Have you ever looked at the reason why people buy from certain people and not others? There has to be an instant connection between the salesperson and customer. You have maybe 30 seconds to gain the customers confidence or you lose.
In one way or another, you have to gain their trust. You have to connect, either on a personal level, or be able to find a common interest before you gain their trust.
How many times have you gone into purchase something, and before you even close the door behind you, have a salesperson all over you. I do not know how salespeople in the car industry in your area work, but where we live, they wait outside in the dealerships' parking lot and before you get out of your car, they "attack" you. I feel that there is no connection that way. It is just what I call a cold connection.
There has to be more than just the sale. The sale is the last thing that takes place, or should be. Make the connection first. Connect, connect, connect.
Once the customer or prospect sees that they like and can trust you, the end result is much more likely to happen the way you want it to.
Clearly you can see that there is more to the process of just making a sale of your product or opportunity. Before the sale, there must be the connection, and nothing can happen unless that connection is made.
Sales people are the easiest people to sell. A salesmen does not have to be sold; he knows what he wants. The question is just who he is going to buy from. If there is no connection with a particular sales person, he will find a salesperson he can connect with and that is who is going to be the person he buys that item from.
When a customer walks in to a store buy an item, he knows within 30 seconds if the first person that approaches him will be the person that makes the sale.
There are many factors that come into play when you as a customer go to spend your hard-earned money to make a purchase, and for sure it should be with the person you make the connection with.
David Brenowitz is a baby boomer who has just recently given up his traditional job to become a self-employed internet marketer. He works out of his home with his wife, Roz, in Scottsdale, Arizona.
To learn more about Roz and David Brenowitz, go to: http://www.onlinesystempros.com
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