Haute couture wedding gowns are a high point for brides. The wedding gown is one element of a wedding that entails the most planning and preparation. Haute couture gowns are simply more expensive as they are made to order and designed for every bride. Brides often like to see a collection of past gowns made by a designer. This collection serves as a very effective marketing medium for a wedding gown designer. When a marketing budget is limited, particularly for a start-up or a home-based designer, the use of simple print materials are both affordable and very useful. One example of effective printed material is the use of catalogs. Below are ideas on how to use catalogs for haute couture wedding gowns.

Use to catalog gowns based on price - Clients or customers of haute couture designers are usually curious about the services and prices of wedding gown designers from the first visit. In order to avoid lengthy, otherwise uncomfortable discussions on price, catalogs can be very informative materials that can show the price range of each gown design. This way, clients can already set aside a budget for a particular target range.

Use to catalog gowns based on material - Catalogs based on material can show the skills range of a designer when it comes to working with a variety of fabrics. Material ideas can include lace, tulle, taffeta, silk, satin or chiffon. A wedding catalog based on materials can be a very helpful resource for clients looking for material ideas. This catalog can include fabric swatches and variations beside each catalog image.

Use catalog gowns based on body type - Catalogs based on body type are most helpful. By knowing what type of cut or style best complements their body type, it is easier to move forward. A well-cut wedding gown is essential not only for style but also for comfort.

Professional catalog printing is easy and convenient to obtain today with the help of online printing services. Online printers offer a variety of print products and services for either standard or customized catalogs. Uprinting for example, is an online printing service that offers printing of 8.5 x 5.5, 8.5 x 11, and 12 x 12 sized, full color catalogs. They also offer a choice of either saddle-stitched or wire-O binding services.