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Five Ways to Keep Your Visitors Reading Your Blog More and Reading Longer
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What is the purpose of your blog? Of course, the answer is to drive visitors to buy your products or use your services. The longer your visitors hang around your blog reading the information you share, the more they get to know you, like you and trust you. How can you keep your visitors interested enough to hang around and read more?

Blogging plays an important part in Internet promotion. Doing it right is just as important as doing it at all! Enjoy yourself while blogging, but take care and keep these five tips in mind as you do

Here are five tips to keep those vital visitors happy:

1.Give your blog visitors unique and original content. Your visitors will stick around longer if they find something that they haven't seen anywhere else. This doesn't mean your content has to be totally unique. It can be similar to other content but put a twist on it. I take my blog posts and turn them into a series. Plenty of other blogs write about blogs and blogging. But I put my blog and blogging posts into a series.

2. Give your visitors a way to save or print the material you write. Of course there is the standard copy and paste into a word doc, or right click and print; but look what I've done with my blog, The Writers Corner. I give you a way to save each post as a PDF. Save it to your computer for future reference or print it out.

3. Make your text easy on the eyes. You don't want it too big or too small. You don't want it too light or too dark. Too big and your text can come across as yelling, much the same as using all caps. Too small, and your text becomes difficult to read. Use a 12 pt font for consistent results. Try to use a black or dark blue font on a white background for easy reading. Too light, and visitors will be straining their eyes to see it.

4.Provide an online directory of resources and links for your visitors. My resource and links page is a growing list of people and sites that I have done business with or who provide information I find useful and hope my readers will as well,

5.Be professional and double check your content for spelling and grammar errors. Mistakes in spelling and grammar are huge turn offs to your visitors. Please, please, edit and proofread carefully! Even after you publish your post, go back in a day or two and read it again. Often a mistake that was hiding from you will blatantly pop out a couple of days later when your eyes are seeing it fresh!

There you have it. Five ways to keep your blog visitors reading more and reading longer.

You are invited to visit my site at http://www.anitaspen.com to learn more about promoting your business online and how important it is to have your writing look, sound and be professional. Anita Bruton is the owner of Anita's Professional Writing Services and provides written marketing and promotional writing services to small businesses, entrepreneurs and other business professionals. Register for my report: "Six Strategic Ways to Promote Your Business Online" by visiting http://www.anitaspen.com

Article Source: http://EzineArticles.com/?expert=Anita_Bruton

Anita Bruton - EzineArticles Expert Author

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Article Submitted On: February 05, 2008



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