Voice broadcasting is fast becoming the lead generation tool of choice for many network marketers. Former MLM junkies are turning into capable sales pros by employing a trusted technology: the old phone. However, instead of cold calling leads, now prospects are chasing them. Let's look at some time tested voice broadcasting tips that can have your lines buzzing like a pro.

1. Don't reinvent the wheel. Successful voice broadcasters have figured out that there are really only four steps involved in a profitable campaign: a short interest getting message, an interested list of at least a 1,000, a follow up message that provides more information and lastly, a voicemail box with explicit instructions to leave a name and phone number.

2. Have a lead capture page that you can direct your prospect to after the initial call back. You want to direct your prospect into your funnel and begin to build a trusting relationship. It's easy, simply call back your prospect and inform them that they can get more information online by going to your web page. A capture page collects their name and email. Now you're able to send them email messages with your offer along with phone messages.

3. It's a numbers game. The beauty of voice broadcasting is that you can call thousands of highly targeted MLM prospects an hour. The fortune is in the follow up. Call back within 30 minutes those red hot prospects who leave you messages. If possible, lead them to a conference call where they can get more information on your product or service. This way you'll be doing multiple presentation at a time and making multiple sales. Just think of the old time MLM hotel meetings; remember how the only guy making any money was the one doing the presentation? Well, that could be you! Except now, you're doing it on a conference line.

If you are a network marketer wishing that for once MLM prospects would chase you for a change, then voice broadcasting may be your answer.