Each day gives me opportunity to learn something new and I guess that should be individual approach to life. Finding right information is also dependent on where one is looking at. But if you ask me, you do not get it wrong by associating with right people and reading great stuff. I do not have money is not enough excuse today if you have access to internet. Having said that, I have come to the conclusion that the more informed we are about anything the more we can add more value to other as well as increase personal efficiency.

Today I was going through stuffs on how I can up my game in social media and what I discovered was great enough to compensate for the time invested. We now have myriads of social media platforms. Many are already caught napping just because they want to be 'omnipresent'. This is a great task and 'suicidal' at the long run. Being everywhere is good but to have a rented apartment that you will never have the time to visit is a waste of time and resources. Before you join any platform, learn what the rules require. If the rules demand that you need to visit the medium and update status once in a while but you know you 'would never' have the time to do that, I guess it will be right to wait till when you can rearrange your schedule.

My take for individuals is to start with these three platforms: Facebook, LinkedIn and twitter. The demand of these three is enough. Even if you desire to update once in a week. But come to think of it, every serious brand should consider to own its place on all the three. Blog is considered most potent. Facebook is also considered great. Interestingly whether you are there or not the conversation will continue. To up your game on social media, do consider the following

1. Monitor your reputation: You can use Google alert, Google analytics, search.twitter.com. Tweetbeep.com among other tools.

2. Claim your profile: several directories are available for different platforms, for blogs you have Technocrat, blogcatalogue, for twitter use WeFollow.com etc

3. Template design: Ensure that the first impression of your social media page is appealing. Use twitbacks, word press templates etc.

4. Measure effectiveness: Find out how effective your activity is, you can use Alexa.com, twittercounter, twitalyzer etc

5. Listening tool: Your ability to listen and comb your environment is important. If you are not listening your effort in offering solution, being valuable will suffer. So consider Radian6 and Techrigy.

Are there any other opinions? Share it.