Bottom line - because they force your employees to think about safety when they are on the job site. The Charlie Morecraft series of videos, Remember Charlie and others, follow the story of Charlie when he sustained a severe work related injury. They tell the story of a man who thought he was "too tough" to wear safety equipment or follow safety protocol. Quite simply, Charlie is like most of your employees.

Why do the Charlie Morecraft videos matter? Because he represents how most of your employees think. Let's face it, your employees are bored when they sit through safety training. They often think that injuries happen to someone else, can't happen to them, and that safety training is just something else that they have to do every year to fulfill some OSHA requirement.

The Charlie Morecraft safety videos connect with those who watch them. Employees who watch the DVD's during safety training, see themselves in Charlie. They see that injuries can and do happen and that those injuries have very dire consequences. They see how a work related injury can be prevented by following very basic safety protocol.

What else do Mr. Morecraft's safety training videos do? They motivate those who watch them. Have you ever seen a group of grown men, steelworkers no less, break down in tears at watching a safety video? I have and it is quite powerful. You know that if this film has that much impact on a group of tough seasoned workers, that is really is quite motivating. Charlie Morcraft's videos will truly add impact to your employee safety training regimen.

What all this comes down to is simple. Safety training is boring, you know it and your employees know it. You have to do something to shake it up, to grab their attention, to make them think and know that their lives, their families lives, and their future is at stake. You have to emotionally connect with them and make them listen. By all accounts, the Charlie Morecraft videos do this and they do it in spades. Show these safety videos at your next safety meeting and you will see what other have seen. Powerful, motivating, emotional, and impactful. What else could you ask for?