is evolving so rapidly that what worked
yesterday doesn't work any longer and what works today may
not work tomorrow. In this article, Marketing Master,
Catherine Franz, is going to share with you tips,
techniques and methods on the latest ways to get the
word out on the Net about your products and services.
- 20 Website Mistakes That Cost Me Three Years and $22,000
[Internet-and-Businesses-Online] The first three years on the Internet I made tons of mistakes
that cost me time, money and gave me long hours.
Marketing Master, Catherine Franz, put together an enormous
amount of tips, 20 of them in fact, along with two bonus
tips, that will explain her mistakes and how you can not
get dragged into making them as well.
- When You Need More Than Magic To Keep Your Marketing Going
[Business:Marketing] Master Practitioner in the Laws of Attraction and a Marketing
Master, Catherine Franz, talks about how it takes more than
magic to keep your marketing going. She shares tips and
techniques on how to change the energy in your marketing
strategy and campaign. At the same time she inspires and
motivates -- gives that extra feeling of "YES, I can do it."
Read and enjoy the inspiration and at the same time plant
a new seed in your marketing garden.
- Developing A List Of Keywords For Marketing
[Internet-and-Businesses-Online:SEO] Keywords are the backbone to search engine optimization, SEO for short. Developing a list of the words that are right for your website is crucial to visitors finding your site. Marketing Master and 15 year veteran on the Internet, Catherine Franz, shares with you in this article, how you can create your own list of keywords for each page or for the entire website.
- Ten Ways to Help You Improve Your Customer Service
[Business:Customer-Service] Customer service requires walking a fine line at times
between the customer being right and the rules of the
company. Here are ten ways to help improve customer
service and still not cross the boundary.
- A Checklist To See If How "Real" Is Your Info Product Idea?
[Writing-and-Speaking] Marketing Master, Catherine Franz, gives you a 10-point
checklist that you can check your idea against to see if its
hot enough to run with.
- Six Lesser-Known Online Marketing Ideas
[Internet-and-Businesses-Online:Internet-Marketing] The difference you show to your website visitors can mean
the difference between struggling, barely surviving, or
cleaning up. Marketing Master, Catherine Franz, presents
six lesser-known marketing ideas to use on websites.
- Eight Ways that Increase the Perceived Value of Your Freebies
[Internet-and-Businesses-Online] Freebies and give aways on the Internet aren't being
perceived the same way they were today as they were
just last year. Their value has dropped 95% in the
last year. Thus, what can you do about this? Here
are eight suggestions.
- 20 Ways to Keep Your Writing Inspiration and Creativity High
[Self-Improvement:Creativity] When stressed or blocked it is wise to make a change so that
we don't stay in that place. Yet, many times we forget some
of the simple things that we can do for ourselves, quickly
and easily to bring our inspiration back and increase our
creativity.
- Writing e-Courses: Is Yours Really Working?
[Internet-and-Businesses-Online] Do you write e-Courses for sales or as a freebie on your
website? Marketing and writing coach, Catherine Franz,
analyzes 253 e-courses being offered and discusses what
they are missing or way they aren't working.
- The Dare-To-Be-Different In Marketing Checklist
[Business:Marketing] Marketing Master, Catherine Franz, shares 12 ways you can
design your business to be different from your competitors.
It doesn't take courage to be different, it takes SMaRT.
Be SmArT, be DiFFerENT!
- How to Create a Countdown Marketing Calendar
[Business:Marketing] Marketing Master, Catherine Franz, explains how to create
a marketing calendar from the point of deliver backwards.
- 10 Ways to Get Your Flyers Noticed
[Business:Marketing] Marketing Master and Writing Coach, Catherine Franz, shares with
you ten ways you can spruce up your flyers so that they receive
more attention.
- Ten Ways to Super Charge Your Sales
[Business:Sales-Training] Marketing Master, Catherine Franz, shares with you ten ways
you can super charge your sales overnight.
- A Lesson in Letting Go
[Self-Improvement:Attraction] Master Practitioner in the Laws of Attraction, Catherine
Franz, discusses the importance of letting go of the past
in order to move forward. Whenever you have the feeling
of being stuck, this is usually what is occuring.
- 22 Ways to Grow Your Subscriber List
[Internet-and-Businesses-Online:Ezine-Publishing] Marketing Master, Catherine Franz, provides twenty-two ways
you can expand your newsletter, ezine, or mailing list.
Many tips can be used on-line or off.
- ADD: Storytelling Is Their Gift
[Self-Improvement] An inspiring article of one special gift people with ADD have that is very under valued by themselves and others. One that can be lucrative in revenue for the employer or for passive income.
- Creative, Inexpensive, and BIG Value Marketing Gift Ideas
[Business] Marketing Master, Catherine Franz, gives you eight great
gift ideas to use to attract customers.
