Wireless reading devices are proving to be very popular. Based on the fact that one of the most popular reading device was sold out and had been out of stock for nearly four months substantiates this observation. Being popular, the concern of those who had purchased the wireless reading device and those who are about to join them would be whether there is reliable support service for the product. As consumers, we are well aware of the fact that post support service usually does not match the marketing and sales hype.

In reviewing customer experiences with the most popular wireless reading device, it was a pleasant surprise to learn that the majority of users had a positive impression. Though many of those who had posted their issues in forums stated that they did not receive responses from the vendor, this was attributed to the vendor electing to respond directly to the users. It is worth noting that it is best to also raise issues directly with the vendor in addition to posting them in the relevant forums. To be fair to the vendor, this would enable them to urgently pick-up the issue and act on them rather than hope that they would be monitoring the relevant forums and be on the look-out for issues raised.

Among the various customer experiences reviewed, were comments on:

• The responsiveness of the vendor to a customer who stated that even though he regarded his issue as a minor one, the vendor offered a replacement.
• No hassle and easy cancellation of orders that were wrongly placed or had charges reversed even though the error was that of the user.
• Immediate response and solution to a technical problem even though it was reported on a Sunday.
• Prompt responses to all inquiries on the workings of the wireless reading device.
• Response to a forum post on the issue of connectivity. The response was through a phone call to gather details. The follow-up was an e-mail that informed the customer that a brand new unit was being shipped out. The customer reported that the brand new wireless reading device was working great.
• Courteous, speedy and effective response to a duplicate charge which was speedily rectified.

It is indeed heartening to note the above customer comments especially when there is a woeful lack of follow-up support and service in many other offerings. This includes products other than wireless reading devices. It is reassuring for customers to know that it is worth purchasing their wireless reading device from an established and reputed vendor. Above all, it is best to purchase a wireless reading device that enjoys customer endorsement. 

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