If you're buying a car you usually do some research before so you can make an informed decision. If you're going to use article marketing to promote your product or service you should find out how to do it correctly so you can maximize its effectiveness.

These frequently asked questions will help you to get started:

What are the benefits?

Writing and publishing articles will attract lots of visitors to your web site by increasing your link popularity, search engine rankings and helping you to become recognized as an authority in your niche.

How do I begin?

Select a niche you feel passionate about and research the main keywords associated with it. Create a separate article for each keyword on your list. Write a 7 tip article by writing a paragraph on each tip until you've written 300-500 words. Place a call to action at the bottom of your article that includes a link back to your web site.

What should be the length of my article?

instead of worrying about the correct length just concentrate on writing the article so your creative juices will flow. If the article is too long create several articles from it. If it's too short write a few more paragraphs. The minimum length the EzineArticles directory allows is 250 words however other directories require more. Shoot for 300-500 words.

Where should I publish my articles?

Submit your article to the top article directories because they receive millions of visitors every week. Getting your article in front of some of these visitors will boost your web traffic.

How can I increase the effectiveness of my articles?

Work on your article titles because this is what people read first. If it captivates their attention they'll want to read more. To get search engines to find your article Include keywords in your title and several times throughout the content. If your purpose is to get visitors to subscribe to your newsletter offer a free report or software in exchange for their email address.

Tip

The key to being successful with article marketing is the consistency and frequency of writing and publishing your content. Create a schedule and stick to it.