How to Find the Most Searched Key Word in Your Niche

There are all kinds of different ways to try to exploit your positioning and make more money with a website, whether you are the online presence for a traditional brick and mortar business, or whether you are an affiliate marketing website looking to sell somebody else's products.

One idea that lots of people have is to find the most searched key word for a particular niche, and simply go all out trying to rank for that. After all, the idea is that if you can get ranked for the most searched key word, then you'll get the most traffic, and you'll have an easier time with less popular phrases as well.

So how do you determine which keyword is actually the most searched key word? It's actually a pretty quick process, and all you need is a simple tool, program or service that can give you the search count for a particular phrase, or group of phrases.

You can end up seeing how many times each keyword is used in real searches on a search engine like Google for each month, and for the entire year. Then you can sort out the data and easily see for yourself which phrases are the most popular.

Does it really make sense to try to target the most searched key word for your particular niche though?

A lot of that depends on what your current standing is, what you're trying to achieve, and the rest of the information on that keyword. In some situations, the most searched key word is simply going to be way too competitive for you to go after. For example, if your niche is "high school football coaching tutorials", then "football" or even "high school football" might be at the very top of the ladder for your niche, the broadest and most popular phrase.

But good luck trying to rank for that! You'll see that the competition is going to be very fierce, and that in most cases, it won't be worth your effort. In this situation, you should aim to find phrases that are less widespread, but also substantially less competitive, so you can climb higher and quicker and drive more traffic to your site.

After all, it's better to get let's say 25% of the search traffic for a phrase with 1,000 searches per month, then it is to get 1% of the search traffic for something with 10,000 searches per month.

Whether or not you go after the most popular phrases will also partially be determined by how established and popular your website already is. If you've been around for a few years, you see good traffic, have a good Page Rank and so on, then going after the most searched key word might make sense, and you may even succeed. But if you're just starting out and have no base of traffic or high rankings, then it's probably a path to failure.

Ultimately, it's pretty easy to find out what the most searched key word for a niche is. But then it's how you use that information that is going to determine your success or your failure. Does it make sense for you to go after that phrase, or should you find something less competitive? It depends on your positioning, your goals, and how competitive the most searched key word actually is.

If you're looking for an easy way to find the most searched key word in your niche and all the high profit, low competition keywords that will make your site a success, click here to visit KeywordResearch360.com