How To Find a Local Website to Target Advertising to Your Community

Local advertising, in my opinion, is the best type of advertising you should be targeting online. To start, you need to find a local website that provides advertising for your community. I suggest starting with Craigslist.org. Craigslist allows you to post classified type ads for your local area. I suggest you post your next sale on Craigslist. Don't run sales in your jewelry store? Then find a few sets of "old dog" items that have been sitting in your safe for 24 months and list them on Craigslist as discounted items priced to sell.

Every day people search Craigslist for good deals. If you cater to your audience expectations you will generate sales. After you get your feet wet with Craigslist you should search Google for "discount website yourtown usa" to find other discount listing sites in your area.

Before you dive in and start posting ads on this website, spend some time reading through them. Look at how other people use them. Watch and learn for a few days, or even a week. It would be real embarrassing if you work real hard at your first post only to find out you broke the rules of that community website.

Make sure you read the terms of service as well. I know many people who started using Facebook without reading their terms, only to have their account shutdown for improper usage.

Community websites can be a goldmine. But just like any good goldmine, you have to work hard to find it first.

About this Author

Matthew Perosi is the founder of the Jeweler Website Advisory Group, otherwise known as jWAG for short. The knowledge base from jWAG is a culmination of research and study of the retail jewelry website industry that started in 2003 and continues today. Online training and liven events for the Retail Jewelry Store Owner are available on a regular basis. Jewelry store owners are invited to setup a membership account today and start profiting from our free training utilities: http://www.JewelerWebsiteAG.com

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