Contradiction - A Marketing Tool?

By Stanley Lai

Arguments, may reveal needs!

The need for answers, most people all have a need for answers to their 'burning' questions.

I personally do have questions too; however, I acknowledge the truth about myself. The truth that I can only assimilate, not accumulate my knowledge 'database'.

The short explanation for the text above simply meant I had limitations, to the number of skills I can learn, or even excel on.

Consider this

I attended a free seminar on Public Speaking as I thought that communication was important 'FOR' my future. So, I sat down and the talk and presentation went as 'expected'.

Then an audience put his hand up, and rose to ask a question at the end of the presentation and talk; he proposed a 'counter measure, an idea which got everybody thinking! He asked about the simplicity, the problems, and solutions that the society has been 'blindfolded' and unaware of what to do when such a situation occurs!

Unexpectedly, after the questions were finally answered; the audience rushed to the counter to make reservations for lessons conducted by the presenter! I mustered the courage, and asked an attendee of the talking session, she told me that the fact was there, and the answer to the questions made were a proof of 'THE NEED' for answers. And in this session, the audiences were convinced that they have found the 'lead' to their answers!

Do you follow me so far?

buying answers

There is this gap in most people, as their minds do not accept the reality yet, and they cannot convince themselves simply by accepting doubt.

This is the reason why people in the market buy what they deem useful for a specific need; in their lifestyle.

In an example; the case involving me, as I am constantly training up my body, in hope that I can return to a normal life and not be so 'handicapped' in motion.

I buy self help books, to keep myself motivated and 'hungry' to learn and accept setbacks as a form of tests of will and endurance! So,

-I buy books
-I Read articles online, print and other digital media
-I Share knowledge in hope of people sharing with me too!

Did you realize I too, buy answers! As, I need motivation; the reason, a 'push' to maintain the discipline, routine and methodology I believe will enhance my health and rebuild the body; which is functional like the past. I survived cancer, I bought the treatment too, the services of medicine, doctors and nurses!

But that is just part of the story...

In every occurrence of an argument, people will 'take sides', so, the speaker in the presentation for the free seminar I attended had made the 'Great Move' in answering the attendee's question; and in the process, convinced the audience that the Public Speaker was the 'Man with Answers'.

Can you imagine how great that feels? I felt that he was the one I was looking for; too! As, I have the burning questions in my life to ask too!

I know that everybody has a question that needs an answer. And not all the knowledge and skills come for free.

Are You Thinking What I Am Thinking, B1?