- A Good Marketer: What's the Measurement?
[Business:Marketing] Marketing Master, Catherine Franz, discusses what makes up
a good marketer. This article will assist you whenever you
are looking to work with a marketer. Or if you are a marketer
here are some standards you can measure yourself against.
- Collect Visitors Info First Before Sending Them To Affiliate
[Internet-and-Businesses-Online:Affiliate-Revenue] Marketing Master, Catherine Franz, explains how and why it
is important to collect website visitor's information before
you pass them along to your affiliate.
- Let Your Weaknesses Increase Your Sales
[Business:Sales-Training] Imagine you are selling your services, you do everything
right, and still they hesitate, what do you do? Marketing
Master, Catherine Franz, discussed how you canuse your
weaknesses to sell.
- 10 Keys to Designing A Personal Lifelong Learning Process
[Self-Improvement:Success] Learning doesn't stop even after you obtain a Ph.D. We are
all actually life-long students. Even after we retire we
want to learn how to travel, relax, play golf. Designing
the daily habits to add learning to your daily schedule,
allows you to stretch without always being in a class room.
Yet, how can you do that when all of our lives are already
full with home care, work, career, children, spouse, and the
list goes on. Life learner and coach, Catherine Franz,
gives 10 keys on how to implement life learning into any
life style.
- Marketing Lessons from Santa
[Business:Marketing] Santa is the great marketing strategy that has lasted decades,
through wars, many different economic conditions, including
international distribution. Thus, he is a wise one to learn
from. Marketing Master, Catherine Franz, talks about how
Santa's marketing has been evergreen.
- E-courses: A Strategy Plus Three Ways to Select and Market
[Internet-and-Businesses-Online] eCourses are a great way to introduce yourself to prospects
over a period of time. Marketing Master, Catherine Franz,
discusses how to narrow down your topic, gives you marketing
ideas on how to distribute your eCourse, and even adds in an
easy-to-follow marketing strategy to get your started.
You will also want to read, "Writing e-Courses: Is Yours
Really Working?" by Catherine. Available on this website
Catherine's Abundance Center, or through Google.
- Marketing Strategy and Template for Independent Professionals
[Business:Marketing] Are you an independent professional seeking a quick and easy
business/marketing strategy template? Marketing Master,
Catherine Franz, shares with you a general template that you
can use in setting up your next marketing campaign.
- Telling Your Story: The First Ten Seconds Are A Make Or Break
[Writing-and-Speaking] The way you tell a story and introduce the various parts
in your marketing materials, your web site, your ezine, or
even verbally during a teleclass or workshop and make the
all the difference in the first few seconds and words.
Marketing Master and Writing Coach, Catherine Franz, shares
tips and techniques on how you can make the biggest impact
when sharing stories.
- Stop Your Marketing Leaks
[Business:Marketing] Marketing leaks occur whether you are a big corporation or
a home-based, one guy or gal business. Marketing Master,
Catherine Franz, shares many methods and ideas on how to
spot those marketing leaks in your follow-up program.
- Ten Amazing Ways To Increase Attraction at a Trade Show
[Business:Marketing] Marketing Master, Catherine Franz, shares with you ten
inexpensive tips and techniques on how you can increase
your visibility at a trade show. Catherine also includes
two secrets, bonuses, at the end.
- 10 Tips on Increasing Revenue With An Attractive Fee Schedule
[Writing-and-Speaking:Public-Speaking] Do you give speaking engagements? Marketing Master and
Professional Speaker, Catherine Franz, discusses how to
increase your speaking fees in small ways that add up to
bigger amounts in your bank account. Catherine also shares
with you just how important it is to on what name you use.
- Abundance Is A Life Style
[Self-Improvement:Abundance-Prosperity] Owner of the Abundance Center and certified life coach,
Catherine Franz shares her thoughts on abundance. She
also discusses what it is like to surround yourself in a
life style of abundance.
- 28 Reasons Why Publishers Will Buy Your Book
[Writing-and-Speaking:Book-Marketing] Knowing the reasons why publishers buy books can help you
create your marketing strategy for your book. Here are
28 reasons why publishers buy manuscripts to help you
sell your book.
- The Internet Marketing Pie: Slice It Up Right or Lose
[Internet-and-Businesses-Online:Internet-Marketing] Four steps on what you need in order to have a share of
the Internet marketing pie. This strategy is a hush-
hush by the info guru's, unless, of course, you buy their
ebooks.
- 11 Extraordinary Ways To Expand Your Subscriber List
[Internet-and-Businesses-Online:Email-Marketing] Master Marketer, Catherine Franz, shares eleven additional ways you can expand your mailing list or ezine subscription list, fast and easy.
