CruiseOne Franchise Review - A Home Based Franchise

CruiseOne is currently based in Fort Lauderdale, Florida and was founded in 1989. They began franchising in 1993 and franchisees sell cruises, airline tickets, tours, and vacation packages to families, individuals, businesses, and groups. They are a part of World Travel Holdings, which also includes Orbitz, Hotwire, and Delta Skymiles Cruises. Currently, there are over 500 franchise locations in the United States and they are currently seeking franchisees in the US, Canada, and Western Europe.

CruiseOne has a franchise fee of $9,800, making it a definite "low cost franchise". Financing of this fee is allowed and the estimate for total start up costs is under $27,000. This number may be significantly less depending upon location. There is an ongoing royalty fee of 3 percent. CruiseOne does require a minimum cash liquidity of $20,000 for every franchisee. This franchise can be run from home, a definitely plus for any potential owner who is looking to reduce overhead and startup costs. Absentee ownership, however, is not allowed. This means that future passive income from a CruiseOne franchise is not likely.

CruiseOne provides an 8 day training session at their corporate headquarters in Florida. They also sponsor seminars at sea ranging from 3 to 7 days. One of the benefits of a franchise such as CruiseOne is the name recognition as they have been ranked in the top 500 franchise opportunities by a number of different business magazines. Each franchisee has the opportunity to benefit from regional and co-op advertising as well as nationwide and online advertising by the parent company.

The one downside here might possibly be the fact that more and more people are beginning to book their own vacations online. In addition, we are hearing words like "stay-cation" being used with more frequency. This doesn't bode well for a new franchise owner in this industry. We advise proceeding with caution or perhaps looking for a low cost franchise in an industry that hasn't been hit as hard by the recession.

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