What Are the 6 Benefits of Asking Questions?

I am about to share with you the six benefits of asking questions in a selling interview. Yes, there are benefits of asking questions that will greatly enhance your chances of closing a sale. Many people think that talking is the key to selling. How wrong! How do you find out what the client wants if you are doing all of the talking. By listening and asking questions, you are getting the customer to buy rather than the customer being "sold."

Benefit #1: Asking questions helps you to avoid arguments.

Most people find a certain amount of pleasure in contradicting other people. You will never get anywhere trying to wear down your customer by arguing. When you argue, you are showing the customer that you want to dominate them. And that brings resistance and refusal to accept what you have to sell. Instead, take the humble approach and do not contradict his contradictions. Ask more questions. A side benefit of not arguing is that the conversation will progress more pleasantly than if you tried to argue yourself to victory. Respond to a contradiction with a question like, "Don't you think...?" The goal is to turn your opponent into an ally.

Benefit #2: Asking questions helps you to avoid the success-robbing habit of talking too much.

Too often by talking, we are so proud when we hear ourselves spouting out positive statements about our product or service, our mastery of the English language, and our "knowing" that the customer will buy because you have made an awesome presentation. There is a big difference between speaking and talking. Speaking is the art of verbalizing questions in such a way that you lead the "horse to drink the water." Talking is pressure-verbalization that can lose a sell.

Benefit #3: Asking questions enables you to clarify in the customer's mind what he really wants.

By using questions to promote a sale, there are two key objectives in your mind. First, get the customer to see what he really wants. Second, after he knows what he wants you can help him to decide how he wants to get it. Simple, isn't it?

Benefit #4: Asking questions helps your customer's thinking makes sense and becomes clear.

Your objective here is that through asking the right questions, you are leading the customer to believe that the idea of how to reach his goals was HIS idea. Now, he can claim ownership to the idea and can use your service as a vehicle to reach his goals.

Benefit #5: Asking questions helps you to discover the most weakest point with which to close the sale, which is the main idea anyhow, isn't it?

The customer's vulnerable point could be his dreams that have seen to him to be impossible to achieve. When you clarify to him that his dreams CAN be achieved, he is just one word from closing a sale. That word is "yes."

Benefit #6: Asking questions gives your customer a feeling of importance.

By asking the right questions, you are asking for his opinion. Whenever anyone asks you for your opinion, it means that they respect you and they sincerely want to know what you would do or say. When you ask the right questions, the pertinent questions, you are getting the customer to think logically about what you have to offer. Everyone wants to feel important. That is human nature. There is ample negativism in the world today to beat down anyone. When you come along with your questions and make the customer feel sincerely important and respected, he reciprocates by buying your product or service.

As I told you in the preceding paragraphs, asking questions can help you avoid arguments, can help you avoid talking too much; can help you to get the customer to recognize what he really wants, can help you to crystallize your customer's thinking, can help you find the most vulnerable point at which to close the sale, and can help you to give the customer a feeling of importance. Put all of these benefits together and the resulting reward is that you will get what you want: SUCCESS.

Aubrey Parks is an ordained minister, motivational speaker, and has been a successful entrepreneur for many years; starting businesses from nothing and achieving financial success through them. He is a teacher and marketer on the internet. He teaches principles that will enable a person to have success with internet marketing; brand themselves worldwide; achieve the dreams long held dear. Check out his program at [http://SuccesSite.net/]