- Media Kit: 25 Component Possibilities
[Business:PR] Marketing Master, Catherine Franz, presents a complete list
of components with unique tips to help you create a dynamic,
attention-getting, media kit.
- 10 Simple Ways To Expand Your Subscriber List
[Arts-and-Entertainment] Marketing Master, Catherine Franz, provides ten simple but power tips on how to expand your ezine subscriber list. Actually, many of the tips can work for printed newsletters as well.
- 19 Ways To Attract Higher Paying Clients
[Business:Marketing] 19 tips on how to attract higher paying clients for service professionals.
- Three Fast, Short, Simple Ways to Escalate Your Sales
[Business:Sales-Training] Marketing Master, Catherine Franz, shares with you three fast, simple and short ways to increase your sales and revenue.
- 7 Must Knows for Measuring Web Site Activities
[Internet-and-Businesses-Online:Site-Promotion] Own a web site? Marketing coach, Catherine Franz, explains
what terms you need to understand to measure your success.
- 7 Tips On How To Locate Junior Editors for Your Children's Book
[Writing-and-Speaking] Do you write children's books? Here are 7 ways you can find
junior editors and test your almost final manuscipt.
- 7 Ways to Stay Spiritually Balanced
[Self-Improvement:Spirituality] Spirituality is uplifting, warm and makes us feel
comfortable. It can lull us into believing that if we're on
the path we can relax and have all that we need come to us.
Here's an article that gives the pros and cons and seven
ways to stay balanced during the experience.
- Creating Assets: Spark Your Thinking With These 16 Comprehensive Questions
[Business:Marketing] Questions to get your thoughts and cash flow
moving that will also keep your product creating
aligned and focused.
- Email Reflections: 10 Simple Courtesies
[Communications] Are you lax on how you respond to emails? Here are some very important tips you will want to know -- ten ways to be respectful and courteous to your receiver -- before you respond to another email. You just never know where the email is going to end up! The email could end up on your next prospect's or bosses desk.
- Five Innovative Ways To Get The Word Out About Your Web Site
[Internet-and-Businesses-Online] Finding innovative and unique ways to distribute your
information about your product or service is key to success
on the Internet. Here are five ways to help you increase
your success.
- Four Proven Techniques On How To Capture Positive Habits
[Self-Improvement:Attraction] Four proven methods on how to change negative habits into positive ones.
- Going On A Word Diet
[Writing-and-Speaking:Writing] "Going On An Word Diet" explains four strategies to help you eliminate excess words before they are etched into the paper and cost valuable editing time later.
- Increase Book Sales: When a Book is No Longer Just a Book for Sale
[Writing-and-Speaking:Book-Marketing] Creative, innovative ideas to help authors take your self-
published books sitting in the garage, repackage, and start
selling them in these creative ideas in new places.
- Knock, knock. Who's There? Your Target Market, Are You Listening?
[Business:Marketing] Are you listening to your target market? This article provides
ideas and suggestions on how to improve your listening skills
with your target market.
- Knowledge Is NOT Power
[Business] "Knowledge is Not Power," is a motivational article on taking action written by Life and Business Coach, Catherine Franz. It will inspire you and light a fire under your ass(ets).
- Life is a Continuous Prayer
[Self-Improvement:Spirituality] The Laws of Attraction manifest themselves in many ways. Prayer is just one of these ways. And we're praying when we don't even know it. Awareness of when is the key to its attraction powers.
- One-Two-Three Punch Marketing
[Business:Marketing] Marketing article discussing why, what, when, where and how of printed materials.
- Persuading Learners to Buy: 7 Groups
[Business:Sales] "Persuading Learners to Buy" is an article by Marketing Master, Catherine Franz, that helps you expand your knowledge about how learners will open their wallet and buy learning products.
- Planning For The Slow Season Of Your Business To Increase Sales
[Business:Strategic-Planning] A free article for publication. Must be used exactly as is with resource book and active URL links.
- Practical Nine-Step Guide to Max Productivity
[Self-Improvement:Success] A practical 9-step guide on how to maximize your time and
productivity.
- Professional Organizations: Join or Fold?
[Self-Improvement:Leadership] All of us join professional organizations for a reason--a friend belongs, we need to for credibility, etc. Many times we let years slide by and we don't stop and review those reasons. Unless something sets off a boundary--lack of funds, the organization runs itself into a ditch, or a leadership problem.
This 10-minute exercise will save you time and money as well as make money and create time with smarter choices in the future.
- Revving Up Your Writing Productivity
[Writing-and-Speaking:Writing] Prolific writing coach, Catherine Franz, shares with you ten
ways to rev up your writing productivity along with
exercises to re-enforce your success.
