ECommerce Software Solutions - 5 Things You Should Know to Avoid Being Labeled As Spammer

If you are planning an email marketing campaign there are chances that your mails might be tagged as spam. Often emails sent on a large scale are labeled as 'spam' by the receiver, even though it might have incredible offers and interesting information. Besides, as an email marketer you might lose several possible customers just like that. Thus, your email must avoid being tagged as 'spam'. Below are some tips that will help you to avoid such troubles.

1. Words: A few words are often considered the trade mark of a spam message. Email receivers use these words in email filters to strain spam mails. Thus, you must avoid such phrases and keywords in your mail. Some of these usual words include 'click here now', 'free', 'gifts', 'special and exclusive offers' etc. Further, substitute these words with 'no cost, 'bonus', 'promotions', etc, as these words are less common.

2. Fonts: In email marketing, people often use different font size, colored fonts and colored background. Avoid this. Make use of similar fonts through the email text; however, you can make the headings and subheadings bold. Use short and crispy headlines and ensure that the content is not purely promotional; this will help to gain attention.

3. Mass Mail: Never send mass mail to receivers through disreputable email sending software. There is a 100% chance of being tagged as a spammer this way since this software may send random email and / or send to inappropriate people who did not officially subscribe to their lists who will report your messages as spam..

4. Direct Mail: In order to avoid being labeled as spam, send your newsletter to only the people subscribing your regular messages. Thus, your email will not be banned. Besides, you can paste half of the mail content in the body and leave a link at the base. Interested people will click on the click and read the entire mail.

5. Test with Email Filters: Test your mail with email filters and check whether there are any 'spam' elements in your mail. Some filters track spam mails through keywords and others through distribution methods. If you have a good ecommerce solution package, the autoresponder part of it will come with this feature. So sending via such ecommerce software will rarely be labeled as spam.

For more info on this and other ecommerce cart topics please visit: http://www.1AutomationWiz.com