SEO or search engine optimization is the process that is used to promote a website, so it will be more favorably listed on internet search engines. The main goal of SEO is to have your website listed on or as close to page one, so that people are more likely to click to your website when they enter a keyword or phrase into the search engine. More traffic means more business for your website, so after your website is developed and launched you will have to do some promoting to increase its SEO.

Because of the intricacies and rules of the game, it is a time consuming process and there are a lot of hoops that you will have to jump through, but in the end it will be worth it if you have a viable product or service and an attractive and interesting website for people to visit. One thing that you will want to do is to submit articles to article directories that cover a topic that relates to your business genre. As a rule you should submit no more then five articles per day, or you risk being stuck in Google's sandbox.

Another thing that you should bear in mind is that your website must be interesting and it should be updated periodically. Using keywords in the content of your website is also important and it should contain no more than 12-15% keywords. The content in your website has to be interesting to read at the same time, so you must bear this in mind when you are inserting keywords into the content.

There is no bigger turn-off for a visitor to your website then to be confronted with a bunch of mindless, overly key worded text that they are expected to read. They will simply click to another website and that will be the last that you see of them. Participating in discussion forums that relate to your business genre is another great way to increase your SEO.