Some call it ambrosia, some say it's nectar while there are others who prefer to use the term elixir. All these are the outcome of man's relentless search for that magical edible that will give him, above all else, boundless energy and good health. But first, before I continue, here's a note of caution.

To the best of my knowledge and belief, there's nothing on earth that can short circuit the human being's sufferings and bypass the numerous ailments that bedevil his wellness as part of a very natural and normal reality.

When you watch TV or browse through family magazines, you are bound to notice catchy and tempting ads stare at you promising a host of health and nutrition benefits. These advertisements are centered around an exotic natural product called the acai berry. If you are a stickler for being exact, the true and proper scientific name of the acai berry is Euterpa Olarecea. Yes, this berry is truly exotic because it's native habitat is the Amazon Forest in Brazil. It doesn't grow in the North American continent for the simple reason that there is no rainforest in this part of the world!

The acai berry resembles a grape but the unusual characteristic that distinguishes it from the run of the mill berry or grape is that its seed is very large when compared to its size. Indeed, as much as ninety per cent of an acai berry is its seed and only ten per cent is its flesh. Since the seed is inedible, we can consume only one-tenth of each berry, i.e. its pulp. Imported all the way from Brazil, this limited-utility fruit certainly isn't cheap.

Though there is some validity to the claims that it has beneficial properties for humans like anti-aging, cancer prevention, boost of energy, and mood improvement it is with weight loss that the acai berry fraud takes place. Media hype plays a major role in roping in gullible simpletons like you and me to place our hard-earned dollars into acai berry promotion or joint cultivation schemes. Unscrupulous marketers are hyping acai berry diets and cleansing products that aren't worth the packaging they come in. When it comes to weight loss acai products will help balance your body nutritionally. When you are nutritionally balanced and then attempt to lose weight with the addition of an appetite suppressant your body will shed those unwanted pounds much faster. If you make changes to your life style like added exercise when you start taking acai berry you may notice some weight loss as well. But remember if you want to lose weight you need to cut out junk and high fat foods, limit carbohydrates and exercise. What ever diet you try you need to do these three things to be successful. Adding an appetite suppressant will help curb your cravings and urges. After all when we eat "junk food" it's not because we're hungry, we eat it because we want it! Curbing that desire is the mental key to your weight loss.

Another acai berry fraud involves websites that promise you "free" supply of acai berry for nothing but shipping and handling charges. Don't forget nothing in life comes free! Inevitably, terms and conditions are laid down in the scam's small print that authorize higher debits from your credit card. Acai berries can help you lose weight. What you don't want to do is lose money instead!