Even though not much is known about beginnings of the game of Hold 'Em, or poker in general, it is said that it started at around 1900s. It has spread throughout the state of Texas and was embraced by many as their prime poker game for gambling. And it has been introduced to the bright lights of Las Vegas on 1967 by a group of Texan gamblers and card players, notably Crandell Addington, Doyle Brunson and Amarillo Slim.

Its magic has enthralled many, with players ranging from crack-heads to more sophisticated players. But in the 50s, only a few casinos offered the game of Hold 'Em, and they had shabby poker rooms for it. With that, many professional players tried valiantly to find a better location for their cash games, and they finally found it in the now-defunct Dunes Casino on the Las Vegas Strip and with its prominent location, Hold 'Em's popularity simply took off.

In the late 60s, poker tournaments for Hold 'Em were now being held, notably by the Gambling Fraternity Convention and it helped the game gain more recognition. The Convention was then bought by Binion's Horseshoe Casino and has taken up Hold 'Em as the main event due its leanings on psychology rather than pure odds. The game simply rose to the top after that, with merely eight entrants in its nascent stages to 100 in 1982 and that has doubled a decade later.

With the surging popularity in place, one of the top No Limit players, Doyle Brunson, started the advent of Poker Literature with his book, Super System, which has revolutionized how people played poker. Also, it has brought the game to a wider audience and had put it into the mainstream. It even influenced more poker books to be published, notably by David Sklansky and his 'Theory of Poker' and Dan Harrington's 'Harrington on Hold 'Em'. This made the game's learning curve a lot shorter and made every tournament more exciting and challenging.

This has carried on until the late 90s and the first decade of the 21st century, when the popularity of the game went into another level and went worldwide. It started with the film Rounders (1998), which starred Matt Damon and gave the Hold 'Em a romantic feel.

One also has to take into account the influence of the internet and gave everyone on what was years of experience in a short amount of time. Online poker rooms paved the way for that. It is said that current stars like Phil Ivey and Gus Hansen fined tuned their game in the internet.

And from there, what was only 200+ 1991 WSOP grew to 800 in 2003 and an unbelievable 5000 in 2005.

Texas Hold 'Em is definitely here to stay, given that it leans more on strategy and psychology rather than strict mathematical analysis and probability, which has been the case of other games like Blackjack. Its appeal stretches to far reaches, not only in terms of regions but also of social class. It has hit popular culture, with it being considered more and more as a sport rather than gambling. It has even changed how people think of the game, with works like the The Poker MBA sitting in bookshelves. Truly, Texas Hold 'Em has grown to a new level.