Platinum Author
Writing articles for Ezines or any publication whether it is electronic or hard copy you know, borrowing from the real estate cliche, that content, content, and content is everything or at least king of the article world. You are constantly reminded that you must give the reader something worthwhile and you should. You want to build credibility which ultimately leads to sales.
And, of course, there's format. Adding bullets or numbers, paragraph length and structure, adding block quotes, adding italics are all formatting tools to make our content pleasing to the eye.
Let's assume that you are new to Internet marketing and you choose article writing as your primary means of generating traffic. To make your article pretty you choose some exotic beautiful font, pleasing to the eye. You prepare your article with great care only to discover when you submit your article that the publisher insists the article be 65 characters per line.
If you have ever tried to adjust the margins and manually count the characters in each line to meet the required 65 characters per line, you have experienced total frustration. If you use MS Word, most of the fonts are what are called proportional fonts. Their widths vary with the length of the line. So no matter how you adjust the margins to the longest line and count out your 65 characters per line, the proportional font characters per line just keep on changing. It's a nightmare.
There's a simple solution. Use a font that does not vary with the line length. Monospace fonts, also known as fixed width fonts do not vary. All characters are of a fixed width. For example, a font size of 10 equates to 12 characters per inch, a font size of 12 equates to 10 characters per inch. True Type Courier New, Consolas, and DejaVu Sans Mono are three examples of Monospace fonts. You can search the Internet for others.
Here's is a simple solution to formatting your text with Monospace font. You can create your document in whatever font your eye finds pleasing. Copy it and paste it to a new document using a 12 point Monospace font. On an 8.5x11.5 sheet your margins are preset to allow 6.5 inches per line of text. A Monospace font of 12 points equals 10 characters per inch. Ten characters per inch times 6.5 inches equal 65 characters per line. Voila! You're done. By simply changing the margins to a 6 inch line you now have 60 characters per line.
About this Author
C. A. Perez is a free-lance writer and Internet marketer sharing his affiliate marketing experiences with the Internet marketing community. His blog publishes candid, instructive articles and opinions for the novice and the seasoned Internet marketer. GET 10 FREE INVALUABLE SEO VIDEOS JUST BY VISITING HIS INFORMATIVE WEBSITE! Just click on the link to visit his website NOW: http://NewbieAffiliatesClub.com
Article Source: http://EzineArticles.com/?expert=C._A._Perez
