Did you know that there are two traditional work models in the information marketing business?

The first is working once and getting paid once. The second is working once and getting paid, paid, paid, and paid some more. And in a minute I'm going to tell you about a new third model that comes from the power of repurposing.

But first let's take a closer look at the two traditional models:

Work once get paid once

This is the work model that most of the world operates under, including salaried employees. How much you make is limited by how many hours you are allowed or able to work. Even if you are a highly paid professional making one, two or even three hundred dollars an hour, you are still limited by the number of hours you can work. You are trading dollars for hours.

Work once and get paid, paid, paid

The internet allows you to work once and get paid, get paid, and get paid some more. When you create an information product and market it well, you can work once and get paid multiple times. This is a good work model, and light years better than trading time for dollars. Yet there is an even better work model.

Work once and get paid exponentially with multiple streams of income

With repurposing, you can create an information product, and then repurpose it into other deliverable forms. In this way you work once and then get paid, paid, paid exponentially. You have worked once and now can create multiple streams of income.