A Preview Call is simply a one time teleseminar before a telecourse begins to highlight and "preview" the telecourse. This is such a powerful use of teleseminars that I'm always surprised more information marketers don;t use it.

Let's take a closer look at the benefits of conducting a preview call.

1. Showcases the telecourse - While it's good to highlight the benefits of your course on the sales page, using your voice live is much more powerful. You have a group of listeners gathered to hear you feature your course.

2. Market directly - You are able to speak directly to the listeners and prospects that may be on the fence about registering for the course. It's the next best thing to being face to face.

3. Market in mass - You get to market your course to a live group, and/or scores of others as they listnen to the recording. Beats the heck out of doing it one by one.

4. Give a sample - Think of your teleseminar preview call as an appetizer for a much bigger meal. When you provide great information on a preview call, the listener thinks "Wow, if this is what I get for free (or very low cost), I can't wait to see what I get for a fee when I register.

5. Showcases you - A preview call also showcases you. Prospects get to check out your teaching style and personality, and the know, like and trust factor is increased.

6. Motivates affiliates - When you charge a low fee for the preview call, ten to 20 dollars for example, and then give your affiliates 90% commission, you motivate your affiliates to invite more prospects. Even if you do not charge for call, affiliates are motivated to send their prospects because...

7. Sells more seats - Experience and research has shown that the preview call is the fastest and easiest way to convert a prospect into a buyer, hands down.