Be Complete and Accurate
Shopping for a used dressage saddle is a lot different than shopping for a new one. As a seller, it is extremely important that you provide accurate and complete information about your used saddle. If you leave any unanswered questions about the saddles condition, size, or features a buyer will likely move on to other saddles and the sale is lost.
Saddle buyers will typically start their saddle search by looking for saddle maker and model names. Buyers also want to know condition, tree size, age, seat size, flap length, as well as other special features.
Before you place any ads, gather all of your saddles information. Be sure to spell make and model names properly so that your saddle is found in online searches. Measure everything even if you think you already know the size. The actual measurement of the saddle can sometimes be different than you think. Used saddle buyers can be very particular about accurate measurements, and rightfully so. You want to avoid complaints after the sale, that the saddle was not what you represented.
To get information that you may not have. It can be helpful to contact the manufacturer. If your saddle has a serial number, sometimes you can email it to the saddle maker and they will provide the saddles specifics, including model, special features, age, as well as seat and tree size. The serial number is usually located under the flap.
Become The Buyer
Pretend for a moment that you are looking for a used dressage saddle to buy. Think about all the things you would possibly want to know about it. Be sure to include all of this information in your your ads. Do not leave out any facts.
Additionally, buyers want to know the condition of the saddle. Inspect the saddle carefully. Look for any damage, fading, dryness in leather, cuts, or other blemishes. Be sure to make a note of any problems in your ad. Sometimes it can be helpful to take a photo of the damage, so that the buyer can see the degree of the problem.
High-Quality Photos Really Matter
When placing a saddle classified ad, include as many large clear photos as possible. Show every square inch of the saddle. Take a photo of each side, the front, the back, the top, and the bottom. Make sure your photos are as large as the advertising site will allow, sharp, and properly exposed.
Tip: If you are having trouble photographing a black saddle, try photographing it outside on a cloudy or overcast day, then adjust contrast and brightness on your computer for the best quality photo.
Providing as much information as possible to potential saddle buyers, can reduce the concerns a used saddle buyer may have about your saddle, increasing your chances of selling your saddle sooner, and for more money.
I have sold dozens of high dollar used English saddles for myself and our clients. I have discovered the secrets to selling used saddles for the most money, and as quickly as possible. The key is to reduce buyers remorse with solid information up front. This same principle applies to both dressage horses for sale and used dressage saddles.
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