Basic PLUS Author |   34 Articles

Joined: June 10, 2010 United States
Was this article helpful? 1 0

Professional Killer SEO Content and Copywriting to Increase Sales of the Website

Expert Author Sharon Blue

What is a good SEO Content? - Ranking Factor Aspects, Sales Power of the Page

In this article I will cover some of the ideas and thoughts I have with regards to what exactly makes SEO friendly website content a really powerful marketing tool that increases sales of your product or goods. Hopefully this will help to break some myths or wrong believes that some inexperienced SEO specialists and marketers probably have.

The absence of magic in on-page optimization
If you still believe there is a magic keyword density, number f keywords or set of phrases on your page you can discover to rank high on search engines, you are not a SEO professional. Lots of beginners (thinking they are good at SEO) spend hours investigating the keyword density, number of words and other staff on the website or particular page to figure out the magic formula why the competitor's website ranking higher than yours. I guess you to use the following HTML tag to rank high on Google, with Yahoo this doesn't work: Your Beloved Keyword. I hope you liked the joke.

Forget about it! The only thing you should care about it the title tag of the page - as this is the most important on-site/on-page ranking factor. While writing the body of the page the only thing you should care about is to make sure the title of your article doesn't fool the reader. Give them related information to what is promised in the title, make your content relevant to what it is optimized for. Also it would be great to make it catchy and attractive to increase the CTR rate.

What kills the visitor and turns him into customer?
My only advice here is once again is to forget about keyword usage for search engine optimization purposes, just make your content interesting and useful for the reader and keywords will rise like flowers naturally. Do not fool the person landing on your page. Keep all your promises you made in the title tag of the page. Show you are a real professional and know everything you are writing about.

Text by itself is rather dull even if it is interesting, web content readers are not classic literature readers and book warms, they are lazy, want every at once, require quick access to what they are look for. Give them images, place banners and create clearly visible menu with clear names so that even a child know if he clicks here, he will be directed there and 'there' is what he is looking for. Simple as that!

What kills the visitor and makes him vomit and run away?
Messy and difficult to understand website navigation is the biggest mistake you can make. You visitor would rather leave away than desperately try to find something that is very difficult to find. Categorize and tag your product or content of your website.

Horrible English, typos and wrong style is another big mistake - no one will read crap that was probably written by a school boy! If you want to be better than your competitors, do something - proofread and edit your pages, correct mistakes, typos, grammar if need.

About this Author

ProfCopy.com copywriting service provider.

Article Source: http://EzineArticles.com/?expert=Sharon_Blue