How to Get More RSS Subscribers From Your Blog

By Craig A White

Do you even know what RSS means?

You would be astonished at the amount of people that have no idea what an RSS subscription is.

"RSS" stands for "Really Simple Syndication".

RSS allows you to syndicate your content across the Internet by allowing people to subscribe to your blog or website.

Why would anyone want to subscribe to your blog?

Well, that's the million dollar question isn't it.

If you are publishing information that is engaging,enlightening and entertaining then people that are interested in what you have to say will subscribe to your RSS feed to make it more convenient for them to receive the most current post or articles that you have produced. They no longer have to go directly to your blog to receive your information. It is delivered right to their email or feed reader.

What is a feed reader or feed Aggregator?

In general Internet terms, a news aggregation website is a website where headlines are collected, usually manually, by the website owner.

In computing, a feed aggregator, also known as a feed reader, news reader, rss reader or simply aggregator, is client software or a Web application which aggregates syndicated web content such as news headlines, blogs, podcasts, and vlogs in a single location for easy viewing.

Here are the 2 biggest benefits to having an RSS feed:

The 1st benefit to having an RSS feed is when customers subscribe to your feed this gives you instant and continues engagement with these prospects and customers and helps you in developing your personal brand and establish yourself as an authority in the industry in which you market yourself.
The 2nd benefit is that RSS can also enhance your SEO or search engine optimization efforts. RSS feeds containing top search engine results for the keyword / keywords they are targeting and adding them to the client website Google, MSN, Yahoo News, and Gigablast all offer easy to use RSS feeds of their search results. Many of the blog search engines also offer RSS feeds of their results.

Here are a few hints to help you get started with your RSS feed so you can increase your amount of subscribers:

Make sure that you get the biggest RSS icon you can find....Bigger is not always better but in this case it is.
Give your customers several ways to subscribe....(notice my blog and how many places the RSS icon appears)
At the top of all my post I use the WP Greetbox WordPress Plugin. The plugin will pop-up every time a user comes to your blog. They also have the option to close the box if they would like.
Last but not least...I post a link at the bottom of every post (you can see it below) engaging the viewer to subscribe if you liked the post.

Whoops! I almost forgot the most important part.

How do I get my own feed? Go over to Feedburner which is Google's feed aggregator. You will need a Google account to get started. You will get step by step instructions on how to setup your Feedburner feed and put it on your blog or website

Well, I hope this helped and gave you some great ideas for implementing these practices on your blog or website.

At http://craigandkimwhite.com we believe in providing Educational, Enlightening and Entertaining content for the reader.

Content is the ultimate currency of the Internet!

If we have not provided you with the content you are looking for then we have failed at our job.

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