One of the problems that most people have when they are trying to get more visitors to their site is the fact that they end up using big sites in their market to give them banner advertising traffic. You have to realize that if you are focused on using big sites you are going to end up getting into a lot of trouble. In this article I want to show you exactly why you need to avoid using big sites to run your ads on.
The Myth Of Using Big Sites In The Market That You Are Working In...
You have to realize that if you are trying to get more visitors to your site in the market that you are working in you are going to have to use banner advertising to make this happen.
The problem with this is you can easily think that the best thing to do is to go into a big market where there are high traffic sites and use them to get more visitors.
You have to realize that if you focus on using big sites to get banner traffic from you are going to end up causing yourself a lot of problems and you will probably lose a lot of money in the process. Not only that, you will end up having to focus on free traffic sources in the market that you are in because you will have no money left to buy banner ads.
Big sites look good and they get a lot of traffic on a daily basis. There might even be sites in your market that are currently getting millions of visitors a day! That is great and you can probably get some of those visitors to your site if you know what you are doing. But you have to realize that everything that glitters is not gold.
Here Is Exactly Why Big Sites Are Not The Best Ones To Use When It Comes To Getting More Banner Advertising Traffic In Your Market...
First - Because you have to pay more to get your ads up on the pages that they have.
You need to realize that they probably have more demand for their advertising spots than they have openings. So you are going to have to pay more to get your ads run on these sites and it will cut into your profits.
Second - You are going to get a lot lower click through rate on your ads.
The reason that you are going to get a lower click through rate is because you will have to compete with massive amounts of advertisers to get visitors to your site. So make sure you stop focusing on these sites and use smaller ones.
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