Platinum Quality Author Platinum Author |   54 Articles

Joined: February 13, 2010 United Kingdom
Was this article helpful? 0 0

AWeber's Broadcast Quickstats - An Essential Tool For Your Email Marketing From a Top Autoresponder

Expert Author Michael R Smith

AWeber have just made a major overhaul to their analytic systems, they've termed it Broadcast Quickstats.

This new tool not only helps you see how your email marketing campaigns perform, but also makes it easy to take action to increase your response rates and conversions.

AWeber's QuickStats analytic systems make it easy to understand how your broadcasts performed by showing you detailed statistics on:

  • Opens
  • Clicks
  • Web Hits and Traffic
  • Unsubscribes

Even better, you can use the data to identify responsive and non-responsive groups of subscribers - those people who do any or all of the following:

  • Opened the email
  • Didn't open it
  • Clicked a given link
  • Didn't click that link
  • Made a purchase (did you know that you can track email-driven sales in AWeber?)

Not Only Are AWeber QuickStats Useful and Easy-to-Read... They're Actionable, Too!

One of the most powerful things you can do when you know who clicked a link, or didn't open an email, is segment out those subscribers and broadcast only to them. This is a really effective way to talk to people who are interested in a particular product, feature, part of your website or anything else you're linking to. It also means you're not pestering someone who you know isn't interested.

Plus, when you're able to identify who didn't open your newsletter or click on your link, and then email only those people, you can:

  • Make an alternate offer
  • Find out what their objections are
  • Send other targeted and relevant email campaigns to increase your conversions

As you can see, AWeber's Quickstats is a really essential tools for your email marketing.

Want to know more?

Looking for an Email Marketing solution but don't know what to choose?

Confused by the array of Autoresponders on the market, and don't want to make the wrong choice?

Then visit Autoresponder Information where we have already reviewed the major Email Marketing and Autroresponder solutions on the market today.

To make the right, informed decision go to http://www.autoresponders-info.com, now and get your business started on the right foot today!

Article Source: http://EzineArticles.com/?expert=Michael_R_Smith