If you have an online business, your opt in page should be your most important marketing asset. To grow your opt list, and your business, you need a fast and easy way for visitors to join your list. Opt in pages exist for only one purpose, that is, to turn as many website visitors as possible into subscribers.
First and foremost; definitions: a squeeze page, landing page, lead capture or opt in page is named as such because its primary goal is to squeeze the name and email.
Do you want to know the secrets of how to set up an opt in page that draws in thousands, or perhaps millions of subscribers? It is one thing getting people to your opt in page or website and another thing getting them to submit their details to join your opt list. You can only say that your opt in page is effective if it converts your visitors into subscribers.
1. Opt in pages are very basic to design but if you'd prefer a web designer will do one cheap.
2. Look at some of the top marketers in your niche's opt in page and get ideas from them, create a swipe file where you save these pages and put together your own from this.
3. Avoid putting any outbound links on your opt in page: links that will lead anywhere other than to submit a name and email address. Every link halves your traffic; give them as little option as possible to leave.
4. Of course as with just about anything you do online, you will have to test and tweak your opt in page so that you can get the best conversion rates possible. I recommend testing using Google web optimizer. This allows you to run multiple pages under the same domain name and traffic is divided equally between them, so you can test which page is most effective.
5. Sometimes an ethical bribe such as a free ebook can encourage subscription.
6. Also adding video to an opt in page not only gives the prospect information in a visual manner, but hearing a real person.
7. As with everything online test and see what comes out most effective for you in growing your opt list.
About this Author
For top tips and tools on how me and other top internet marketers succeeded at internet marketing go to http://www.homeincomegenerator.com I provide the information from my research as easy to follow, easy to apply content for you.
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