Most people think Ecourses are meant to be a one time thing.  Once it's done, it's done.  But if you follow that philosophy, you're in a world of hurt when it comes to profiting from your business.

One thing I teach is to constantly be improving, constantly be upgrading and constantly be promoting.  If you do those three things, your online business will be sure to grow.

Let's discuss the constantly promoting, because that goes with the flow of your ecourse.  You see, you should ALWAYS have some sort of "action steps" within the body of your ecourse.

The way an ecourse is designed (at least the way it should be) is for the subscriber to have constant contact with you.  Since that's the case, wouldn't it be beneficial for you to give your subscriber something to do since you're in constant contact?

Think of it this way, you have their attention, utilize it by promoting something else.  Refer them back to your website for something.  Give them an affiliate link to somewhere.   Anything to make them take some action about something.  That's just the way business is.

"But Drew, I don't want to seem pushy."  Well, get over it because that is NOT being pushy!  You are merely offering them something else, that's all.  If they want to click on the link, then great.  If not, nothing was harmed, right?

Just because that session of the ecourse is over doesn't mean that your interaction with the subscriber is over, does it?  Remember, you're in business to make money, that's not a secret.  Your subscribers know it, believe me.  Matter of fact, most people nowadays expect to get some sort of link to something somewhere. 

Your job as the provider of that ecourse is to keep providing information.  Now, make sure that information has something to do with that ecourse, ok?

AND, once the ecourse is over, you STILL provide information to ANOTHER ecourse, or product, or service or something.  You keep providing and providing, it's that simple.