Varvid is a video production company in Bellingham WA that is aimed at helping clients leverage their existing online presence by way of video case studies, live event webcasting, social media integration, and emerging online video portals. Varvid's founder Aaron Booker has just announced the launch of their new site Varvid.tv which hosts HD video content that is solely IT related and features content by (and about) VARs and their Vendor Partners. Varvid.tv attended the recent Worldwide Partners Conference held by Microsoft in Washington DC from July 11th to the 15th; all the interviews they produced can be found at their site. While Varvid.tv is providing their own video coverage of major IT events such as Microsoft's WPC, they are simultaneously breaking new ground by offering a user submitted video service called "From the Cloud."
The philosophy behind Varvid.tv's free "From the Cloud" community submitted video service is that many of the new generation of smartphones shoot video in HD, meaning that the ability to capture high quality footage has become widely available. However, most people don't have experience in editing and building the graphics that make a video look professional; this is where Varvid.tv's "From the Cloud" comes in. Any MSP, VAR or Microsoft vendor partner can send rough footage to Varvid.tv, where a member of the Varvid crew will then edit whatever was shot. Once the video is finished, it is uploaded to Varvid.tv, ready for viewing in Flash, HTML5, and soon, Microsoft Silverlight.
Videos hosted on Varvid.tv are optimized for every viewing experience; one foot - the mobile experience, three feet - the desktop experience, and ten feet - the television experience, so this innovative "From the Cloud" service will allow anyone with access to an HD capture device the means of producing a professional quality video which they can use to promote themselves, their business and their products.
By dedicating itself solely to the IT industry, Varvid.tv is aiming to become the hub of social media video communication in the IT Provider Space. Providing a cost-free opportunity to get a professionally produced marketing or promotional video online, Varvid.tv is the ultimate social media video website for anyone involved in the Microsoft Partner community.
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