Step 1: The first step is to narrow down your search candidates by doing a thorough search through Google or any other search engines on potential joint venture partners. Note down their websites, and see if you can find email addresses or phone contacts. Even though email communication is more wide spread nowadays, phone conversation is more personal and sincere, and will have a higher chance of success to get a joint venture in making money online. It is a lot faster than waiting for the other party to reply the email. Worse, your email could be deleted without being read if it seems like spam to the receiver.

Step 2: Familiarize yourself with your potential partners' website and business. Do your homework, so you can shorten the phone conversation by saving the other party time to explain everything to you on his or her company's background.

Step 3: Create a phone conversation script, especially if you are going to be calling quite a few potential partners. Start off by introducing yourself and your website or company. Then why you are interested in hooking up with him or her. Then brainstorm on how you can help each others' businesses by working together, and working as a team.

Step 4: Create a win-win situation. You may have formed an initial plan on how best to proceed, but you need to hear our from the other party. Your ideas for working together may not be the best. Try to listen for the level of interest in the joint venture, and you may need to give more incentives to get the partnership, e.g. by giving a little more from your side.

The whole internet marketing game takes time to master, so learn from those who have been there to shorten your learning time, and avoid painful mistakes.