- Seven "Really" Truly Unique Ways to Sell More Books
[Writing-and-Speaking:Book-Marketing] Seven tips on how to really truly sell more of your books.
- Slogans: Creating and Using Them In Life, Career and Business
[Business:Marketing] Marketing coach, Catherine Franz, shares with you all the
how-tos in creating slogans for your life, your career,
and your business.
- Techniques to Help e-Learning
[Self-Improvement:Success] Study habits need to change for on-line learning. Catherine Franz presents new ideas on how to increase comprehension, understanding and retention when studying online.
- Ten FAST Ways to Sell Your Products
[Business:Sales] Article written by marketing and writing coach, Catherine Franz, on ten fast and simple ways to sell your products -- from inventory, samples, and pre-selling offers.
- The 10 Cornerstone Principles of Marketing
[Business:Marketing] Marketing results are only as powerful as your marketing
systems. To build your marketing system you need to be able
to do four things: attract, convert, leverage and retain.
With these four accomplishments and the practice of the 10
Cornerstone Principles of Marketing, success will come.
Here are the 10 Cornerstone Principles to Marketing Success
- Three Gratifying Ways To Add Abundance To Your Life
[Self-Improvement:Abundance-Prosperity] This article is about abundance and how by expanding peace, love, and happiness in your life you can live a fuller life.
- Virtual Chocolate
[Food-and-Drink:Chocolate] An inspiring article comparing chocolate to product generation.
- Web Writing: Create Writing Flow With Four Uncommon Connectors
[Writing-and-Speaking:Writing] A grammar lesson for writing for the Net on using uncommon connectors to keep your readers moving forward.
- What Are You Fishing With? Lure, Bait and Gear
[Business:Marketing] A 10-step exercise that will help service professionals
find out who they are attracting and why they might not
be attracting their ideal clients.
- What Colors Make Your Services Most Attractive?
[Business:Advertising] You knew that the color you wear can dicate how people
respond to you. But did you know that color affects whether
people buy your services? Whether they click through past
your home page? What colors attract or detract your market?
Here's an article that gets you started on this topic.
- When You Attract Negative People, Be Thankful
[Self-Improvement:Attraction] Master Practitioner in the Laws of Attraction, Catherine
Franz, shares her thoughts and story on why it is important
to embrace the negative people you attract so that you can
learn, shift and change the energy quickly.
- Writing the PDA Way
[Writing-and-Speaking:Writing] Using the right PDA, not the handheld device but the concept, is going to help you increase your writing abilities.
- Writer's Conference Comparison Chart Available
[Writing-and-Speaking]
- 15 Website Elements That Attract Visitors
[Internet-and-Businesses-Online:Web-Design] Certain components on a website attract visitors and get
them to linger more than others. Having the right
combintation is one of the basic keys to being attractive to
visitors. Marketing Master, Catherine Franz, shares a quick
list of 15 components, in attractiveness order, to compare to your website.
- Top Five 2004 Required Marketing Tips Needed to Succeed
[Business:Marketing] Set your priorities by knowing what comes first with successful marketing. Here are the five top marketing tips for 2004 to help you stay focused.
- My Passion, My Life
[Self-Improvement:Inspirational] An inspirational short-story by Catherine Franz in a semi-poetic form about passion, life, and writing.
- A Writing Exercise That Increases Awareness And Description Skills
[Communications] Practice attaching words to feelings requires time to do. Without a system that helps you monitor that time, the minutes or hours could feel unproductive. With the right exercise, you can then use that time wisely, as well as save you time and frustration.
- What Does It REALLY Take to Be Making 6-Figures as a Service Professional?
[Business:Marketing] Have you ever wanted a quick list that cuts through all the bologna and gets to the steak on what it REALLY takes to make six-figures as a service professional? After eight years of reading and researching, here is a quick list of the top 50 elements. Go ahead and paste them on your bulletin board and makes sure they are in your business, marketing, sales and product plans.
- 35 Quick Tips for Writing A Press Release
[Business:PR] Layout 1. 1-2 pages in length. 2. Double-space. 3. 1.5 to 2 inch margins.
- 10 Easy-to-Learn Tips On Handling Interruptions
[Home-Based-Business] Interuptions can occur in a home-based business, or in a career, or in any type of arrangement. Here are ten easy-to-use techniques on how to better equip yourself in future interuptions.
- Ten Unobvious Ideas To Pull Visitors to Your Real Estate Agent Web Site
[Internet-and-Businesses-Online:Site-Promotion] There are obvious ways for real estate agents to market and
then there are unobvious ways. Here is an article about ten
unobvious ways to be creative, have fun with marketing, and
demonstrate your uniqueness.
- 10 Expressions to Avoid in Sales Communication
[Business:Sales-Training] A list of 10 archaic words and expressions not to use in today's sales communications.
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