People use bumper stickers for many different reasons. Oftentimes they apply them to show their support for a local sports team or for a political candidate or for, well, just about anything. But have you ever seen a bumper sticker that advertises a business? Of course, you have...and there's a reason for that.

Think about it. You're stuck in traffic drinking your morning coffee and you notice that the car in front of you has an impressive-looking custom bumper-sticker with a company logo printed on it. Depending on the company, you might be tempted to look into their business, possibly even buy something from them-all because of a bumper-sticker.

What we just described in the previous paragraph isn't fiction, in fact, it happens every day. People see a commercial or a sign or even a bumper sticker and they naturally become curious. It sticks in their head, even it they're not conscious of it. That is the power of advertising.

So, why should you buy a custom bumper sticker? Well, as we mentioned, it is an effective form or advertising. Believe it or not, companies that use bumper-stickers have recorded increases in sales and revenue soon after.

Bumper stickers are also cheap, so cheap most companies simply give them away for free. And if there's something most salespeople know about human nature it is that people don't waste things they get for free. No, more often than not when a business gives away free bumper-stickers, the customer will apply them to his or her vehicle.

This in turn, creates free advertising for the company and may help with word of mouth sales. Think about it. If someone asks your customer about the bumper sticker, he or she will tell them all about your store. And all you had to do was give away a bumper-sticker.

What should you look for in a bumper sticker company?

Dependability: Able to deliver your custom bumper-stickers within a few days guaranteed.

Shipping: Reasonable shipping costs with delivery confirmation.

Choice: Any size, color, or quantity. No questions.

Affordable: Less than a dollar per sticker with significant business discounts when you order in bulk.

Flexible: No job too small or too big.

What you should look for in a bumper sticker?

It is the task of the business to provide the design and/or logo that will be used in the custom bumper-sticker. Oftentimes, the sticker will simply include the company logo and perhaps even a phone number. But the company may also choose bumper-stickers in a variety of different colors so that people can choose the sticker that looks best on their vehicle.

When it comes to the actual bumper sticker, the following features are very important:

Waterproof

If a sticker is not waterproof, it will wrinkle, tear and smudge and you will have one very upset, most likely former, customer.

UV-Resistant

Since bumper stickers obviously spend a lot of time in the sun, they must be made from materials that are UV-resistant, otherwise they will fade.

Rated for 3 Years

All quality bumper-stickers should last for a minimum of 3 years, even in the harshest of conditions.