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Products are a key part of any online business. They are one of the main ways to earn money, alongside any services you provide.
There are various different types of product you can offer. Each of the examples listed below is a cost-effective way to earn additional income as, once created, they can be sold over and over again on your website at no extra cost to your business.
E-books- similar to printed books, but produced in a digital format that can be read on any computer. E-books are great introductory products.
E-courses- training courses, delivered via scheduled emails over a set time period.
Podcasts- audio recordings, accessed via a web page, or available to download.
Webinars- practical demonstrations, which include simultaneous physical and spoken instruction, performed to camera, and viewed on a computer screen. Webinars are Ideal for demonstrating a specific product, or providing training in a particular skill or software program.
Teleseminars- training over the telephone, usually to a small group of attendees.
Online Courses- training courses, presented in any of the above formats, which are accessed via the internet.
Home study programmes- digital training programmes to do at home.
Books- paperback or hardback books sold directly from your website and/or via bookshops and online retailers.
DVD programmes- a home study programme with content provided on a DVD, rather than delivered via a download.
Templates/documents- templates or documents that customers can customise for their own use to save them time and money.
Transcripts- written documentation of a teleseminar or podcast.
Group coaching- coaching in a group setting, either face-to-face or via conference calls.
Membership programmes- continuity programmes with a membership fee.
'Mastermind' programmes- high-level group coaching sessions.
Live events- workshops that take people through your training or systems.
So, what products are you going to implement in your online business?
About this Author
Emma Walker is a co-founder of Academy for Online Business, a company devoted to helping self-employed professionals; 'solopreneurs' and 'mumpreneurs' build their own online business empires.
If you would like to receive practical and informative online business training products to help you create your perfect VA business, from solid foundations, to which systems you need in place, so that you can start running a business you love, visit http://academyforonlinebusiness.com/blog/
Emma is a serial entrepreneur, author and busy mother.
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