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Restaurant Business Tip - Customer Service Focus Paramount - Don't Forget Most Consumers Cook

Expert Author Lance Winslow

The most important thing to do in the restaurant business is to maintain great customer service at all times. Great customer service eludes many restaurants because their employees are often not in it to win it, but only in it for a paycheck. Let's face it this recession has been hard on everyone, including the restaurant and their workers. Many restaurants have cut the number of employees, and they are working their waiters and waitresses to death, and they are not getting the tips as they used to get.

The reason is simple, the consumers are cutting back. But, you must make sure in your restaurant that they don't cut you out of their budgets, as all families in the middle class are cutting back, and many families in the lower class admit that they have not gone out to a sit down restaurant in over a year now. Most of all you should not forget that your customers and consumers who decide to eat in your restaurant, very well can make their own food at home; don't forget they know how to cook.

And even if they only know how to cook Top Ramen, Pop Tarts, make cereal, and barbecue - each time they do, they are not eating at your restaurant. You should be thinking here. Let me give you a quick example, which was actually the inspiration for this article. Here is an online communication between two people, who were talking about restaurants and eating out:

"Do you cook?"

"Yes."

"What is your favorite meal to cook...I know that is not a good question, but what do you eat? Do you go out to dinner much?"

"Yes, I cook a lot at home...I usually make soups, but try new things occasionally. For instance, I cook and eat chili, steaks, ribs, salmon, chicken dishes, etc. Sometimes I get on a homemade salsa kick for a few weeks, mixing in all the super foods I can find, and eat it with Flax Seed chips. I like to eat good tasting foods, with spices, BBQ too. I like good restaurants of variety, ethnic foods of different cultures too. I never met a homemade burger I didn't like."

A restaurant should take notice of this type of conversational exchange. These two people could have easily interjected a referral of their favorite restaurant to go too. In fact, it could have easily been your restaurant. My question to you is why wasn't it mentioned? I'd like you to think about that, because when it comes to Restaurant Customer Service you are not just competing against the competition, you are competing against every kitchen in every home in America. You need customer service to drive your word-of-mouth advertising. Think on it, you know I'm right!

About this Author

Lance Winslow is a retired Founder of a Nationwide Franchise Chain, and now runs the Online Think Tank. Lance Winslow believes it's hard to write 20,000 articles; http://www.bloggingcontent.net/

Note: All of Lance Winslow's articles are written by him, not by Automated Software, any Computer Program, or Artificially Intelligent Software. None of his articles are outsourced, PLR Content or written by ghost writers.

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