One of the major dreams of many people is to own their own business. They feel that it is a means to financial freedom. Most of the small businesses which start up, however, fail within the first few years. With a huge outlay of cash required through loans or savings for individual brick and mortar businesses or franchises, it is a huge investment and perhaps a gamble. Due diligence is required plus an enormous time commitment in order to succeed.

A popular means of attaining that dream without a large financial investment is a home based business. There are many opportunities to earn money, but finding a good one is not always easy.

Network marketing (MLM or multi-level marketing) businesses are plentiful. Anyone can get involved in this industry for a small outlay of cash and a commitment to buy products every month. Network marketing has gotten a bad rap over the years with a 97% failure rate in the industry. Yet it is true that it remains as one of the few ways where financial success is possible for a small investment. Some people are making phenomenal amounts of money, and some network marketing company owners are becoming extremely wealthy.

While many such "opportunities" will suggest buying expensive kits and extra product when starting out, the option is generally available to start with a small outlay of cash. It is necessary to have some money to buy the products which are usually sold at higher prices than comparable products in retail outlets. In order to make any money at all, the person must be "active" which means buying a certain amount of product on auto ship each month and filling any requirements of the particular network marketing company.

No special skills or education are necessary to begin a business in this industry. Anyone who is willing to sign up may join almost any company as a distributor. In order to see any success, however, it takes a lot of work and dedication. It is not an easy business for the average person. Finding a mentor or joining a group to help with recruiting often spells the difference between success or failure.

The possibility remains to find financial and personal success with a business of one's own. Although most who try this business may fail, some will reap the rewards in this industry in which anyone can become involved.