Japan is not just a good e-commerce market but a potentially huge market for online business in Asia. One of the primary reasons being that Japan woke up late to the Internet revolution and is also facing different barriers like that of language and the availability of broadband internet services in both urban and rural areas. But now Japan has started investing in infrastructure and technology and is being considered as one of the fastest growing online markets in the world.

Like many others, if you are also interested in joining the online entrepreneurs then you need to have a company website in Japan. You can choose to develop your company website in Japanese or in English. Japanese is preferred as it can be then easily accessed by Japanese visitors. When visitors from Japan will see your website and read in Japanese then it will ease the communication barrier and help you to reach out to a potentially huge market in terms of sales and revenue.

The most profitable online business in Japan as of today is Yahoo! Japan Auctions. According to industry insiders, the revenue generated by Yahoo! Japan Auctions is almost a billion yen every month, which is roughly U.S. $8.2 million. The main source of revenue is self-service online offerings where the human intervention is minimal. So from the above statistics, it is evident that online business can generate a huge amount of profit and all you need is a company website in Japan.

The two potential markets in Japan right now are Gaming and Real Estate. Huge amount of real estate databases are being transferred to these websites and according to industry predictions, real estate will be one of the largest online businesses in Japan in the next few years.

According to a report by Japan Direct Marketing Association, the online shopping has increased by almost 9.5% in March 2008 as compared to the same period last year. The total revenue generated through online shopping is estimated to be ¥3.7 trillion or $35 billion by March 08.

Based on the above statistics, industry experts believe that various online businesses or e-commerce portals will grow at a faster rate than the service industry. The new internet business model that experts are toiling with is that of the internet grocery retailers, which will compete with the bigger traditional supermarkets. Of course, the business model is still in its planning stage. Hence, this is the right time to plan and develop company website in Japan, so that you can gain maximum visibility in the market and increase your growth prospects.

Here are certain steps that you can follow to set up a company website in Japan:

• Find what is hot: Choose the right product or service to sell online
• Work out a strong business model with a back-up plan
• Book a domain and take hosting space
• Develop a company website in Japan by those who understand the Japanese online market to target the Japanese consumers.